5 Branded Posts from Influencers Required to Spur a Purchase

Survey respondents were more than three times as likely to follow an influencer on social media than to follow a brand directly.

By Robert Williams • July 11, 2019

4 Essential Steps to Master Pinterest & Get 2x More Targeted Followers [Infographic]

Increase Pinterest engagement and drive more traffic to your website with these social media branding tips.

By Mark Walker-Ford • July 10, 2019

2019 Key Digital Marketing Growth Stats [Infographic]

These six social media stats and digital marketing trends can offer us great insight into where we should plan to spend our time and resources. 

By Emma Wiltshire • July 10, 2019

From social commerce to TikTok: The 9 most successful mobile campaigns of 2019

Mobile marketers were full of surprises in the first half of the year with efforts that scanned, scorched and sliced their way to success.

By Chantal Tode , Natalie Black (Koltun) , Chris Kelly , Kira Barrett • July 10, 2019

The Power of the Employee Influencer [Infographic]

Are you utilizing employee advocacy in your digital marketing program? This infographic outlines why you should be.

By Andrew Hutchinson • July 9, 2019

New Report Finds Instagram Engagement Rates are In Decline

A new report has suggested that overall engagement rates on Instagram posts are declining, which could be a consideration for brands.

By Andrew Hutchinson • July 9, 2019

Under the Influence - 84 Influencer Marketing Stats [Infographic]

Have you considered the potential of influencer marketing for your business? Check out this collection of influencer marketing stats and insights.

By Andrew Hutchinson • July 9, 2019

How 'Social Intelligence' Can Lead to a Better Marketing Strategy

What is social intelligence? And, how can this lead to a better social media marketing strategy? Here's what you need to know.

By Luke Fitzpatrick • July 7, 2019

3 Tips to Help Improve Your Connection with Relevant Brand Influencers

With influencer marketing on the rise, influencers are also becoming more discerning about their partnerships. If you want to make better connections, here are some tips.

By Lauren McGrath • July 7, 2019

The State of Social Intelligence [Infographic]

What are the key uses of social media insights and data, and how can it help optimize your business efforts? Check out this overview of a new report on social analytics usage.

By Meg Carpenter • July 6, 2019

7 Social Media Marketing Courses to Bookmark

Looking to get a better handle on the key elements of digital marketing? These courses will help fast-track your process.

By Larry Kim • July 6, 2019

#SMTLive Recap: Using Facebook and Instagram Audience Targeting

Social media platforms offer a wide array of targeting options - but how can you utilize them effectively? We asked our #SMTLive community for their tips.

By Phoebe Bain • July 6, 2019

Using Creative to Drive ROI on Twitter [Infographic]

What are the key elements which drive creative success in Twitter campaigns? Check out this overview.

By Andrew Hutchinson • July 3, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has released its latest 'Snap Chatter' report, which looks at the key topics gaining momentum in discussions across the platform. 

By Andrew Hutchinson • July 3, 2019

The Power of User Generated Content on Instagram [Infographic]

User-generated content can generate better results than brand-originated posts - and this is particularly true on Instagram.

By Andrew Hutchinson • July 3, 2019

3 Steps to Construct a Lucrative Social Media Strategy for Your Business [Infographic]

Looking for ways to maximize your social media marketing efforts in order to generate more leads? Check out this graphic.

By Mark Walker-Ford • July 2, 2019

Twitter Releases Major Events Calendar for July to Assist with Strategic Planning

Twitter has released its latest monthly events calendar, highlighting all the key dates of note in July.

By Andrew Hutchinson • July 2, 2019

The Journey of a Social Media Marketer: Q&A with Lizzy Duffy of Sparkloft Media

Lizzy Duffy, a social media marketing expert with Sparkloft Media, shares some of her insights into rolling with the industry trends, and maximizing performance.

By Phoebe Bain • July 2, 2019

7 Powerful Website Optimisation Strategies to Rapidly Grow Your Business [Infographic]

Looking for new ways to stimulate growth, and maximize your digital marketing efforts? Check out these tips. 

By Mark Walker-Ford • June 30, 2019

Back to Basics: How to Edit Social Media Posts After They've Been Published

Are you aware of your various post editing options on social media? Here's an overview to help.

By Dhariana Lozano • June 30, 2019

How to Use Live Video to Build Your Business [Infographic]

Have you considered the potential benefits of live-streaming for your business? Take a look at this infographic.

By Irfan Ahmad • June 29, 2019

Social Media Marketing Inspiration: Brands to Watch on LinkedIn

Looking for inspiration for your LinkedIn company page? Here are some examples of brand getting the platform right.

By Phoebe Bain • June 28, 2019

How to Pick the Right Social Media Management Tools for Your Needs

The right tools can help you maximize your social media marketing efforts - but with so many to choose from, finding the right ones can be difficult. Here are some tips and recommendations.

By Lilach Bullock • June 28, 2019

4 Reasons Why Small Businesses Should Use Facebook Messenger Chatbots

Chatbots offer new opportunities to help maintain connection with your audience, and boost sales. here are some tips and examples to consider.

By Tabitha Jean Naylor • June 28, 2019

8 Tips on How to Create Effective Instagram Stories and Stories Ads

Instagram Stories are the key social media marketing trend of the moment. If you're looking to up your brand's Stories game, check out these tips. 

By Thibaud Clement • June 28, 2019