Twitter Launches Ticketed Spaces on Android, Now Available to all US Users on iOS

The expansion will help to boost interest in Spaces, and could see more popular broadcasters sharing more often.

By Andrew Hutchinson • Oct. 14, 2021

Twitter Shares New Insights into Gen Z Usage and Engagement

The insights underline the importance of engaging younger audiences with interactive, responsive campaigns.

By Andrew Hutchinson • Oct. 13, 2021

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Twitter Tests Ads in Tweet Replies, Which Could Provide New Opportunities for Brands and Creators

Monetizing viral tweets could provide another means to help creators make money from their on-platform efforts.

By Andrew Hutchinson • Oct. 13, 2021

Twitter Launches Twitter Spaces 'Spark' Program to Fund and Support Audio Creators

The program will provide direct funding and support for emerging audio social creators.

By Andrew Hutchinson • Oct. 12, 2021

Twitter Adds Custom Headline and Landing Page Options for Carousel Ads, Previews Coming Ad Updates

Twitter's new Carousel Ad format provides more capacity to showcase specific elements, and segment responses.

By Andrew Hutchinson • Oct. 12, 2021

Twitter Looks to Make it Easier to Access a Chronological Feed of the Latest Tweets

The option will make it easier to essentially switch off Twitter's feed algorithm.

By Andrew Hutchinson • Oct. 12, 2021

Twitter Announces Broader Roll-Out of New Spaces Tab, Adds New Spaces Invite Process

The new tab, coming to all English-language users, is a significant step in boosting Spaces discovery.

By Andrew Hutchinson • Oct. 11, 2021

Twitter Adds New Features to its Twitter Blue Subscription Service as it Looks to Broader Launch

Twitter's subscription offering, which provides additional tweet options, looks as though it's being prepared for the next stage.

By Andrew Hutchinson • Oct. 11, 2021

Twitter Shares New Insights into the Rising Discussion Around Women in Sport [Infographic]

Women's sport is on the rise, as exemplified by these tweet discussion stats.

By Andrew Hutchinson • Oct. 10, 2021

Twitter Removes Live Stream Guests Option in Order to Improve Broadcast Quality

You'll no longer be able to add audio guests into your Twitter live-streams - but instead, your video broadcast quality may improve.

By Andrew Hutchinson • Oct. 5, 2021

Twitter Updates Christmas Hub to Help Marketers Plan their Holiday Campaigns

The updated Christmas mini-site provides a range of insights, stats and tips to help inform your marketing approach. 

By Andrew Hutchinson • Oct. 5, 2021

Twitter Opens Nominations for 'Best of Tweets' Ad Campaign Awards for 2021

The awards will recognize the best tweet campaigns of the year, in a range of categories.

By Andrew Hutchinson • Oct. 1, 2021

Twitter Adds New Updates to its Improved Version of TweetDeck

The latest updates are largely tweaks, but they will help to improve the broader functionality of the platform.

By Andrew Hutchinson • Sept. 30, 2021

Twitter Opens Up Applications for Professional Profiles, a New Option for Brands and Creators

Twitter's moving to the next stage with its new business and creator profiles option.

By Andrew Hutchinson • Sept. 30, 2021

Twitter Shares First Look at Coming NFT Integration for Profile Images

The option would provide direct linkage between your Twitter profile and your NFT purchases.

By Andrew Hutchinson • Sept. 29, 2021

Twitter Launches Live Test of Topics in Spaces to Improve Discovery

Topics will help Twitter highlight relevant Spaces broadcasts to a broader audience.

By Andrew Hutchinson • Sept. 24, 2021

Twitter Updates Video Playback to Ensure a Higher Quality Viewing Experience

Your Twitter videos will now look better, thanks to a new update in the platform's playback process.

By Andrew Hutchinson • Sept. 24, 2021

Twitter's Testing More Options to Help Users Avoid Negative Interactions in the App

The new options would give users more ways to control their in-app experience, and avoid unwanted interactions. 

By Andrew Hutchinson • Sept. 24, 2021

Twitter Launches New #ExtremeWeather Mini-Site to Help Maximize Climate Change Messaging

The mini-site aims to help raise awareness as to how climate-related discussion evolves via tweet, which could help to improve messaging approaches.

By Andrew Hutchinson • Sept. 23, 2021

Twitter Shares New Preview of Coming Spaces Recording Option

Recorded Spaces would provide more functionality for the option, which could help to lure more broadcasters.

By Andrew Hutchinson • Sept. 23, 2021

Twitter Opens Up Tipping to All Users, Part of its Continued Push to Facilitate Creator Monetization

Twitter continues its monetization push by bringing on-profile tipping to all users.

By Andrew Hutchinson • Sept. 23, 2021

Twitter Expands Official Partner Program, Providing More Options to Assist with Your Tweet Marketing Efforts

Twitter's Partner Program helps connect more brands with official platform expertise and insights.

By Andrew Hutchinson • Sept. 21, 2021

Twitter Experiments with New Visual Editor, Which Would Incorporate Fleets Tools

The new visual editor would essentially bring all of the functionality of Fleets back, but in an altered form.

By Andrew Hutchinson • Sept. 17, 2021

Twitter's New Experiments are Failing to Gain Traction, Which Could Lead to Major Changes at the App

Twitter's moving fast, and trying not to break things in the process - but thus far, its big new experiments are not seeing major interest.

By Andrew Hutchinson • Sept. 16, 2021

Twitter Expands Access to Professional Profiles and Ticketed Spaces

Twitter's moving to the next stage with its business profiles and paid Spaces options.

By Andrew Hutchinson • Sept. 14, 2021