Content Marketing: Page 2
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Retrieved from Instagram on August 26, 2021
Instagram Outlines How its Search Algorithms Work, and How You Can Optimize Your Presence
The overview provides some valuable insight into how Instagram search functions, and how you can maximize your discovery potential.
By Andrew Hutchinson • Aug. 25, 2021 -
Retrieved from YouTube on April 29, 2021
YouTube Outlines Creator Monetization Additions as YouTube Partner Program Hits 2 Million Participants
YouTube's creator funding program has paid out more than $30 billion over the last three years.
By Andrew Hutchinson • Aug. 23, 2021 -
Explore the Trendline➔
Twitter
TrendlineSocial Media Expert Series: Q&A with Savannah Sanchez
Exclusive insights from eCommerce marketing expert Savannah Sanchez, who’s a leading expert on TikTok, Snapchat and Instagram ads.
By Social Media Today staff -
Retrieved from TikTok on August 24, 2021
TikTok is Developing its Own AR Effects Creation Platform to Expand its Visual Tools
The new AR effects platform is currently in early testing.
By Andrew Hutchinson • Aug. 23, 2021 -
Retrieved from Matt Navarra/Twitter on August 24, 2021
Instagram is Removing Swipe-Up Links for Stories, Replacing the Function with Link Stickers
The change will come into effect later this month.
By Andrew Hutchinson • Aug. 23, 2021 -
Twitter profile
SMT Expert Series: Mari Smith Discusses the Growth of Short-Form Video, Facebook Marketing and Live-Streaming Tips
Smith provides us with her insights on key social media marketing shifts, the evolution of Facebook's platform, and live-streaming pointers.
By Andrew Hutchinson • Aug. 22, 2021 -
Retrieved from TikTok on August 21, 2021
6 TikTok Storytelling Frameworks to Consider in Your Marketing Approach [Infographic]
TikTok has shared a collection of some of the most effective brand storytelling formats for the platform.
By Andrew Hutchinson • Aug. 22, 2021 -
Retrieved from LinkedIn on August 21, 2021
How to Maximize Your Brand Building Efforts on LinkedIn [Infographic]
The overview details all the key elements of brand building on LinkedIn, and the key tools you can use in your efforts.
By Andrew Hutchinson • Aug. 21, 2021 -
Retrieved from YouTube on August 20, 2021
YouTube Publishes New Guide to Rising Aesthetic Trends, and How to Understand Niche Interests
The guide provides insights into some rising trends of note, stemming from various YouTube niches.
By Andrew Hutchinson • Aug. 19, 2021 -
Retrieved from LinkedIn on August 20, 2021
Why B2B Marketers Build on LinkedIn [Infographic]
Here are some key usage stats and insights to help guide your LinkedIn marketing approach.
By Andrew Hutchinson • Aug. 19, 2021 -
Retrieved from TechCrunch on August 20, 2021
Facebook Brings Reels to its Main App as it Seeks to Capitalize on the Short-Form Video Trend
The update could expose a lot more people to Reels content, and increase engagement with the option.
By Andrew Hutchinson • Aug. 19, 2021 -
Retrieved from LinkedIn on August 19, 2021
LinkedIn Publishes New Guide to Effective Brand Building on the Platform
The guide provides a range of notes and pointers on effective brand-building processes, with LinkedIn-specific examples.
By Andrew Hutchinson • Aug. 18, 2021 -
Retrieved from Facebook on August 19, 2021
Facebook Publishes New Guide on How Broader Societal Shifts Have Impacted Ad Response
The guide provides advice, examples and explainers to help advertisers align with key shifts.
By Andrew Hutchinson • Aug. 18, 2021 -
Retrieved from Facebook on August 19, 2021
Facebook Shares New 'Widely Viewed Content' Report to Counter the Idea that it Amplifies Division
The report raises more questions than provides answers with respect to user behaviors.
By Andrew Hutchinson • Aug. 18, 2021 -
Retrieved from SEMRush on August 18, 2021
14 Tips for Writing Copy That Generates Results [Infographic]
Looking for ways to maximize the performance of your content? Check out these tips fro SEMRush.
By Andrew Hutchinson • Aug. 17, 2021 -
Retrieved from YouTube on August 18, 2021
YouTube Adds Video Chapter Listings in Search, Which Could be a New SEO Consideration
Users will be able to access specific video sections direct from search results, which could have specific SEO considerations.
By Andrew Hutchinson • Aug. 17, 2021 -
Retrieved from Snapchat on August 18, 2021
Snapchat Launches 'Snapchat Trends' to Highlight Key Topics of Discussion in the App
The tool could be hugely valuable in determining market fit, and key trends of note within Snaps.
By Andrew Hutchinson • Aug. 17, 2021 -
Retrieved from GetVOIP on August 17, 2021
7 Tactics to Increase Customer Lifetime Value [Infographic]
Winning new business is key, but maintaining existing client relationships can be even more valuable.
By Andrew Hutchinson • Aug. 16, 2021 -
Courtesy of Vamp
How Brands Can Make Best Use of Audio on TikTok (and Why They Should) [Infographic]
According to research, 73% of TikTok users will stop and look at ads on TikTok with audio.
By Aaron Brooks • Aug. 16, 2021 -
Retrieved from TikTok on August 17, 2021
TikTok Announces New Partnerships with Vimeo and Canva to Streamline Content Creation
The new integrations will provide more ways for marketers to build their TikTok campaigns.
By Andrew Hutchinson • Aug. 16, 2021 -
LinkedIn
SMT Expert Series: Keren Baruch Discusses LinkedIn Content Trends and Creator Tools
Get the lowdown on the latest LinkedIn trends, and tips for your content approach.
By Andrew Hutchinson • Aug. 16, 2021 -
Retrieved from TikTok on August 14, 2021
TikTok Launches 'Creative Solutions' Guide to Building Effective TikTok Campaigns
The guide outlines a range of TikTok-specific clips on how to maximize your video engagement.
By Andrew Hutchinson • Aug. 14, 2021 -
Retrieved from Facebook on August 13, 2021
Facebook Shares New Insights into the Key Elements of Effective Video Content
The report looks at the key elements of effective video creative, and how you can factor these into your approach.
By Andrew Hutchinson • Aug. 12, 2021 -
Retrieved from TikTok on August 08, 2021
Pro Tips: TikTok Shares Advice on How Brands Can Establish a Presence on the Platform, and Generate Results
What's the best way to approach TikTok marketing? We asked the platform's global head of small business solutions to find out.
By Andrew Hutchinson • Aug. 07, 2021 -
twitter profile
SMT Expert Series: Nick Cicero Discusses the Latest Analytics Trends and Opportunities
Nick Cicero is one of the most experienced and knowledgeable minds in social media analytics.
By Andrew Hutchinson • Aug. 07, 2021 -
Retrieved from Facebook on August 06, 2021
Facebook Launches New Interview Series Looking at Evolving Shifts in Advertising Approaches
The new series will look at how ad agencies are dealing with key shifts in the sector, and what brands can learn from such.
By Andrew Hutchinson • Aug. 05, 2021
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