12 Ways to Boost Your Instagram Presence

Wondering how to build a successful Instagram account in 2018? Check out these helpful tips.

By Adina Jipa • Feb. 1, 2018

10 Ways to Use Social Media to Grow Your Nonprofit Email List

You can use your social media presence to build your email lists - here are a set of tips on how to boost your lists via social.

By Julia Campbell • Feb. 1, 2018

5 Ways Instagram Influencers Can Help Grow Your Brand

Here are some key tips on how to use Instagram influencers to boost your messaging.

By Shane Barker • Feb. 1, 2018

Best Practices For Referral Marketing on Social Media

Here are some key best practices to ensure you're using your social media profiles to help produce results for your referral program.

By Megan Mosley • Feb. 1, 2018

3 Steps to Managing a Social Media Crisis – How to Prepare for the Worst Case Scenario

Large or small, businesses need a crisis management plan. Here are some key tips on developing a crisis strategy - and how to implement it.

By Meg Carpenter • Feb. 1, 2018

Why Influencer Marketing is the Next Big Thing [Infographic]

Influencer marketing is on the rise, and this infographic outlines some of the key benefits, and platforms, for influencer campaigns.

By Irfan Ahmad • Jan. 31, 2018

360 Degrees of Success [Infographic]

The popularity of 360 images and video is rising, providing a new, immersive way for brands to share their messaging.

By Andrew Hutchinson • Jan. 31, 2018

9 Things Publishers Need to Know About Facebook's Coming News Feed Changes

Facebook has announced a coming major update to its News Feed algorithm - here are some key points to note.

By Larry Kim • Jan. 31, 2018

Which Social Media Scheduling Tool Should You be Using in 2018?

What's the best social media tool for scheduling your updates? Here's an in-depth look at some of the biggest and best social media scheduling tools on the market.

By Lilach Bullock • Jan. 31, 2018

Snapchat Adds New Range of Bitmoji Customization Options

Snapchat has announced a new range of customizable options for Bitmoji characters, expanding on the potential of the option.

By Andrew Hutchinson • Jan. 31, 2018

Instagram Will Now Enable Businesses to Schedule Posts via Third Party Tools

Instagram has announced an update to its Graph API which will enable full post scheduling capacity for businesses.

By Andrew Hutchinson • Jan. 31, 2018

5 Reasons Why Your Social Media Marketing Strategy Isn't Working

Frustrated with the lack of results you're seeing from your social media campaigns? Here are some of the key reasons why social media marketing efforts fail.

By Nathan Mendenhall • Jan. 31, 2018

5 Great Examples of What Branding Looks Like in 2018

What are the key principles of branding in 2018? Here are some examples of brands that are winning out by utilizing modern branding strategies.

By Tabitha Jean Naylor • Jan. 30, 2018

7 Insanely Simple Ways to Increase Customer Retention Using Social Media [Infographic]

Social media can be a key platform for building brand communities, and thus, helping to retain existing customers. Here are some tips. 

By Irfan Ahmad • Jan. 30, 2018

Twitter Announces #BrandBowl52 Awards for Top Performing Super Bowl Advertisers

Twitter has announced a new event to reward top-performing Super Bowl advertisers.

By Andrew Hutchinson • Jan. 30, 2018

5 Ways to Maximize Instagram for Your Business in 2018 [Infographic]

Are you looking to get more out of Instagram in 2018? Check out our infographic on key tips to optimize your presence.

By Andrew Hutchinson • Jan. 30, 2018

10 Ways to Generate Fresh Content Ideas for Your Brand

Here are 10 tips to help you consistently generate fresh, on-brand content ideas for your organization.

By Laura Ciocia • Jan. 30, 2018

Facebook to Give Local News Stories a News Feed Boost, Starting in the U.S.

Facebook has announced that local news stories will now get a boost in the News Feed as it looks to improve civic engagement.

By Andrew Hutchinson • Jan. 30, 2018

9 Tips to Help Spot a Fake LinkedIn Profile

Fake LinkedIn profiles can be problematic for various reasons - contributor Melonie Dodaro shows you how to spot them in this post. 

By Melonie Dodaro • Jan. 28, 2018

6 Reasons Why You Need a Social Media Strategy

Developing a social media strategy can provide a range of benefits, as outlined in this post from Dhariana Lozano.

By Dhariana Lozano • Jan. 27, 2018

Facebook Adds Live-Stream 'Tipping' for Gaming Content

Facebook has announced a new tipping system for gamers, as part of an effort to attract more game streamers to their platform. 

By Andrew Hutchinson • Jan. 27, 2018

Twitter's Adding 'Sponsored Moments' Which Could Give the Option a New Boost

Twitter's announced a new ad option for Moments, which could come at the perfect time to give their Moments offering a boost. 

By Andrew Hutchinson • Jan. 27, 2018

Facebook Updates Branded Content Tags with New Proviso to Eliminate Mis-Use

Facebook has added a new rule to stop businesses misusing their Branded Content tags.

By Andrew Hutchinson • Jan. 26, 2018

Facebook Publishes New Report on the Role of Social in Evolving Shopping Habits

Facebook's latest research report looks at how social platforms are helping to inform in-store purchases.

By Andrew Hutchinson • Jan. 26, 2018

Secrets of a Referable Brand [Infographic]

What makes one brand more likely to be referred to a friend than another? Research into consumer behavior has highlighted 4 key aspects to the 'referability' of a product or service.

By Angela Southall • Jan. 25, 2018