Content Marketing: Page 93
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How AR & VR Technologies are Changing the Game for Marketers
Technological advances, like machine learning, AR and VR, are going to change marketing in the near future. So how can you prepare for the next stage?
By Albizu Garcia • Aug. 22, 2017 -
Exploring the Promise of Emails in Inbound Marketing [Infographic]
Inbound marketing techniques can also be used to optimize your email outreach, as detailed in this new infographic.
By Kevin George • Aug. 22, 2017 -
The Breakdown of Social Media Ad Costs
Here is a brief guide to help you understand how social media advertising costs work on each social media platform.
By Taylor Schaller • Aug. 21, 2017 -
Why is it So Easy to Chase Bad Strategy Online?
Sticking with what works makes sense, but there's a point at which you need to evolve your thinking.
By Randy Milanovic • Aug. 20, 2017 -
Scarcity in Your Copy: How to be The Last Shop on the Journey
Using scarcity in your web copy can help you maximize attention, and drive action.
By Tam Henderson • Aug. 18, 2017 -
4 Awesome Video Editing Apps for Marketers [Video]
In a new video post, contributor Justin Kerby outlines four great video editing tools to help up your video game.
By Justin Kerby • Aug. 18, 2017 -
SMT Expert
4 Types of Digital Marketing Shams to be Wary of
A comprehensive digital marketing plan often requires expert help - but when you do go looking, be wary of these types of operators.
By Rachel Strella • Aug. 17, 2017 -
2 Common Facebook Advertising Mistakes That Will Limit Your Ad Effectiveness
These two Facebook marketing missteps are very common - and could be hurting your results.
By Abhishek Shah • Aug. 15, 2017 -
Email Matters, Here's What's Missing [Infographic]
How can you use email marketing to boost your digital campaigns? Here are some tips.
By Katrina Padron • Aug. 13, 2017 -
SMT Expert
4 Social Media Marketing Mistakes You're Making (and How to Fix Them)
Are you making these common social media marketing mistakes?
By Nathan Mendenhall • Aug. 12, 2017 -
How to Get Each of Your Articles Shared - A Lot
Looking to maximize the potential of your content efforts? Here are some tips from contributor Ann Smarty.
By Ann Smarty • Aug. 11, 2017 -
Visual Thumbstoppers for Your Social Media in 2017 [Infographic]
This infographic provides an overview of some key visual content ideas which can help boost your digital marketing efforts.
By Irfan Ahmad • Aug. 11, 2017 -
Google Outlines Problematic Ad Types in New Report, as a Precursor to Chrome Ad Blocker
Google has highlighted the most problematic online ad types in a new report designed to raise awareness of their ad improvement efforts.
By Andrew Hutchinson • Aug. 10, 2017 -
3 Reasons to Try Facebook's Lead Capture Forms
Have you tried Facebook's lead capture forms? Here are three reasons to consider them.
By Justin Kerby • Aug. 10, 2017 -
How to Create a Social Media Marketing Strategy [Infographic]
Instead of coming up with a social media marketing plan on your own, you can use this step-by-step guide for assistance.
By Scott Sims • Aug. 10, 2017 -
4 Tips for Becoming a Digital Marketing Thought Leader (and Why You'd Want to)
Establishing yourself as a thought leader can have significant business benefits. Here are some tips on how to do it from contributor Lena Elkins.
By Lena Elkins • Aug. 9, 2017 -
5 Examples of "Unsexy" Brands Who are Winning at Content Marketing
Content marketing can be utilized by any business - here are five examples of brands who prove it.
By Laura Ciocia • Aug. 8, 2017 -
SMT Expert
5 Ways to Help Turn Your Employees into Brand Advocates on Social
Employee advocacy can be an extremely effective way to boost your social messaging - here are some tips.
By Tabitha Jean Naylor • Aug. 8, 2017 -
The Do's and Don'ts of Naming Your Business [Infographic]
Choosing a name for your business serves a range of important purposes - this infographic provides some key tips.
By Marilyn Vinch • Aug. 8, 2017 -
New Rules of Marketing are Fun [Podcast]
In a new 'Social Business Engine' podcast, Bernie Borges speaks with David Meerman Scott, author of 'The New Rules of Marketing and PR'.
By Bernie Borges • Aug. 7, 2017 -
Logo Design Trends for 2017 [Infographic]
This infographic looks at some of the latest logo design trends to help with your branding efforts.
By Irfan Ahmad • Aug. 5, 2017 -
How to Make Square Videos for Facebook Using PowerPoint
Here's a step-by-step guide on how to make basic, square video posts using Microsoft PowerPoint.
By Andrew Macarthy • Aug. 4, 2017 -
The Psychology Behind Word-of-Mouth Marketing
Word of mouth marketing is one of the most powerful forms of outreach - here's an outline of the psychological triggers behind its effectiveness.
By Angela Southall • Aug. 4, 2017 -
Top 8 Web Design Trends For 2017 [Infographic]
This infographic looks at the latest web design trends which are gaining traction in digital marketing.
By Irfan Ahmad • Aug. 4, 2017 -
5 KPIs Social Media Marketers Forget to Monitor
In this post, contributor Aaron Agius outlines five social media marketing metrics which are worth considering in your process.
By Aaron Agius • Aug. 3, 2017