Snapchat Shares New Insights on Video Engagement Levels Within the App [Infographic]

Snapchat has published the results of a new study into video content response within the app.

By Andrew Hutchinson • Feb. 23, 2021

LinkedIn Adds New Tools for Company Pages, Including Content Recommendation and Lead Gathering Options

LinkedIn has added some new tools for company pages, facilitating employee advocacy, audience data gathering and promotion. 

By Andrew Hutchinson • Feb. 23, 2021

Twitter Publishes New Trends Report, Highlighting Rising Topics of Focus on the Platform

Twitter has published a new, 33-page trends report, which highlights a range of rising topics based on overall tweet engagement.

By Andrew Hutchinson • Feb. 22, 2021

Spotify is Looking to Make Podcasts a Bigger Focus, with New Tools to Translate Written Content in Audio Feeds

Spotify is looking to put more focus on podcasts with a range of new podcast creation tools.

By Andrew Hutchinson • Feb. 22, 2021

YouTube Adds New Comparative Data Tools in YouTube Studio, and Info on Other Channels Your Audience Watches

YouTube has added some new analytics options to help improve channel performance.

By Andrew Hutchinson • Feb. 22, 2021

15 TikTok Tips to Maximize Your Branded Content Efforts [Infographic]

Are you considering adding TikTok into your digital marketing mix? Check out these tips.

By John Bohan • Feb. 21, 2021

8 Types of High-Performing Video Content to Upgrade Your Marketing Strategy [Infographic]

Looking to implement a better video strategy? Check out these tips.

By Mark Walker-Ford • Feb. 21, 2021

Snapchat Shares New Insights into Gen Z Consumption and Engagement Trends

Snapchat has published a new, 60-page report which provides a range of insights into the evolving behaviors and habits of Snapchat users.

By Andrew Hutchinson • Feb. 18, 2021

Small Business and Link Building [Infographic]

A new study has found that only around one in five SMBs have a link-building strategy in place.

By Andrew Hutchinson • Feb. 18, 2021

Facebook Shares New Insights into How to Maximize the Reach of Your Video Content

Facebook has shared some new insights into how its algorithms determine the relative reach and distribution of video uploads.

By Andrew Hutchinson • Feb. 17, 2021

YouTube Says That its TikTok-Like 'Shorts' Feature will be Expanded to US Users Next Month

YouTube has confirmed that its TikTok clone, called 'Shorts', will see a full expansion to US users 'in the coming weeks'.

By Andrew Hutchinson • Feb. 17, 2021

YouTube Launches New 'Shorts Report' to Promote Key Short Video Trends

YouTube has launched a new Shorts Report, which it will use to highlight key trends in its new, TikTok-like offering.

By Andrew Hutchinson • Feb. 16, 2021

LinkedIn Is Developing a New Program to Support Content Creators on the Platform

LinkedIn's looking to develop a new framework to support content creators on its platform, and encourage more posting.

By Andrew Hutchinson • Feb. 16, 2021

Local SEO: 22 Ways to Improve Your Online Presence in 2021 [Infographic]

Improve your local SEO performance with these key tips and notes. 

By Mark Walker-Ford • Feb. 14, 2021

21 Instagram Facts for 2021 [Infographic]

This infographic outlines a range of key usage stats and trend insights for your Instagram planning. 

By Andrew Hutchinson • Feb. 14, 2021

LinkedIn Launches 'Return to Growth' Digital Magazine, Outlining Marketing Tips and Notes

LinkedIn has published a new digital magazine full of tips and notes for marketers planning their 2021 strategies.

By Andrew Hutchinson • Feb. 12, 2021

Facebook Provides Tips on How to Create Effective Instagram Reels Content

Looking to get into Instagram Reels for your business? Facebook has provided some pointers on creating effective Reels content.

By Andrew Hutchinson • Feb. 12, 2021

10 YouTube Videos That Every Small Business Should Create [infographic]

Looking to build an effective YouTube strategy? Here's an overview of the types of videos you should be looking to create.

By Andrew Hutchinson • Feb. 11, 2021

LinkedIn Provides New Tips on How to Create Engaging B2B Content [Infographic]

LinkedIn has shared some new advice on how brands can create more effective, engaging creative elements.

By Andrew Hutchinson • Feb. 11, 2021

Google Adds New Video Editing Features to Google Photos

Google has added some new video editing features to Google Photos which could help in your content creation efforts.

By Andrew Hutchinson • Feb. 11, 2021

TikTok Publishes 2021 Content Trends Report, Highlight Rising Subjects of Audience Interest

TikTok has published a new trends report, highlighting all the key topics that saw significant growth in interest on the platform throughout 2020.

By Andrew Hutchinson • Feb. 9, 2021

Should Marketers be Considering the Potential of Rising Social App Clubhouse?

Clubhouse is the hot new social app of the moment - but does it have value for social media marketers?

By Andrew Hutchinson • Feb. 8, 2021

TikTok vs Instagram Reels [Infographic]

Will Instagram Reels become a genuine rival for TikTok? The Influencer Marketing Factory recently conducted a survey comparing the performance of the two options.

By Andrew Hutchinson • Feb. 5, 2021

YouTube Connected TV Viewing and Advertising in the US [Infographic]

eMarketer and media services and technology company Sightly have teamed up to create a new report on YouTube CTV viewing and advertising trends in the US

By Andrew Hutchinson • Feb. 5, 2021

Facebook Provides Tips on How to Improve Your Visuals with Instagram Tools

Facebook has shares some new, simple tips on how to improve your visuals for social media.

By Andrew Hutchinson • Feb. 4, 2021