Would Self-Classification of Social Posts Improve the Key Problems in Moderating Online Speech?

Being able to control what types of content you see on social is one thing, but is it enough to address the key challenges of moderation?

By Andrew Hutchinson • Dec. 14, 2022

TikTok Tests New Horizontal, Full-Width Display for Videos

The larger display format provides more considerations for your TikTok approach.

By Andrew Hutchinson • Dec. 14, 2022

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

US Lawmakers Call for Full Ban of TikTok Due to Data Tracking Concerns

Could TikTok really be banned in the US?

By Andrew Hutchinson • Dec. 13, 2022

TikTok Adds New Options to Help Alleviate Minor Frustrations in the App

TikTok's rolling out an option that would enable you to undo a feed refresh.

By Andrew Hutchinson • Dec. 12, 2022

TikTok Tops Download Charts Again in November, Though its Growth Momentum is Slowing

New trend data suggests that TikTok's download momentum may be slowing after years of meteoric growth. 

By Andrew Hutchinson • Dec. 12, 2022

Music Labels are Ramping Up Enforcement of Unlicensed Music in Brand Social Media Posts

Be careful what music you use in your social media posts.

By Andrew Hutchinson • Dec. 8, 2022

TikTok Faces More Legal Challenges Over Data Collection and its Failure to Protect Young Users

Questions continue to be raised about TikTok's processes and affiliations.

By Andrew Hutchinson • Dec. 8, 2022

TikTok Shares the Top Clips, Creators and Trends in the App for 2022

Boost your TikTok knowledge by checking out the top trends of the year.

By Andrew Hutchinson • Dec. 6, 2022

TikTok Announces Updated CAP University Marketing Education Course

The course aims to help agency staff learn more about TikTok’s various marketing tools and approaches.

By Andrew Hutchinson • Dec. 2, 2022

TikTok Announces the Top European TikTok Ads of 2022

TikTok has also shared the top performing TikTok ad campaigns from across the EU.

By Andrew Hutchinson • Dec. 1, 2022

Report Looks at the Most Commonly Shared Life Events on Instagram and TikTok

What life events are people more likely to post about on IG and TikTok?

By Andrew Hutchinson • Nov. 29, 2022

How Accurate is Mental Health Advice on TikTok? [Infographic]

TikTok is increasingly being used as a search engine for all kinds of advice - including mental health.

By Andrew Hutchinson • Nov. 29, 2022

TikTok Launches Updated ‘Marketing Partners’ Platform to Help Connect Brands with Promotional Assistance

The updated platform will make it easier to find the right partner support for your business. 

By Andrew Hutchinson • Nov. 28, 2022

How Brands Can Turn Up the Heat on Social this Holiday Season

Make the most of your holiday advertising strategy with these simple tips and tools from major social media platforms. 

By Emma Wiltshire • Nov. 18, 2022

TikTok Seeks to Address Data Security Concerns, as FBI Calls for Full Ban of the App

TikTok still faces the threat of a full ban in the US.

By Andrew Hutchinson • Nov. 16, 2022

TikTok Launches New Audience Insights Tools to Dig Into Your Audience Data

A heap of valuable new data filtering tools in TikTok Ads Manager.

By Andrew Hutchinson • Nov. 16, 2022

TikTok Says Parents Need to be More Proactive in Discussing Online Safety with Teens [Infographic]

TikTok has conducted a new survey which looks at how parents are engaging with their kids around online safety.

By Andrew Hutchinson • Nov. 15, 2022

TikTok Announces its 2022 ‘Discover List’ of Top Creators and Innovators in the App

TikTok's annual Discover List aims to highlight creators that are advancing innovation, and making positive change.

By Andrew Hutchinson • Nov. 15, 2022

TikTok Launches First In-App Shops in the US as Part of Expanded eCommerce Push

TikTok's trying out in-app shops in the US, the next stage of its broader eCommerce push. 

By Andrew Hutchinson • Nov. 14, 2022

TikTok Provides Guidance and Ad Credits to SMBs for Small Business Saturday

TikTok's looking to provide guidance and support for Small Business Saturday.

By Andrew Hutchinson • Nov. 14, 2022

TikTok Provides Key Tips for Your Holiday Marketing Campaigns [Infographic]

Ensure your holiday marketing plans are on track with these tips from TikTok.

By Andrew Hutchinson • Nov. 11, 2022

TikTok Launches New Climate Awareness Initiative, in Line with COP27 Summit

TikTok is in a good position to help amplify climate awareness messaging.

By Andrew Hutchinson • Nov. 10, 2022

TikTok Shares New Tips to Help Advertisers Maximize Campaign Performance

The overview includes a range of helpful pointers and guide notes.

By Andrew Hutchinson • Nov. 10, 2022

TikTok Re-Organizes Staffing Structure Amid Ongoing Scrutiny Over Political Affiliations

TikTok's under scrutiny on several fronts, which could still lead to restrictions.

By Andrew Hutchinson • Nov. 8, 2022

Jobs Skills Undergo Rapid Transformation for Social Media Marketers [Infographic]

LinkedIn data reveals that 7 out of the top 10 skills listed for a social media director in 2021 were not a priority five years ago. 

By Emma Wiltshire • Nov. 8, 2022