Reddit Shares New Insights into How People Research Apps Within Subreddits [Infographic]

New insights from Reddit, which provides additional guidance as to what info Redditors are seeking from brands.

By Andrew Hutchinson • May 24, 2023

LinkedIn Integrates More Buyer Intent Signals into Sales Navigator Alerts

LinkedIn continues to add more buyer intent signals into Sales Navigator, highlighting new opportunities.

By Andrew Hutchinson • May 24, 2023

How Real Customer Reviews Can Influence the Purchase Process [Infographic]

Some important notes on the value of real life customer reviews.

By Andrew Hutchinson • May 24, 2023

Instagram Adds Search Ads Placement into its Marketing API

Another way to expand your Instagram promotions.

By Andrew Hutchinson • May 24, 2023

Google Announces New Generative AI Ad Tools at Marketing Live Event

Google's rolling out a range of generative AI tools to help marketers create more resonant, relevant campaigns.

By Andrew Hutchinson • May 23, 2023

55 Social Media Post Templates to Inspire Your Online Marketing Strategy [Infographic]

If you're not already using ChatGPT to come up with posts, this could help.

By Mark Walker-Ford • May 21, 2023

4 Tips for Business Messaging Success [Infographic]

Some guidance on how to make best use of DMs in your social media marketing and customer service process.

By Andrew Hutchinson • May 19, 2023

The 8-Step Checklist for Managing an Influencer Campaign [Infographic]

Some helpful pointers for your influencer campaigns.

By Andrew Hutchinson • May 18, 2023

Reddit Shares Insights into Rising Travel Search Trends in the App [Infographic]

Travel search habits are evolving, with 91% of U.S. Redditors who browse travel content having made a booking decision based on the platform’s info. 

By Andrew Hutchinson • May 18, 2023

Meta Adds New Lead Generation Tools on Facebook

In one new process, users can claim an advertised offer in-stream and the relevant discount code will be automatically applied at checkout.

By Andrew Hutchinson • May 18, 2023

Study Shows that 25% of Twitter Users Don’t Expect to Still be Using Twitter in 12 Months

Many Black and female Twitter users have taken a break from the app, per the new data comparing the pre- and post-Musk eras for the platform. 

By Andrew Hutchinson • May 17, 2023

Third-Party Platforms Will Soon be Able to Provide Instagram Stories Scheduling

In good news for social media managers, Meta has updated its Instagram Graph API to enable third-party posting capability.

By Andrew Hutchinson • May 16, 2023

Meta Adds New Educational and Insight Elements to its Professional Dashboard for Creators

Some new resources to help creators maximize their Facebook presence.

By Andrew Hutchinson • May 15, 2023

8 Google Ads Extensions to Maximize Ad Space and Increase Click Through Rate [Infographic]

Ensure you're making the most of your Google ad campaigns with this listing.

By Mark Walker-Ford • May 14, 2023

LinkedIn Adds New Topic Prompts to Help Creators Build Their Presence in the App

The topic prompts, based on your profile and activity, will help guide you towards key topics of interest.

By Andrew Hutchinson • May 14, 2023

10 Social Media Trends to Follow in 2023 [Infographic]

Some key trends of note for this year.

By Mark Walker-Ford • May 12, 2023

Meta Outlines Its Evolving AI Ad Targeting Process, Which Is Improving Ad Performance

Meta's ad systems are improving through the use of more advanced automated targeting.

By Andrew Hutchinson • May 12, 2023

How Will Twitter Change Under a New CEO?

Twitter's incoming CEO could spark a shift in strategic focus for the app.

By Andrew Hutchinson • May 11, 2023

Meta Begins Testing Generative AI Elements for Facebook and Instagram Ads

Meta's looking to further align its tools with the generative AI shift.

By Andrew Hutchinson • May 11, 2023

Pinterest Launches Simplified Pin Creation Flow, Adds Links in All Pins

Links in all Pin types is a big update

By Andrew Hutchinson • May 11, 2023

25 Ways to Promote Your Business for Free [Infographic]

Some tips to help you maximize your marketing outreach efforts.

By Andrew Hutchinson • May 10, 2023

New Report Highlights the Best Times to Post to Social Platforms in 2023

Sprout Social has published its annual overview of the most engaging times to post.

By Andrew Hutchinson • May 10, 2023

YouTube Launches New Experiment to Restrict Content from Those Using Ad Blocking Tools

YouTube looks to be taking more aggressive action to stop ad blockers.

By Andrew Hutchinson • May 10, 2023

TikTok Publishes New Report on Rising Sports Trends in the App

Sports discussion is on the rise on TikTok - which could present new opportunities for marketers.

By Andrew Hutchinson • May 10, 2023

A Marketer’s Guide to the Key Announcements from Google I/O 2023

Google's making its own moves into generative AI, which could have big impacts on Search behaviors.

By Andrew Hutchinson • May 10, 2023