Facebook Releases New Guide on Reaching Your Audience at Key Moments

Facebook has published a new report which looks at the importance of reaching your audience in the right moments in order to maximize response.

By Andrew Hutchinson • June 12, 2019

Instagram and Facebook Add New Features for #PrideMonth

Both Instagram and Facebook have launched some new tools to help users celebrate Pride Month, including a colorful new Stories feature and updated gender selection options. 

By Andrew Hutchinson • June 11, 2019

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Facebook Shares Key Ad Tips in New Mobile-First Creative Checklist [Infographic]

Facebook has published a new set of ad creative tips, designed to help marketers better engage mobile users.

By Andrew Hutchinson • June 9, 2019

Facebook's Avatars - Are They Any Good?

Facebook has released its new 'Facebook Avatars' Bitmoji-style option to users in Australia. Here's how it works, and how it looks in the app.

By Andrew Hutchinson • June 7, 2019

Facebook's Cryptocurrency is Reportedly Set to Launch Later This Month

Facebook's cryptocurrency project is reportedly set to launch later this month, marking a major shift for The Social Network.

By Andrew Hutchinson • June 7, 2019

Facebook Tests Another Layout to Promote the Various Facebook Stories Options

Facebook is testing out yet another option to showcase the various Facebook Stories options available, in an effort to boost usage.

By Andrew Hutchinson • June 6, 2019

The Ultimate Guide to Facebook Messenger Chatbot Analytics in 2019

Chatbots are becoming a much more significant consideration on Facebook Messenger, and these tips will help you maximize your chatbot efforts.

By Larry Kim • June 5, 2019

Facebook Publishes New Report on Emerging Gaming Behaviors and Opportunities [Infographic]

Facebook recently commissioned a new report into emerging gaming behaviors, and how marketers can use them in related promotions.

By Andrew Hutchinson • June 5, 2019

Facebook Launches New Bitmoji-Like Avatars, Starting with Users in Australia

Facebook is finally launching its own variation of Bitmoji, under the moniker of Facebook Avatars.

By Andrew Hutchinson • June 4, 2019

Facebook Shares Take a Hit on News of Potential Antitrust Investigation, New Apple Tools

Facebook may come under new scrutiny from the FTC, while Apple is taking aim at one of The Social Network's key data collection features.

By Andrew Hutchinson • June 4, 2019

Facebook Adds New Page and Group Ranking Factors into News Feed Algorithm

Facebook has announced an update to its latest News Feed algorithm change, adding in new factors for Page and Group content.

By Andrew Hutchinson • June 1, 2019

New Study Looks at Rising Facebook Video Trends, Based on 9 Million Uploads

A new report from SocialInsider has looked at rising Facebook video trends, and revealed some interesting considerations and insights.

By Andrew Hutchinson • May 30, 2019

The Complete Facebook Image Sizes and Dimensions Cheat Sheet [Infographic]

Ensure your Facebook visuals look their best with this updated reference sheet.

By Andrew Hutchinson • May 29, 2019

New Report Shows Facebook Engagement in Gradual Decline, as Instagram Rises

A new report from eMarketer has shown that Facebook engagement is in decline, and looks set to continue that trend into the next two years.

By Andrew Hutchinson • May 29, 2019

How to Set up 'Click to Call' Ads on Facebook

Facebook's 'Click to Call' ads are designed to drive more offline queries - here's how they work.

By Nathan Mendenhall • May 29, 2019

New Patent Reveals Additional Details on Facebook's Planned AR Glasses

Facebook's planned AR glasses, which are still some years away, will have audio stimulating attachments to enhance sound.

By Andrew Hutchinson • May 25, 2019

Facebook Will Reportedly Launch its 'GlobalCoin' Cryptocurrency Next Year

New reports suggest that Facebook is planning to launch its own, on-platform cryptocurrency next year, which could change the eCommerce landscape.

By Andrew Hutchinson • May 25, 2019

Facebook Provides New Detail on the Prevalence of Fake Accounts on its Platform

Facebook has provided a new overview of the amount of fake accounts on its platform as part of its latest Transparency Report.

By Andrew Hutchinson • May 24, 2019

Facebook Will Cease Paying Commissions to Employees for Selling Political Ads

In its latest measure to stop the use of its platform for political manipulation, Facebook has announced that it will stop incentivizing the sale of political campaigns.

By Andrew Hutchinson • May 24, 2019

Facebook Outlines Key Tips on Creating Effective Ads for Both Stories and in Feeds

Facebook has recently provided some new tips on creating effective ads on its main platform. 

By Andrew Hutchinson • May 23, 2019

New Study Shows that Misinformation Sees Significantly More Engagement than Real News on Facebook

A new research report has shown that misinformation sees up to 4x more engagement than content from more reputable sources on The Social Network.

By Andrew Hutchinson • May 22, 2019

New Research Shows the Average Rates that Influencers Charge for Sponsored Posts

With influencer marketing on the rise, this new report looks at what different types of influencers are actually charging for brand partnership arrangements. 

By Andrew Hutchinson • May 21, 2019

Facebook's Working on a New Stories Composer Layout

As it continues to push Stories usage, Facebook is working on a new layout for its Stories composer screen.

By Andrew Hutchinson • May 21, 2019

Facebook Groups Targeted by Spammers in New Wave of Misuse

Facebook groups have been subject by a new attack from sabotage gangs who join, post offensive content, then report the group.

By Andrew Hutchinson • May 18, 2019

Facebook Announces Two New Algorithm Updates Aimed at Improving On-Platform Engagement

Facebook has announced two new updates to its News Feed algorithm designed to highlight content from close friends, and promote better quality content from Pages.

By Andrew Hutchinson • May 17, 2019