Instagram Implements New Limits on Hashtag Use

A five tag limit per post is rolling out for Instagram users.

By Andrew Hutchinson • Dec. 18, 2025

Meta Shares Tips on Reels Hooks, Creative Diversification in Ads and Threads

Some pointers for your Meta ads in the upcoming holiday push. 

By Andrew Hutchinson • Dec. 17, 2025

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Adds Custom Effects for New Year’s Celebrations

New effects to help you ring in 2026.

By Andrew Hutchinson • Dec. 17, 2025

IGTV Is Back, With an Instagram Reels TV App

Now you can watch Reels on your home TV set. 

By Andrew Hutchinson • Dec. 16, 2025

Meta Outlines Latest Data on Content Removals and Fake Accounts

Meta says that its switch to Community Notes is working.

By Andrew Hutchinson • Dec. 11, 2025

Instagram Launches Celebrity-Led Video Series To Highlight Online Dangers

The first video features Usher talking to his teen sons. 

By Andrew Hutchinson • Dec. 11, 2025

Meta Expands Creator Partnership Opportunities for Brands

More ways to identify and action creator partnerships across Facebook and IG.

By Andrew Hutchinson • Dec. 11, 2025

Instagram Is Using AI To Generate SEO Summaries of Posts

Maybe, the Meta symbol actually represents the ouroboros of AI content. 

By Andrew Hutchinson • Dec. 10, 2025

Meta Launches Reels Algorithm Controls to US Users

Now, you can manually alter what topics Meta thinks you're interested in.

By Andrew Hutchinson • Dec. 10, 2025

You Can Now Reshare Public Stories on Instagram

Another way to ensure more credit goes to original creators. 

By Andrew Hutchinson • Dec. 8, 2025

Meta Gains Approval for EU Data Usage Proposal

The proposal will allow EU users to restrict the use of their data for ad targeting.

By Andrew Hutchinson • Dec. 8, 2025

Instagram Tests Early Access Reels To Help Drive Audience Growth

A new consideration to incentivize IG followers.

By Andrew Hutchinson • Dec. 7, 2025

Meta Announces Updates for the Instagram Marketing API

Some new insights to help power IG management. 

By Andrew Hutchinson • Dec. 4, 2025

Meta’s Oversight Board Highlights 5 Years of Rulings

Meta's independent Oversight Board has played a significant role in helping to shape the company's policies. 

By Andrew Hutchinson • Dec. 4, 2025

Meta Launches AI-Powered Account Support Options

AI-powered assistance to help address common Facebook and IG account concerns. 

By Andrew Hutchinson • Dec. 4, 2025

Meta Touts Detection Efforts Ahead of Anti-Scam Summit

Meta says that it's stopping more scams, but reports suggest that the company is also profiting from the same.

By Andrew Hutchinson • Dec. 3, 2025

Meta Shares Reels Tips for Marketers

Some valuable pointers on how to create more resonant, responsive Reels.

By Andrew Hutchinson • Dec. 2, 2025

Meta Is Not Going To Scan Your Private DMs for AI Training

A viral video has warned people that Meta will soon start mining DMs, but that is not correct. 

By Andrew Hutchinson • Dec. 1, 2025

Meta Integrates More AI-Powered Options Into Its Ad Flow

Meta is making AI recommendations the default for more of its ad elements.

By Andrew Hutchinson • Nov. 25, 2025

Meta Adds Content Strategy Advice to Paid Verification Package

Those paying for the top-tier subscription package will be able to book strategy sessions with Meta's team. 

By Andrew Hutchinson • Nov. 25, 2025

Instagram Updates Reels Camera With Improved Functions

Including 20-minute Reels capture in-stream.

By Andrew Hutchinson • Nov. 23, 2025

Meta Faces Major Legal Challenge Over Harm to Teens

Several social platforms have been noted in a new class action suit.

By Andrew Hutchinson • Nov. 23, 2025

Meta Calls on Oversight Board To Advise on Community Notes Expansion

Meta is looking for more insight ahead of an expansion of Community Notes to more regions.

By Andrew Hutchinson • Nov. 19, 2025

Meta Wins Long-Running Antitrust Case Against the FTC

The ruling ends five years of the FTC pursuing its case against the company.

By Andrew Hutchinson • Nov. 18, 2025

Meta Brings Enhanced HDR Dolby Vision Support to Instagram

Higher quality visuals coming to your IG feed.

By Andrew Hutchinson • Nov. 17, 2025