3 Potential Benefits of Facebook's Coming Messaging App Merger

According to reports, Facebook is planning to integrate the messaging functions of WhatsApp, Instagram and Facebook Messenger. Here's why that's a big deal.

By Larry Kim • Jan. 29, 2019

Facebook's Planning to Integrate its Messaging Platforms to Simplify Cross-Communication

Facebook is reportedly looking to integrate the messaging functionalities of Instagram, WhatsApp and Messenger, in what could be a major shift.

By Andrew Hutchinson • Jan. 26, 2019

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Adds Option to Link to Instagram Stories, Expands Stories Promote Tool

Instagram has added a new option which enables users to share a direct link to an Instagram Story.

By Andrew Hutchinson • Jan. 26, 2019

Instagram Debunks Growing Myth Around Post Reach Restrictions

Instagram has addressed a rising rumor that it's deliberately restricting the reach of profiles to 7% of their audience.

By Andrew Hutchinson • Jan. 24, 2019

Netflix Adds New Instagram Stories Sharing Function, a New Marketing Consideration

Streaming giant Netflix has added a new option to share the latest show or movie you're watching to your Instagram Story, which may become a popular consideration for more brands.

By Andrew Hutchinson • Jan. 24, 2019

How to Plan and Schedule Instagram Stories Using New Tools in 2019

Want to up your Instagram Stories game in 2019? Start planning and scheduling your stories the same way you schedule your posts.

By Matt Smith • Jan. 24, 2019

The Savvy Marketers' Guide to IGTV [Infographic]

Have you considered IGTV within your 2019 social media marketing strategy? Check out this infographic.

By Irfan Ahmad • Jan. 23, 2019

Facebook Offers More Cross-Posting Options to Better Connect Instagram and Facebook

Slowly, but surely, Facebook is adding in more ways to integrate Instagram and Facebook posting, boosting content opportunities for both platforms.

By Andrew Hutchinson • Jan. 18, 2019

New Report Looks at the Growth of Influencer Marketing on Instagram

A new report underlines just how significant influencer marketing has become on Instagram, as well as the rise of micro-influencers.

By Andrew Hutchinson • Jan. 17, 2019

5 Core Rules for Effective Work with Instagram Tools

Practice these five rules to make the most of your efforts with Instagram growth applications.

Jan. 15, 2019

4 Ways to Use Instagram Highlights in Your Social Media Marketing Efforts

Ensure you're maximizing the value of your Instagram Stories by also utilizing your Stories Highlights. Here are some tips on how to do it.

By Phoebe Bain • Jan. 11, 2019

Instagram Will Now Let You Post to Multiple Accounts at Once Within its Composer

Instagram is rolling out the ability to post an update to multiple accounts at one time, which should help social media managers.

By Andrew Hutchinson • Jan. 10, 2019

Businesses Can Now Directly Schedule Videos to Instagram

Instagram quietly added direct video scheduling to its API over the holidays. Here's what you need to know.

By Andrew Kunesh • Jan. 9, 2019

5 Instagram Experiments Worth Trying in 2019

Instagram is the social platform of the moment - here are some options to help boost your Instagram engagement in 2019.

By Jose Angelo Gallegos • Jan. 7, 2019

Instagram's Tap-Through Feed Test is Likely Not Done With Yet

Instagram recently tried out a new Stories-like 'tap-through' UI for the main feed, which likely signals the future direction of the platform. 

By Andrew Hutchinson • Jan. 2, 2019

The 2019 Social Media Image Optimization Guide [Infographic]

Make sure your social media visuals look their best with this updated guide to optimal social platform image dimensions. 

By Irfan Ahmad • Jan. 2, 2019

2018 Reflections: Our 10 Favorite Articles of 2018

Looking to get a head start on coming social media marketing shifts? Check out our favorite posts from the last year in this summary.

By Phoebe Bain • Dec. 28, 2018

Instagram Adds New Music Sharing Option, Question Stickers to Live

Instagram has added a new way to share music with friends, and a new option to interact within Live broadcasts.

By Andrew Hutchinson • Dec. 19, 2018

Instagram's Year in Review [Infographic]

Instagram has released its listing of top trends for 2018, highlighting the most popular GIFs, filters and communities for the year.

By Andrew Hutchinson • Dec. 14, 2018

Instagram Adds New 'Countdown' Sticker to Instagram Stories

Instagram has added a new 'Countdown' sticker, which enables users to sign-up for a notification when the countdown is complete.

By Andrew Hutchinson • Dec. 13, 2018

Instagram's Testing New Account Features Specifically Aimed at Influential Users

Instagram is reportedly testing a range of new features for high-profile users, helping to increase appeal with influencers.

By Andrew Hutchinson • Dec. 12, 2018

Track the Right Statistics to Improve Your Instagram Growth

Improving audience growth organically on Instagram is becoming easier and more effective.

Dec. 11, 2018

Instagram Launches Voice Messaging in Direct

Instagram is rolling out voice messages in Direct, providing another way for users to keep in touch.

By Andrew Hutchinson • Dec. 11, 2018

Instagram's Testing Side-Scrolling Feed View, Similar to Stories

Instagram is testing out a new way to view posts, with side-scrolling cards, similar to the Stories format.

By Andrew Hutchinson • Dec. 5, 2018

Instagram's Added a New Option to Share Stories with Chosen Friends Only

Instagram has added a new option that will enable users to restrict the audience for their Instagram Stories content.

By Andrew Hutchinson • Dec. 1, 2018