Social Media Updates: Page 396

  • Why Twitter Is NOT Stupid and Why You Should Care

    In a recent post on my blog, I recently tried to summarize a few of the things I often hear about "Why Twitter Is Stupid".As a semi-recent convert to the power of Twitter, I wanted to quickly play counter-point to my previous argument and provide a few real life examples of how I've actually foun...

    By • May 5, 2011

  • Netherlands Number 1 in Social Media

    The other month I posted on Comscore's data showing that the Netherlands was the no.1 country in Twitter penetration as a % of the Internet population, ahead of the usual suspects such as Brazil and Indonesia (think of it - would we have called Indonesia and Brazil social media leaders 5 years ag...

    By • May 4, 2011

  • 5 Reasons Why Activity Streams Will Save You From Information Overload

    I heart Activity Streams. I mean, I *love* them to bits! From the very first beginning that I got exposed to them over at Twitter, over 4 years ago, till today, where I am using a bunch of various different microblogging / microsharing services, both internal and external, I couldn't work, nor ge...

    By • May 4, 2011

  • Can Coke Start A Trend To Make Inspiration A Form Of Co-Creation?

    What if you could join your favourite band in studio to record their next single? For many, this is just a moment to dream of - but last month Coca-Cola partnered with the rock band Maroon 5 to do exactly that in a social experiment to create a new song in 24 hours. Fans could watch a live stream...

    By • May 4, 2011

  • Facebook: Is "Liking" the new (and lazy) online review?

    The ubiquitous Facebook "Like" button is hard to ignore these days... That small, light blue hand icon with its thumb facing upwards is plastered on web sites and blog posts everywhere. Everyone wants to be "liked." I find it interesting that in this Like-friendly climate, countless of busines...

    By • May 3, 2011

  • Why Twitter Wants TweetDeck - and TweetDeckers - So Badly

    Rumors swirling this morning about Twitter's $50 million acquisition of TweetDeck have everyone, er, atwitter. Fundamentally, Twitter has finally realized that its development partners have continued to innovate while the company's basic interface - Twitter.com - is oddly low-frills with frustrat...

    By • May 3, 2011

  • Let's Make a Deal: Social Offers

    Groupon's IPO is potentially valued up to $25 billion and it's subscriber base is doubling once a quarter, LivingSocial raised $400M in venture funding, Scoutmob nails $1.5M in it's first funding round, FourSquare hits 3M daily check ins and Facebook announced it's second "deal" type offering las...

    By • May 3, 2011

  • Why I Follow 10,000 People on Twitter...and Why They Follow Me

    Subtitle: To catch many fish you need a big net Because people approach Social Media in a temperamental fashion, I feel the need to post this. On Twitter, the amount of followers one has is a sensitive area. Social media is such a fickle area that there are not many things concrete. Social med...

    By • May 2, 2011

  • Facebook Enters Groupon's Arena with Deals Program

    Today, Facebook is launching a deals program similar to those on sites like Groupon and Living Social, testing offers in five major cities across the U.S. These deals will include major discounts and exclusive offers for tickets, passes, and more. People can then share it by "liking" to potentially get greater discounts if friends buy into an offer.

    By • May 2, 2011

  • Osama Bin Laden, The White House and Social Media

    I remember September 11th the way my parents' generation remembers the assassination of John F. Kennedy. Except that we invariably ask each other the question, "Where were you when you first saw it on TV?" (for me it was through the window of a restaurant in Union Station, in downtown Toronto. I ...

    By • May 2, 2011

  • A Simple Way for Financial Advisors to Measure Your Facebook Engagement

    Mari Smith explains why it's not about the "Number of Fans." Numbers drive the asset and wealth management business. We have an Alpha for this; a Beta for that and you can get R-squared over here. The sign hanging in Albert Einstein's Princeton office may have said it best: "Not everything that...

    By • May 1, 2011

  • More on Monetizing Viral Videos

    I've been getting alot of questions about my recent post, "10 Steps to Viral Video Monetization." That post assumes you have an unreleased video that is sure to go viral. Of course, predicting a video's viral success is tricky. What if you have already released a video and it suddenly - and surp...

    By • April 28, 2011

  • The Royal Wedding - A Digital Marriage for our Convenience?

