4 Tips for an Impactful Influencer Marketing Strategy

Influencer Marketing can be a great way to showcase your brand - however it can also be easy to waste time and money on the wrong influencers. 

By Nathan Mendenhall • May 1, 2018

Accelerate Your Content Marketing Success with Guest Blogging

Guest blogging is a popular and highly revered digital marketing tactic because it delivers a number of important benefits. 

By Barry Feldman • May 1, 2018

The Good The Bad The Ugly Of Social Media Influencers [Infographic]

This infographic highlights some examples of what makes a good post, a bad post, and the downright awful post

By Irfan Ahmad • April 30, 2018

How To Get The Most Out Of Your Influencer Marketing Campaign [Infographic]

This infographic will help you understand how to make the most of your next influencer marketing campaign.

By Irfan Ahmad • April 29, 2018

Breaking Down the Marketing Winners and Losers from Q1 2018

From Cambridge Analytica to Crystal Ball Frappuccinos, scandals and successes from the first leg of the year carry important lessons for marketers. 

By Kayla Matthews • April 27, 2018

Reverse Selling Works Best When You Integrate Influencers Into Your Marketing Plan

Influencers are key to reverse selling. Treat the influencers who can introduce your brand to target audiences well, and you’ll see the benefits.

By Ann Newland • April 27, 2018

10 Types of Visual Content That Will Improve Your Marketing Efforts [Infographic]

These ten visual content ideas can help improve your engagement and overall marketing strategy.

By Mark Walker-Ford • April 24, 2018

7 Efficient Blogging Tips That Will Boost Your Content ROI [Infographic]

These simple tips can significantly boost the performance of your content - worth noting in your strategy.

By Irfan Ahmad • April 22, 2018

Why Your Business Should Be Blogging [Infographic]

If you're not convinced of the benefits of content marketing, check out these stats on how blogging can help boost your digital efforts.

By Irfan Ahmad • April 20, 2018

7 Proven Tactics to Help Feed Your Sales Funnel

Looking to get more of your audience into your sales funnel? Check out these tips from contributor Barry Feldman.

By Barry Feldman • April 19, 2018

The State of B2B Content Marketing: 6 Things Every Brand Needs to Know [Infographic]

Content marketing has become an established tactic in the B2B space, but its also still evolving. Check out these stats and trends.

By Andrew Hutchinson • April 19, 2018

Snapchat Rolls Out New Lens-Based Ad Type, Continues to Tweak New Design

Snapchat's launching a new, direct call to action ad unit within its popular Lenses, while they continue to refine their new app layout.

By Andrew Hutchinson • April 19, 2018

Facebook Tests Out New Video Format to Boost Communal Viewing and Engagement

Facebook's testing out a new video format which would enable publishers to post pre-recorded video in what's essentially the Facebook Live environment. 

By Andrew Hutchinson • April 19, 2018

The Benefits of Video Marketing: 9 Reasons Your Business Needs Video [Infographic]

If you haven't heard, video is a big deal. Check out these stats on the growth and benefits of video marketing.  

By Mark Walker-Ford • April 18, 2018

Facebook Releases 'Topics to Watch' Report for March, Highlighting Key Trends

Facebook's released its latest 'Topics to Watch' report, highlighting key trends of note based on increases in mention volume across the social network.

By Andrew Hutchinson • April 17, 2018

4 Reasons to Invest in Content Marketing, and How to Create an Effective Strategy [Infographic]

Content marketing plays a key role in SEO, but there are also other potential benefits for SMBs. 

By Mark Walker-Ford • April 15, 2018

Top 10 Content Marketing Myths of 2018 – BUSTED [Podcast]

In this episode of Social Zoom Factor, Pam Moore debunks the marketing myths that may be throwing your content strategy off.

By Pam Moore • April 14, 2018

Should Gamers be on Your Marketing Radar? Latest Stats and Trends in Gaming and eSports [Infographic]

Should gamers be on your marketing radar? eSports is growing at a phenomenal rate - check out these stats. 

By Andrew Hutchinson • April 14, 2018

7 Tips on How to Improve Conversion Rates with Your Blog Visitors

Many websites attract a lot of traffic to their blogs, but few of them are able to convert that traffic into business. Here are some tips to help.

By Jessica Davis • April 13, 2018

33 Creative Ways to Visualize Ideas [Infographic]

Looking for new ways to communicate your ideas? Check out this listing of options for visual content. 

By Larry Kim • April 13, 2018

5 Non-SEO Based Ways to Generate Leads that Convert

SEO is a great way to generate leads, but its far from your only option. Take a look at these tips on how to generate more targeted leads.

By Stefan Des • April 12, 2018

5 Content Promotion Techniques (and Tools to Help)

In the crowded and competitive online world, your content doesn't stand a chance unless you promote it. Here are five content promotion techniques that can help improve your game.

By Amy Wright • April 11, 2018

13 Logo Design Mistakes That Could Ruin Your Reputation [Infographic]

Your logo is important, and as such, you need to ensure you avoid these common design missteps.

By Mark Walker-Ford • April 11, 2018

BuzzSumo Adds Reddit Insights, Boosting Contextual Data

Content analytics app BuzzSumo has added Reddit insights, boosting their data resources.

By Andrew Hutchinson • April 11, 2018

5 Reasons Why We Are Wired to Respond to Visual Marketing [Infographic]

This infographic explains in detail the five scientific reasons people are wired to respond best to your visual content.

By Emma Wiltshire • April 10, 2018