Navigation "look and feel" pour des produits culturels

Au cours de mes pérégrinations dans des librairies en ligne ou des disquaires en ligne j'ai très souvent regretté l'expérience utilisateur que je pouvais avoir dans une librairie ou chez un disquaire physique : Ã savoir, parcourir du regard une quantité de références classées par type puis par...

By Loukouman Amidou • Sept. 9, 2008

Building Community according to Chris Pirillo

Today one of my ongoing searches on community brought Chris Pirillo's Geek Community Building project to my attention. I think we need to take notice. And you'll probably enjoy yourself at the same time! What makes his new community so outstanding? He started it four days ago & has over 2800...

By Connie Bensen • Sept. 9, 2008

Interesting Corporate Blog

Have been thinking and talking to lots of people about Enterprise 2.0 recently and came across an interesting blog by some people at Oracle in Australia. Their blog - The Red Room - is a great example of grass roots corporate blogging to reach out to stakeholders.It is really worth a look as the...

Sept. 9, 2008

Happy Birthday Social Media Today

I am a featured blogger at Social Media Today, which is celebrating its first birthday. Happy birthday and here's wishing you many more. bookmark to:

By Harry Hoover • Sept. 9, 2008

Bloom

Cossette Communication marketing dévoile une nouvelle entité: Bloom Digital, dédié au marketing à l'ére du réseau. C'est une reconnaissance explicite que le marketing traditionnel ("one-size-fits-all") ne peut plus être suffisant pour répondre à l'hyper fragmentation de la clientèle.On pourrai...

By Martin Lessard • Sept. 9, 2008

Publicité sur les réseaux sociaux : "il y a comme un doute"

Il semblerait qu'il y ait effectivement comme un "doute" autour des modèles de business adaptés aux médias sociaux et basés sur la publicité . Découverts sur Influencia, les résultats d'une étude sur la promotion des marques sur les plateformes relationnelles du web 2.0. venaient encore enfonce...

By Remi Barra • Sept. 8, 2008

Deutsche Welle Blob Awards 2008

This site has been submitted and nominated for the Deutsche Welle 2008 Bob Awards.Bob Awards are the Worlds largest international awards for Weblogs, podcasts and videoblogs. Since its inception four years ago, the BOBs have grown to include 11 languages and 16 Categories . The winners of each y...

By Collins Mbalo • Sept. 8, 2008

Social Networking is about Complementing Not Replacing the Real World

One of the questions I often get asked when I meet a new client is "should we replace traditional media with online marketing or social media?" and more often than not my answer is no. Why? Because the role of marketing and communications is to strategically align our businesses with our consume...

By Gino Cosme • Sept. 8, 2008

The Demise of Online Advertising Is Upon Us

I always laugh when reading media reports of announcements by analysts. In the sensationalism-driven market that is today's journalism, lots of superlatives are used as if some numbers cruncher at J.P. Morgan is the modern day Nostradamus. One such analyst last week lowered his prediction for th...

By Jason Falls • Sept. 8, 2008

I'm So Totally, Digitally Close to You | NYTimes

I'm So Totally, Digitally Close to You | NYTimes: The effects of News Feed, Twitter and other forms of incessant online contact. (c/o AoIR) The Social Space Station is a tumblelog dedicated to presenting, discussing, discovering interesting things out there in the social media sphere.

By Andrew Long • Sept. 8, 2008

Africa's First Pro Blogger !!!

Its another Monday and as usual i always dirt around my mail to approve and reject comments.I have been blogging for nine years now, i have built up a reputable blog, but thats not just it! I realize that blogging need not just be a hobby for me- but an avenue for self expression.It could also ...

By Collins Mbalo • Sept. 8, 2008

5 raisons pour lesquelles Twittad ne marchera pas

Twittad est un service de monétisation de Twitter...qui ne marchera pas à mon sens et pour 5 raisons:Le placement des bannières est très mal choisi et pas du tout optimisé. Rares sont les personnes qui au lieu de regarder le timeline iront vers le le haut de la page...Twittad sera vite perçu co...

By Mehdi Lamloum • Sept. 8, 2008

Social Media, Rumors, and Defamation

A week ago, I posted an article entitled Social Media and Brand Control: A Historical Perspective. I received some interesting comments from an anonymous reader who asked what ramifications there might be to spreading false rumors and whether Social Media might be used by companies to spread ru...

