Content Marketing: Page 2
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Social Media Customer Service Secrets You Can Steal From These 3 Popular Brands
Social customer care is fast becoming a requirement for all brands - here are some examples of businesses that have excelled with their social customer service efforts.
By Tabitha Jean Naylor • April 04, 2018
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LinkedIn Adds Sponsored Video, Video for Company Pages
LinkedIn's rolling out two new video options - video for Sponsored Updates and video on company pages.
By Andrew Hutchinson • March 29, 2018
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Facebook Expands Test of Local News and Events Section in News Feed
Facebook is expanding its test of a dedicated local news and events module within the News Feed, aimed at helping to boost civic participation.
By Andrew Hutchinson • March 29, 2018
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5 Digital Trends to Watch in Hospitality Marketing [Infographic]
Digital platforms have changed the process of holiday planning - here's an overview of some of the latest industry trends.
By Andrew Hutchinson • March 29, 2018
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Which Stories Option is Best for Your Brand? [Infographic]
Which social media Stories platform is best for your marketing focus? Check out this new infographic.
By Andrew Hutchinson • March 29, 2018
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5 Steps to Creating Awesome Content [Infographic]
Creating effective content can seem daunting, but there is a simple process framework you can follow to boost your efforts.
By Irfan Ahmad • March 28, 2018
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YouTube Announces New Deal to Promote YouTube TV, Expanding Online Video Potential
YouTube has announced a new deal to promote YouTube TV, their next push to become a genuine TV alternative.
By Andrew Hutchinson • March 27, 2018
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Twitter Releases Major Events Calendar for April to Assist with Strategic Planning
Twitter has published its latest major events calendar to help digital marketers plan their campaigns.
By Andrew Hutchinson • March 27, 2018
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74 Attention-Grabbing Blog Titles That Actually Work [Infographic]
Catchy blog titles can inspire massive social sharing and clicks. Check out these attention-grabbing title formats.
By Larry Kim • March 27, 2018
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5 Ways to Scale eCommerce Remarketing
The average customer journey on an e-commerce site has significantly evolved over the last few years. The best way to adapt to these changes is to use remarketing strategies.
By Shane Barker • March 26, 2018
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New Report Looks at Instagram Usage Trends, and How Brands Can Tap Into Shifts
Mention has released a new study of some 115 million Instagram posts to work out the latest trends.
By Andrew Hutchinson • March 23, 2018
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Instagram's Adding New Ways to Uncover Recent Posts, in Variance to the Current Algorithm
Don't like Instagram's algorithm-defined feed? Instagram hears you, and they're giving you new options to unearth more recent content.
By Andrew Hutchinson • March 23, 2018
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Spring Cleaning for Digital Marketers: 4 Things Every Brand Should Do Now [Infographic]
Is your social strategy on the right track? Check out this list of tips to help optimize your approach.
By Andrew Hutchinson • March 22, 2018
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Why Content is Important for SEO [Infographic]
Content is a key part of the SEO puzzle, and a growing number of businesses are now utilizing content to boost their search presence.
By Irfan Ahmad • March 22, 2018
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LinkedIn Adds New Sticker and Text Options to Spruce Up Your Video Content
LinkedIn's adding some new tools which will enable users to add text and stickers to their on-platform videos.
By Andrew Hutchinson • March 21, 2018
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The Science Behind Virality [Infographic]
'Going viral' has become a key goal for social media marketers, but actually making it happen is difficult. Here are some of the common factors in viral content.
By Irfan Ahmad • March 21, 2018
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Facebook Adds New Monetization Opportunities for Creators, Tapping into the Platform's Strengths
Facebook's announced some new tools which will better enable creators to monetize their on-platform efforts.
By Andrew Hutchinson • March 20, 2018
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Facebook Releases 'Topics to Watch' Report for February, Highlighting Key Trends
Facebook has released its latest listing of the topics seeing significant mention increases across their network.
By Andrew Hutchinson • March 20, 2018
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The Rising Importance of Influencer Marketing – Statistics and Trends [Infographic]
Given the rise of social media algorithms, influencer marketing is becoming more important. This infographic looks at some of the latest stats and figures around influencer use.
By Irfan Ahmad • March 18, 2018
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Facebook and Twitter Are Gearing Up for Their Next Video Push - Here's Why That's Important
All indications are that Facebook and Twitter are about to move into the next stage of their video content push - and marketers need to be paying attention.
By Andrew Hutchinson • March 17, 2018
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3 Great St. Patrick's Day Social Media Campaigns
St. Patrick's day is huge for food and drink companies. Here are three brands doing St Patrick's day particularly well.
By Andrew Kunesh • March 16, 2018
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7 Key Characteristics of a Human Brand
How can you build an engaging brand through your digital presence? Contributor Bryan Kramer provides some key branding tips in this post.
By Bryan Kramer • March 16, 2018
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7 Simple Interactive Content Ideas You Can Steal
Interactive content can help spur engagement on your social channels - and engagement is becoming increasingly important in generating reach.
By Dhariana Lozano • March 15, 2018
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Facebook's Looking to Air Exclusive News Content on Watch - Though Publishers May be Wary
Facebook's reportedly in talks with publishers to have them air exclusive news programming on Watch - but their recent News Feed shifts could pose a challenge.
By Andrew Hutchinson • March 14, 2018
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13 Characteristics of Human Brands - and Why They're Important
Creating better connection with your audience in social comes down to how you connect. In this post, Pam Moore outlines how businesses can take a more human approach to outreach.
By Pam Moore • March 14, 2018