Content Marketing: Page 117
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3 Marketing Lessons I Learned From Writing an Entire Book in 72 Hours
Books can be big business drivers, but not in the ways you might think. Here are 3 ways to quickly create - and leverage - a book that builds your business.
By John Nemo • June 2, 2016 -
31 Must Know Video Marketing Stats [Infographic]
Hyperfine have created a new infographic which breaks down the most important video marketing statistics into sizable chunks.
By Will Ellis • June 2, 2016 -
Facebook Releases New Research into How People Plan to Celebrate the Olympics [Infographic]
Facebook's conducted new research into how people are preparing to celebrate and participate in the 2016 Rio Olympics, with some valuable insights for marketers.
By Andrew Hutchinson • June 1, 2016 -
Influence vs Popularity - Which Should You be Investing In?
When it comes to influencer marketing, it's important to consider more than just how many followers they have. In this post, contributor Sam Wright explains why.
By Samantha Wright • June 1, 2016 -
What Brands Can Learn from the #ChewbaccaMom Video
The "Chewbacca Mom" video, which features a woman wearing a Chewbacca mask, has become a viral sensation. So what can marketers learn from the video's success?
By Kirsty Sharman • June 1, 2016 -
How to Increase Search Engine Ranking with Link Building
By now, you probably know the basics of local SEO and what to do to make sure your business is found online. But we're going to take it a step further and talk about something you may not know you need to be actively acquiring: inbound links. Let's talk about link building for local businesses. ...
By Isabella Andersen • May 31, 2016 -
How to Make Your Multi-Channel Digital Campaign the Perfect Fit
With a multi-channel strategy, you can be where your targeted customers are - whatever channel, platform, or device they may be using at that particular time.
By Jeff Rum • May 31, 2016 -
New Research Shows How Women Interact with Brands Online [Infographic]
Product review and discovery platform Influenster recently conducted a study of more than 11,000 female internet users aged 18 and up to get a better understanding of how they interact with brands online.
By Andrew Hutchinson • May 30, 2016 -
For A Better Customer Experience, Evoke Emotion Rather Than Manufacture It
Emotion isn't a tactic in customer experience; it is an outcome. In this post, contributor Augie Ray explains the difference.
By Augie Ray • May 30, 2016 -
The ABCs of Visual Ads That Work [Infographic]
Having creativity is one thing, but achieving your business goals with your design is another. Sometimes, the most aesthetically pleasing visual ads don't work because they don't serve a purpose or have a call-to-action.
By Irfan Ahmad • May 28, 2016 -
Snickers' 'Hungerithm' Uses Real-Time Social Data to Determine Chocolate Prices
Snickers has created a new 'Hungerithm' which uses social media sentiment to determine whether the price rises or falls for a Snickers bar - the angrier the web is, the lower the price, as people likely need them more.
By Andrew Hutchinson • May 27, 2016 -
3 User-Generated Content Marketing Mistakes to Avoid
User-generated content is a great way to promote your brand via social, but there are some pitfalls you need to avoid. Here are four tips.
By Juliet Carnoy • May 27, 2016 -
comScore Releases New Report on Ad-Blocking and Invalid Traffic [Infographic]
comScore has released a new report which looks at the growth of ad-blocking, invalid traffic and viewability rates, and how they'll impact on the digital advertising sector.
By Andrew Hutchinson • May 26, 2016 -
27 Scientific Ways to Boost Your Chances of Going Viral
While 'going viral' is never a reliable strategy, there are things you can learn from highly shared content that can help you formulate your own content of mass appeal.
By Austin Miller • May 26, 2016 -
Are You Sure You Want a Top Spot on Google?
Is your business ready for the increased attention that comes as a result of appearing first in Google search results? Before you answer, there are some additional elements you need to consider.
By Randy Milanovic • May 26, 2016 -
7 Useful Chrome Extensions for Content Marketers
Looking for some new Chrome extensions to help make your content creation process a bit easier? Look no further - here are seven great add-ons to consider.
By Kelly O'Hara • May 26, 2016 -
3 Tips to Make Your Content More SEO Friendly (And More)
SEO remains a key element of any digital marketing effort. If you're looking to up your SEO game, here are three tips, along with a range of additional information as to what Google looks for when ranking search results.
By Jeff Rum • May 25, 2016 -
4 Essential Elements of Video Content Marketing Success
Video has seen huge growth over the past few years, making it an important consideration for marketers. Here are some tips on how to utilize video content to best effect in your marketing plan.
By Brett Relander • May 25, 2016 -
The 5 Most Common On-Page SEO Issues and How to Fix Them [Infographic]
What are the most common on-page SEO factors - and how can you fix them? This infographic outlines the most common issues, based on data collected by Raven Tools.
By Irfan Ahmad • May 25, 2016 -
Understanding the 4 Pillars Of Omnichannel Marketing
Omnichannel marketing is the latest marketing trend, but one that can be hard to get your head around. In this post, contributor Caitie Gonzalez breaks down the key elements of a successful omnichannel strategy.
By Caitie Gonzalez • May 25, 2016 -
10 Facebook Video Marketing Tips For Brands
Are you looking for ways to maximize your video engagement on Facebook? Here are ten tips.
By Gavin Hammar • May 25, 2016 -
12 Bloggers Who Make More Than $10k Per Month and How They Do It [Infographic]
If you're looking to make money from blogging, then these successful bloggers can provide some solid lessons in how to do just that.
By Cent Muruganandam • May 24, 2016 -
70 of the Best Chrome Browser Extensions for Marketing
A good extension can save you a heap of time - and this post outlines seventy of them, all with their own specific use-cases and benefits.
By Aliaksandra Lamachenka • May 24, 2016 -
8 Ways to Grow Your LinkedIn Advertising Strategy
Are you considering using LinkedIn as part if your marketing strategy? This guide outlines the ins and outs of the LinkedIn ads process.
By Brandon Gains • May 23, 2016 -
How Offline and Online Marketing Can Work Together [Infographic]
Digital marketing is becoming increasingly important in the modern sales cycle, but traditional methods also still have their place. This infographic looks at some of the stats around offline and online marketing and outreach methods.
By James Trotter • May 21, 2016