Content Marketing: Page 609

  • Is your video resume up to date?

    Jus International, a VC funded Network Marketing health company, is taking an interesting approach to finding a VP of Sales and VP of Marketing. Jús International is a company based on health and wellness. In addition to professional qualifications, creativity and excitement are essential. We ...

    By • Aug. 28, 2008

  • Perhaps I'm Not Too Social...

    I finally started catching onto the social bookmarking craze a couple of months ago. Sure, I have been a Delicious user for the last 18 months or so, but I had always been slightly frustrated by the interface. And candidly, I approached tagging in too formal a manner -- a "folder" paradigm -- v...

    By • Aug. 28, 2008

  • Microsoft's Internet Explorer 8 Beta

    Microsoft has launched Internet Explorer 8 Beta 2 version in English, German, Japanese and Simplified Chinese languages. As far as I know Windows Vista users will have to find the uninstaller for beta 1 and it is located under: Control Panel, Programs & Features and in the left menu: "Instal...

    By • Aug. 28, 2008

  • The Benefits of WordPress as a Blogging Platform

    Here at Nemo, we swear by Wordpress, a state-of-the-art blogging platform that encompasses thousands of free themes and plugins to customize your experience. Wordpress was founded in 2003 and since then, it has grown to be the largest self-hosted blogging device in the world. If you decide to ...

    By • Aug. 28, 2008

  • Bloggers getting respect...sorta

    CNN.com published an article about how bloggers are being given unprecedented access to the political conventions. Over 120 were officially invited to the Democratic National Convention, and over 200 have passes to the Republican National Convention. In addition, bloggers have found makeshift...

    By • Aug. 28, 2008

  • Your own branded online community vs advertising on Facebook

    A post by my colleague Charlie Osmond on our FreshNetworks Blog. Advertising Age has today reported on an interview with Mike Murphy, VP-media sales at Facebook. Mike is talking about their newest mechanism for brands to connect to Facebook users. An aside:Some people have a go at Facebook for...

    By • Aug. 28, 2008

  • The Truth Shall Set You FREE Corporate America!

    The days of holding criticism back are banished. Forget about it! Now, with the click of a mouse, you know the ins and outs of any company. As the user, YOU are given the ability to fully examine any company based on what's viewable online. This could be a few corporate blogs (with spokespeople)...

    By • Aug. 28, 2008

  • Are We Ready for Web 3.0?

    Summary of "When Commanding the Stage Means Passing the Mic" by Kim Kobza, CEO of Neighborhood America While the Smart Web undeniably promises significant advances in productivity and revenue opportunities, like all change it also brings about predictable barriers. Perception of high change cos...

    By • Aug. 28, 2008

  • What is a Community?

    Nowadays if you ask people why they are using social media (or want to) you are more than likely to get a response that sounds like one of the following: "I want to use social media to interact with my community" "I want to build a community" "I want to get involved with my community" "I wan...

    By • Aug. 28, 2008

  • Consumers in Charge: Shaming Brands with Social Media

    We've already seen it many times, and it will happen many, many more times in the future. The sweep of the Internet combined with the power of Social Media is amplifying brand missteps and furnishing mass media-like reach to consumers. Situations that a couple years ago would have been small...

    By • Aug. 28, 2008

  • Why I Love Facebook

    My relationship with Facebook has been somewhat rocky. Oh it was blissful in the beginning. I signed up using my college e-mail address and started adding all my friends. I had been burned by my last social network as it was getting to commercial. We were just growing apart and then Fac...

    By • Aug. 28, 2008

  • Tell Me A Story About Me

    Marketers know that a story is a good way to engage prospects. But too often the marketer wants to tell a self-serving story about the company instead of about how the company helps the prospect or customer. Chest-thumping puffery does not sell. Tell me about how you can make me more money, save...

    By • Aug. 27, 2008

  • Google Predicts $1Bn Russian Advertising Market

    Bloomburg are reporting on the comments made by Vladimir Dolgov, Head of Google Russia, that online ad sales will jump fivefold in Russia to reach $1 billion in 2010. In 2010, Google believes its operations in Russia could be tapping a billion dollar Internet advertising market. 2007 saw Russia...

