The marketing department of yesteryear can't be successful in 2014. Today's highly personalized, highly mobile, highly social, and highly automated world has had radically changed the way brands market to their audiences. As a result, companies are realizing the need for roles within their teams that adapt to these consumer trends. Uberflip's latest SlideShare summarizes what top marketers have to say about the roles of today's marketers. From Directors of Content to Data Analysts and Meme Managers, this is a guide on how 2014 marketers get the job done.
An article from
Social Media Today news delivered to your inbox
Get the free daily newsletter read by industry experts
For months, we’ve been tracking Elon Musk’s $44 billion deal with Twitter. Now that the deal is done, we watch as the Musk-Twitter era begins.By Andrew Hutchinson and Emma Wiltshire • Nov. 2, 2022