Content Marketing: Page 77
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How to Make Your Infographics Stand Out [Infographic]
Infographics are hugely shareable, and hugely popular - here are some tips on how to make the most of your own infographic efforts.
By Andrew Hutchinson • May 17, 2018 -
Facebook Continues to Test News Feed Options to Prompt More Engagement
Facebook continues to test new ways to improve content exposure, and generate more engagement on the network.
By Andrew Hutchinson • May 17, 2018 -
5 Ways to Build a Useful Editorial Calendar
Here are five ways to build an editorial calendar - and the pros and cons of each approach.
By Amy Wright • May 16, 2018 -
How B2B Brands are Using Influencers as a Secret Weapon
Influencer marketing is not just for B2C brands - here are some examples of B2Bs that are using influencers to boost their messaging.
By Shane Barker • May 15, 2018 -
Debunking 8 Common SEO Myths [Infographic]
Search engine optimization is highly technical, and complex. Given these, it's no surprise that there's a lot of misinformation being spread about best practices.
By Mark Walker-Ford • May 10, 2018 -
Google Announces Major Tech Advances at Annual I/O Event
Google announced a range of new tech advances at its annual I/O conference - here are some of the highlights.
By Andrew Hutchinson • May 9, 2018 -
Do You Know Your Brand Story?
Storytelling is a key way to connect with your audience in a more meaningful, resonant manner. Take notes from these storytelling brands.
By Jeff Rum • May 8, 2018 -
Facebook and Twitter Need to Act Fast to Maximize their Video Content Potential
With the digital video viewing landscape evolving fast, Facebook and Twitter need to add new options to keep up.
By Andrew Hutchinson • May 3, 2018 -
What the Age of 'Peak Content' Means for Brands
In the age of peak content, brands need to learn how to produce more valuable content - not just more of it.
By Dario Meli • May 3, 2018 -
Facebook Adds New AR Business Tools to Messenger
Facebook is adding new AR tools to help brands enhance their Messenger experiences.
By Andrew Hutchinson • May 2, 2018 -
SMT Expert
4 Tips for an Impactful Influencer Marketing Strategy
Influencer Marketing can be a great way to showcase your brand - however it can also be easy to waste time and money on the wrong influencers.
By Nathan Mendenhall • May 1, 2018 -
Accelerate Your Content Marketing Success with Guest Blogging
Guest blogging is a popular and highly revered digital marketing tactic because it delivers a number of important benefits.
By Barry Feldman • May 1, 2018 -
The Good The Bad The Ugly Of Social Media Influencers [Infographic]
This infographic highlights some examples of what makes a good post, a bad post, and the downright awful post
By Irfan Ahmad • April 30, 2018 -
How To Get The Most Out Of Your Influencer Marketing Campaign [Infographic]
This infographic will help you understand how to make the most of your next influencer marketing campaign.
By Irfan Ahmad • April 29, 2018 -
Breaking Down the Marketing Winners and Losers from Q1 2018
From Cambridge Analytica to Crystal Ball Frappuccinos, scandals and successes from the first leg of the year carry important lessons for marketers.
By Kayla Matthews • April 27, 2018 -
Reverse Selling Works Best When You Integrate Influencers Into Your Marketing Plan
Influencers are key to reverse selling. Treat the influencers who can introduce your brand to target audiences well, and you’ll see the benefits.
By Ann Newland • April 27, 2018 -
10 Types of Visual Content That Will Improve Your Marketing Efforts [Infographic]
These ten visual content ideas can help improve your engagement and overall marketing strategy.
By Mark Walker-Ford • April 24, 2018 -
7 Efficient Blogging Tips That Will Boost Your Content ROI [Infographic]
These simple tips can significantly boost the performance of your content - worth noting in your strategy.
By Irfan Ahmad • April 22, 2018 -
Why Your Business Should Be Blogging [Infographic]
If you're not convinced of the benefits of content marketing, check out these stats on how blogging can help boost your digital efforts.
By Irfan Ahmad • April 20, 2018 -
Facebook Tests Out New Video Format to Boost Communal Viewing and Engagement
Facebook's testing out a new video format which would enable publishers to post pre-recorded video in what's essentially the Facebook Live environment.
By Andrew Hutchinson • April 19, 2018 -
7 Proven Tactics to Help Feed Your Sales Funnel
Looking to get more of your audience into your sales funnel? Check out these tips from contributor Barry Feldman.
By Barry Feldman • April 19, 2018 -
Snapchat Rolls Out New Lens-Based Ad Type, Continues to Tweak New Design
Snapchat's launching a new, direct call to action ad unit within its popular Lenses, while they continue to refine their new app layout.
By Andrew Hutchinson • April 19, 2018 -
The State of B2B Content Marketing: 6 Things Every Brand Needs to Know [Infographic]
Content marketing has become an established tactic in the B2B space, but its also still evolving. Check out these stats and trends.
By Andrew Hutchinson • April 19, 2018 -
The Benefits of Video Marketing: 9 Reasons Your Business Needs Video [Infographic]
If you haven't heard, video is a big deal. Check out these stats on the growth and benefits of video marketing.
By Mark Walker-Ford • April 18, 2018 -
Facebook Releases 'Topics to Watch' Report for March, Highlighting Key Trends
Facebook's released its latest 'Topics to Watch' report, highlighting key trends of note based on increases in mention volume across the social network.
By Andrew Hutchinson • April 17, 2018