    By • Aug. 27, 2008

  • World's Largest Social Media Agency? Not this time.

    Today I have the unfortunate task of announcing that the acquisition of Livingston Communications will not be taking place as planned. The next question, is, of course - why? Frankly, it's cultural. We dotted our i's, crossed our t's and started working together as a team while the lawyers fini...

    By • Aug. 27, 2008

  • How Social Media Opens The Door For "Happiness Marketing"

    Marketers cause unhappiness. Really, when you strip it down to bare essentials, that's our job: to make consumers unhappy with what they currently have, so they'll buy what we're selling. I don't like this much. I never have. (BTW, this is Kat writing. Invariably, people assume it's Jason, b...

    By • Aug. 27, 2008

  • Online Social Networks in Politics: Promise, Frustration and...

    This piece was written early in July for inclusion in the E-Voter Institute's 7th Annual Survey of Political and Advocacy Communications Leaders and 3rd Annual Survey of Voter Expectations. Incorporated into Harnessing the Power of Social Networks: Campaign 2008 Taps into the Virtual Grid, one o...

    By • Aug. 27, 2008

  • How to create successful hero marketing

    A literal ego trap? Originally uploaded by Pete Kim. Seth Godin comments that words matter. Consider the following text, edited from an earlier post: Dave Balter is a word-of-mouth guru. He founded the word-of-mouth media network BzzAgent and has written two books on the subject of word-of-mou...

    By • Aug. 27, 2008

  • PR: Present and Future

    I started the pitchengine network blog hoping to gauge the level of interest in social media and public relations. After just a few posts, it became very apparent that PR and media pros were thirsty to hear it. Topics have pertained to PR, journalism, broadcasting, and even coffee shops - all sh...

    By • Aug. 27, 2008

  • Use Ning to Build a Community Around Your Personal Brand

    I first become very interested in Ning when I interviewed Gina Bianchini (the co-founder) for the 3rd issue of Personal Branding Magazine. Ning hosts more than 275,000 networks. I've joined quite a few in the past 6-8 months and, to be honest, the usage rates aren't that impressive. Most people ...

    By • Aug. 27, 2008

  • Everything Changes

    The Olympics are over. And there have been a lot of great stories told and many a great performance. Arguably, the best of these belongs to the appropriately named Usain Bolt who is the new owner of the "fastest man on earth" title with an astounding 9.69 second 100-meter dash. An article this ...

    By • Aug. 26, 2008

  • Châteaux de sables et widgets à gogo

    Si le web 2 a changé quelque chose dans la structure même du web, c'est sa widgétisation, en particulier le fait qu'une partie des services que peut proposer un site est motorisé par des services tiers. Exemple emblématique avec l'utilisation des outils cartographiques de Google Maps, Ã telle ...

    By • Aug. 26, 2008

  • Personal Branding Toolkit - Part 3: Resumes

    If you've read my blog for at least a month, you'll know that I despise resumes. They are important and the standard documents for recruitment, but they don't do anyone justice. Colleges need to stop passing out standard templates because, let's face it, students are more interested in partying ...

    By • Aug. 26, 2008

  • Le Prime Time en Tunesie... Weld-Ettalyana.com ...une nouvelle sitcom pour Ramadan

    Une nouvelle Sitcom sera lancée pour la première quinzaine de ramadan.Weld Ettalyana sera diffusée sur TV7 durant la première quinzaine de Ramadan.On ne sait encore rien du site weld-ettalyena.com car il n'est pas en ligne mais la campagne réalisée par l'agence Label est un vrai coup de coeur. ...

    By • Aug. 25, 2008

  • Gartner hype cycle 2008 [Flickr]

    N'ayez pas peur!! La Fabrique de Blogs posted a photo: Source: www.20minutes.fr/article/246350/High-Tech-Le-web-2-0-est-...Link to original post

    By • Aug. 25, 2008

  • 7 sites to visit today.

    I'm going to make it easy on you. Here are 7 things that were interesting to me and maybe you should read them in your spare time today or tomorrow. Chris Kieff says that Seth Godin screwed up, I know it's shocking isn't it? Adam Cohen thinks that there is a danger of communities becoming too ...

    By • Aug. 25, 2008