10 Leading Fashion Brands Rocking it on Instagram [Infographic]

In this new report, the team from Talkwalker outlines ten of the leading fashion brands on Instagram, and the best practices they're following to maximize their efforts.

By Meg Carpenter • May 23, 2019

Instagram Continues to Work on New Option to Share a Link to an Individual Story

Instagram is still working on an option which would enable users to share a unique URL link to each of their Instagram Stories.

By Andrew Hutchinson • May 22, 2019

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Should You Partner with Instagram or YouTube Influencers to Promote Your Brand? [Infographic]

Influencer marketing can yield significant results - but should you focus your influencer efforts on Instagram or YouTube?

By Gaurav Sharma • May 22, 2019

13 Fresh Instagram Themes to Inspire Your Platform Approach in 2019

Here are some of the top picks for this year's best Instagram themes - use them to inspire your own Instagram approach, and stand out from the growing crowd on the platform.

By Seema Nayak • May 21, 2019

New Research Shows the Average Rates that Influencers Charge for Sponsored Posts

With influencer marketing on the rise, this new report looks at what different types of influencers are actually charging for brand partnership arrangements. 

By Andrew Hutchinson • May 21, 2019

Instagram Re-Vamps IGTV to Better Align with Rising Consumption Trends

Instagram has reformatted its IGTV long-form video platform to better align with the discovery formats on TikTok and Snapchat.

By Andrew Hutchinson • May 21, 2019

Instagram's Shutting Down its Standalone Direct Messaging App

Instagram has announced that it's shutting down its separate 'Direct' messaging app after a year or so in circulation.

By Andrew Hutchinson • May 17, 2019

Instagram Rolls Out Updated Explore Format, Including Stories Content

Instagram is rolling out some changes to its Explore tab, including Stories content, new IGTV and Shop categories and an updated layout.

By Andrew Hutchinson • May 17, 2019

Instagram Looks Set to Ramp Up its Efforts Against Apps Selling Likes and Followers

Instagram looks set to make another push to stop users purchasing followers and likes.

By Andrew Hutchinson • May 14, 2019

Instagram Separates New Likes on Posts, Adds Unfollower Stats for Creator Accounts

Instagram is testing out a couple of new audience insights tools which, while small, could provide significant benefit.

By Andrew Hutchinson • May 14, 2019

Instagram Unveils Curated @Shop Account to Showcase Online Merchants

The new account will feature community trends including fashion, beauty and home decor.

By Robert Williams • May 13, 2019

The Ultimate Guide To Getting More Views on Your Instagram Stories

Instagram Stories has become increasingly popular during the past few years. So what you should do to bring in more views?

By Robert Katai • May 10, 2019

What Happened on Social Media in April: A Round-Up

April was the month of big decisions for the major social media companies, especially for Zuckerberg's gems Facebook and Instagram. 

By Anna Bredava • May 10, 2019

What Makes A Good Social Media Manager?

I posted this question on our Instagram story to see what our followers would come up with. Here is what we heard back. 

By Emma Wiltshire • May 9, 2019

Instagram is Working on a New 'Join Chat' Sticker for Stories

Instagram is working on a new Sticker which would enable Instagram Stories viewers to join a private chat group.

By Andrew Hutchinson • May 3, 2019

Facebook F8 2019: New Updates for Instagram, Including 'Shop from Creators' and Updated Camera

Facebook has announced a range of coming Instagram updates at its F8 conference, including 'Shop for Creators', which will provide another way to buy items from posts.

By Andrew Hutchinson • May 1, 2019

The Anatomy of a Perfect Small Business Instagram Profile [Infographic]

Looking to make best use of Instagram? This infographic lays out some helpful platform tips to help optimize your approach. 

By Irfan Ahmad • April 30, 2019

B2B Marketers Share Their Best Tips for Instagram

How can B2B marketers tap into the power of Instagram to reach their social media goals? We spoke with our friends on #SMTLive to get others opinions on the matter, and here is what we learned.

By Emma Wiltshire • April 30, 2019

Facebook Publishes New Guide for Instagram Creators

Facebook has put together a new listing of key tips to help creators maximize their use of Instagram.

By Andrew Hutchinson • April 27, 2019

Facebook is Working on a New Creator Studio Dashboard for Instagram

Facebook is working on a new Instagram Creator Studio dashboard, which would be part of the existing Facebook Creator Studio app.

By Andrew Hutchinson • April 27, 2019

4 Top Tools for Finding and Connecting with Instagram Influencers

In order to implement an effective influencer marketing program, you need to find the right influencers for your business. These tools will help.

By Mitt Ray • April 25, 2019

Instagram Officially Launches Quiz Stickers for Instagram Stories

Instagram is rolling out its new Quiz Sticker option for Instagram Stories, which was first spotted in testing earlier in the year.

By Andrew Hutchinson • April 24, 2019

Instagram Tests Hiding Like Counts to Reduce Focus on Vanity Metrics

Instagram is experimenting with a new option that would hide total like counts on posts from all but the post creator.

By Andrew Hutchinson • April 20, 2019

Instagram's Testing a New Communal Video Viewing Option

Instagram looks to be testing out a new option which would enable users to view video content while also seeing each other's reactions on screen.

By Andrew Hutchinson • April 18, 2019

5 Tools to Help Analyze and Improve Your Instagram Stories Performance

Looking to maximize your Instagram Stories efforts? Check out these helpful analytics and data tools.

By Adina Jipa • April 10, 2019