    By far the biggest event of the year and possibly of the decade, the Royal wedding has received immeasurable attention globally with a vast array of media coverage. Perhaps this is unsurprising considering it concerns the future King of England. But significantly, it is also the first Royal wedd...

    By • April 28, 2011

  • Should You Think Twice About Recommending People On LinkedIn?

    Let's face it...everyone loves to be validated. Whether it's a retweet on Twitter, a Like on Facebook, or a recommendation on LinkedIn, we all feel good when someone acknowledges that what we offer is valuable or the work we have done was good. However, while I'm a big proponent of RTs and Likes...

    By • April 28, 2011

  • How to Use Twitter for Crowdsourcing and Simple Market Research

    Having a social media presence can be an invaluable resource for providing insights into consumer needs, sentiment, and opinions towards a business, service or brand. Social media is by no means a replacement for traditional market research, but it can be used in a broader sense. That broade...

    By • April 27, 2011

  • InfoGraphic: The History Of ONLINE Social Networking

    Whenever I'm asked to give a brief history of social networking or social media, I start by letting the audience know that these activities and tools aren't a new phenomena that developed with the launches of sites like MySpace, Facebook, and Twitter. In fact, the history of social media goes bac...

    By • April 27, 2011

  • Building Social-Media Personas

    Online personas are like masks. Except for when they aren't.Sound confusing? Let me explain. As businesspeople, we all wear masks to some extent. For some, we put on a "sales" or "marketing" mask before a meeting. Others may put on a "Mr./Ms. Personality" mask just before entering a networking ...

    By • April 27, 2011

  • Cartoon: The Social Media Guru, Expert, Or Wizard

    Seems like a lot of the Twitter profiles I come across lately of social media professionals have the term "expert", "guru", or "wizard" somewhere in the profile. It certainly doesn't help that Twitter profiles that use those words seem to get a lot of followers, leading everyone to believe that ...

    By • April 27, 2011

  • 10 Surefire Ways To Get Me To Avoid Your Twitter Account

    For those who have figured out how to use it, Twitter has become a great way to find useful information and to build online relationships. For those that haven't, Twitter often looks like a big, jumbled-up mess of unstructured conversations. I can't count the times that someone has told me that ...

    By • April 27, 2011

  • New Cartoon: First Day on the Job Where Social Media is Blocked

    I recently participated in a conversation on LinkedIn entitled "Should Employees Be Allowed To Use Social Media?" in one of the social media groups where I participate. While the responses where overwhelmingly in favor of not only allowing, but encouraging employees to engage online, I was befud...

    By • April 27, 2011

  • Why Opposites Attract In LinkedIn Groups

    When you need to get something done in business, you think of the people who can help you achieve that goal. Sometimes, though, you don't have the right connections. Sometimes, you do have the right connections, but you don't even realize it! LinkedIn builds an instant roadmap showing you how ...

    By • April 26, 2011

  • Three "Must Haves" for a Social Media Policy

    As social media use grows in leaps and bounds, CEOs and HR departments everywhere instinctively cringe at the potential time employees could waste perusing Facebook or retweeting on Twitter. This can't be a productive use of work time, or can it? And if social media use is allowed in the work pla...

    By • April 25, 2011

  • Facebook Followers are Earned... Not Traded

    I am a member of several social media groups on Facebook. Today, one of those members posted a link to a tool their company had developed called "Like Exchange". This program allowed you (after it gained access to your facebok page) to "like" other brands and they would in turn "like" you back. T...

    By • April 24, 2011

  • Facebook Growth Over, Onset of Slow Decline

    The Facebook juggernaut has run out of steam in the U.S. According to Nielsen Wire the unique visitors has settled in between 130M and 135M per month (lower than the ComScore data in the graph below) and time spent on Facebook each month continues to decline. What growth there is in the U.S. is...

    By • April 22, 2011

  • Hootsuite Was Down: 5 other Tools to Schedule Your Tweets

    With Hootsuite being down I saw myself and lots of other people in dire need to continue scheduling tweets. So here is a list of 5 other services, which will allow you to schedule your tweets.They are all up and running. 1.) TwufferTwuffer lets you schedule tweets on a clean interface and is completely free for you to use. 2.) FutureTweets

    By • April 21, 2011