Facebook Shares New Overview of its Evolving Approach to Marketing Mix Modeling

Facebook has provided an overview of its evolving approach to marketing mix modeling, which could soon provide new ad targeting opportunities.

By Andrew Hutchinson • May 27, 2021

Facebook Adds New Monetization Tools for Gaming Streamers, Including Stars for VOD Viewers

Facebook is adding some new tools to help gaming streamers generate revenue from their broadcasts.

By Andrew Hutchinson • May 26, 2021

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Facebook Shares New Research into How SMBs are Adjusting their Digital Strategies Due to the Pandemic

Facebook has published a new report, in partnership with Deloitte, which looks at how SMBs are adjusting their digital strategies in response to the pandemic.

By Andrew Hutchinson • May 26, 2021

Facebook Shares New Insights into its Evolving Misinformation Detection and Removal Efforts

Facebook has provided a new overview of its evolving efforts to detect and remove coordinated misinformation campaigns.

By Andrew Hutchinson • May 26, 2021

WhatsApp Launches Legal Action Against Indian Government Over Planned Law Relating to Data Tracing

WhatsApp is reportedly launching a legal challenge against new laws in India which would force it to share selected user information. 

By Andrew Hutchinson • May 26, 2021

Facebook Adds New Alerts and Individual User Penalties To Help Stop the Spread of Misinformation

Facebook is launching some new informational prompts, and individual user penalties, to help stop the spread of misinformation in its apps.

By Andrew Hutchinson • May 26, 2021

Instagram Rolls Out New Option to Hide Like Counts on Posts, Which is Also Coming to Facebook

Instagram will now give users to option to hide like counts, or not, on their posts.

By Andrew Hutchinson • May 26, 2021

Instagram Is Working on a New 'Bonuses' Payment Option to Incentivize Reels Creators

Instagram appears to be testing a new process that would offer incentive rewards to creators for posting Reels clips.

By Andrew Hutchinson • May 23, 2021

Facebook Outlines Its Ad Review Process To Provide More Transparency on Its System

Facebook has provided an overview of how its ad review system works, providing more context for brands.

By Andrew Hutchinson • May 20, 2021

WhatsApp's New Privacy Policy Update Faces Resistance in India, Europe

The Indian Government has called for WhatsApp to abandon its new privacy policy update, which would see it share some additional data with Facebook.

By Andrew Hutchinson • May 19, 2021

Facebook Looks To Expand Paid Events Tools to Host Pay-per-View Local Sports

Facebook is looking to expands its paid events tools into minor league and local sports, with a view to creating a new revenue stream.

By Andrew Hutchinson • May 19, 2021

Facebook Publishes Latest Update on Content Removals, Fake Accounts and Hate Speech

Facebook has published its latest overview of content removals due to rule violations in its Community Standards Enforcement Report.

By Andrew Hutchinson • May 19, 2021

Facebook Launches Live-Stream Shopping Events, the Next Stage in its Evolving eCommerce Push

Facebook is taking the next step in its eCommerce push with the addition of live-stream shopping events.

By Andrew Hutchinson • May 18, 2021

Facebook Shares New Research into Emerging Consumer Behaviors in New Zealand [Infographic]

Facebook has published a new report on emerging consumer behaviors in New Zealand, as a result of the COVID-19 pandemic.

By Andrew Hutchinson • May 14, 2021

Facebook Publishes New Guide to Running Effective Live-Stream Events

Facebook has published a new guide to running effective live-stream events, with a focus on Facebook Workplace.

By Andrew Hutchinson • May 14, 2021

Facebook Announces New Tools and Resources for Asian and Pacific Islander Heritage Month

Facebook has announced a new set of events and business support initiatives for API Heritage Month.

By Andrew Hutchinson • May 13, 2021

Facebook Shares New Insights into How Users Celebrated Ramadan on its Platforms [Infographic]

Facebook has shared some new insights into how users engaged around Ramadan within its apps.

By Andrew Hutchinson • May 12, 2021

Facebook Launches Initial Test of its Clubhouse-Like Audio Rooms in Taiwan

Facebook has launched the first test of its new audio rooms among users in Taiwan.

By Andrew Hutchinson • May 12, 2021

Facebook Shares New Insights into its Efforts to Help Maximize COVID-19 Vaccine Take-Up

Facebook has provided an update on its efforts to help boost vaccine take-up around the world.

By Andrew Hutchinson • May 11, 2021

WhatsApp is Re-Launching its Controversial Privacy Policy Update, Will Penalize Users that Don't Accept

WhatsApp is rolling out its controversial Privacy Policy update once again, which will see it share some information with parent company Facebook.

By Andrew Hutchinson • May 11, 2021

Amid Rising Calls for a Re-Assessment of its Plans, Facebook is Pushing Ahead with Instagram for Kids

Calls are rising for Facebook abandon its plans to create a new 'Instagram for Kids' app.

By Andrew Hutchinson • May 10, 2021

Facebook Tests New Warning Prompts to Stop Users Sharing Articles They Haven't Read

Facebook's launching a test of new warning prompts when users attempt to share an article that they haven't opened and read.

By Andrew Hutchinson • May 10, 2021

Facebook Adds New Messaging Features, Including Chat Themes and Read Receipts on Instagram

Facebook has unveiled a raft of new messaging features across its apps, including new chat themes and read receipts on Instagram.

By Andrew Hutchinson • May 6, 2021

Facebook Launches Nextdoor-Like 'Neighborhoods' Tool in Canada, Plans for Broader Roll-Out

Facebook is launching its new 'Neighborhoods' local connection tool to all users in Canada as part of a broader expansion of the tool.

By Andrew Hutchinson • May 5, 2021

Facebook's Oversight Board Upholds Decision to Ban Trump, But Calls for Clearer Guidance Moving Forward

Facebook's independent Oversight Board has upheld the platform's suspension of former US President Donald Trump. 

By Andrew Hutchinson • May 5, 2021