By Augie Ray • Sept. 8, 2008

HBO's True Blood "Viral" / ARG Campaign

HBO's new show True Blood premiered last night. It's based on Charlain Harris' South Vampire Mysteries series. The Japanese have developed synthetic blood called TruBlood and this development has allowed vampires who have been effectively hiding to "come out of the coffin" and join mainstream so...

By Freddie Laker • Sept. 8, 2008

Graphic analysis of 204 social media marketing examples

Last week, I shared a list of about 120 companies using and/or being used by social media marketing. Less than a week later, that list has almost doubled solely based on community contributions. Thank you for sharing. The list seems big enough to support some analysis. What do you think abou...

By Peter Kim • Sept. 8, 2008

Blogger of the Week - Marc Meyer

Marc Meyer, this week's Blogger of the Week, is Director of e-commerce and interactive marketing for Emerson Direct, a Naples, Florida-based marketing and communications company that focuses on direct response. About two years ago, he says, he noticed that social media and social networks were...

Sept. 8, 2008

Chrome - It's Not Just For Wheels Anymore

So...did you greet the news that Google unveiled its own browser last Tuesday with a roll of your eyes, as in, "Whatever?" And perhaps you think anyone who fawned over it is nuts as in, "Google could put out a poo brick and people would fawn over it." Well, that's not my M.O. Yes, I really do l...

By Steve Diamond • Sept. 8, 2008

Représenter le web 2, mais pour quoi faire ?

Le web 2 étant prolixe en services en tous genres, il a très vite généré toutes sortes de représentations. Il y a les planches de logos, des nuages de mots-clés, des cartes de la d'une prétendue blogosphère, des réseaux sociaux façon la Terre du Milieu ou géopolitiques, des cartes sémantiques, ...

By Alexis MONS • Sept. 7, 2008

Micro PR

There's been much blogging and Tweeting about TechCrunch50 and DEMOfall- two conferences where tech start ups reveal new products and services. However, you have to keep the product or service under wraps until it is seen at the conference. Which makes sense for the conference, but inventing th...

By Sally Falkow • Sept. 7, 2008

How to Use Link Building Through Social Media and Social Networks to Your Advantage

Link building is an essential tool for SEO, and using social networks and other social media can be a fun way to build links. Using popular social networks such as Myspace and Facebook allow a website owner to connect with relevant consumers or business owners and presto: increase traffic to a ...

By Domini Mariano • Sept. 7, 2008

Podcasting from the heartâ€"with editing

Two of my good friendsâ€"C.C. Chapman and Mitch Joelâ€"have, on their most recent podcasts, extolled the virtues of podcasting without editing. "Live to the hard drive" is the phrase I hear most often in reference to this podcasting style; a lot of shows I listen to are recorded this way, includ...

By Shel Holtz • Sept. 7, 2008

Business Week's Business Exchange: What It Needs To Escape Beta

Well, it's not quite like Business Week made me a columnist, but this is pretty interesting. BW's Business Exchange is sort of a cross between LinkedIn's Answers and Social Media Today (or maybe even Techmeme). Users of the service (now in beta) can even import their LinkedIn profile data.Every...

By Adam Metz • Sept. 7, 2008

You can't "do" blogs half fast!

I was reading Paul Chaney's blog post on Social Media Today this morning in which he thinks that there is a serious reduction on the number of comments flowing into blogs and he's right. the quality is going down as well as the quantity. Part of the reason is that we now have more ways to acc...

By Marc Meyer • Sept. 6, 2008

Le point sur le (vidéo)podcasting

Se sentir toujours plus nomade au sein de sa tribu, choisir son moment et son lieu pour consommer l'information, mettre à profit les temps morts de son quotidien (les transports, les salles d'attente, ses courses), tout ceci explique aussi le succès des médias "de poche"(le mobile, l'iPod, le ...

By Mickael Guillois • Sept. 6, 2008

Shhhh! Sworn to Secrecy

I recently told you a little about an innovative start-up named Akoha, that founder Austin Hill described in an interview with Tara Hunt as: "...based off Aboriginal gift economies and it's a pay it forward giving game whereby you earn points based off how well you give to other people. So aside...

By Adele McAlear • Sept. 6, 2008