5 Ways to Generate More Engagement (and Reach) on Facebook

With Facebook organic reach still in decline, here are some options to consider to help boost your Page performance.

By Dhariana Lozano • Jan. 23, 2019

20 Digital Marketing Trends and Techniques You Should Focus on in 2019 [Infographic]

What are the key digital marketing trends you should be focused on in 2019? Check out this list.

By Mark Walker-Ford • Jan. 23, 2019

The Savvy Marketers' Guide to IGTV [Infographic]

Have you considered IGTV within your 2019 social media marketing strategy? Check out this infographic.

By Irfan Ahmad • Jan. 23, 2019

What Does Facebook Know About You Really?

Data security has become a major focus in the last 12 months, with Facebook at the center. But what do Zuck and Co. really have on you?

By Andrew Hutchinson • Jan. 23, 2019

The Latest Social Media Automation Rules to be Aware of in 2019

As marketing automation grows rapidly, so does its misuse. Here's a look at the most significant changes made by social networks regarding automation, and what marketers need to know moving forward.

By Albizu Garcia • Jan. 20, 2019

Twitter Launches 2019 Major Events Calendar to Facilitate Campaign Planning

Twitter has launched a 2019 major events calendar to provide insight into trending conversations on the platform. 

By Andrew Hutchinson • Jan. 20, 2019

Facebook's Adding New Ways for Advertisers to Control Where Their Ads Appear

Facebook's adding new 'brand safety' tools to give advertisers more control over where their ads appear across its Audience Network and in video content.

By Andrew Hutchinson • Jan. 19, 2019

Facebook Updates Group Invites, Removing Ability to Automatically Add Members

Facebook has updated some of its rules relating to how group admins can invite new members.

By Andrew Hutchinson • Jan. 18, 2019

LinkedIn Unveils New Additions to Company Pages, Including Employee Insights

LinkedIn has announced some new company page functions, built on the back of its recent company page update.

By Andrew Hutchinson • Jan. 18, 2019

Insights from Buffer's 2019 'State of Social' Report

Buffer has released its 2019 State of Social report, which contains a heap of useful insights for social media marketers.

By Andrew Hutchinson • Jan. 18, 2019

How to Get Customers Without Spending Any Money [Infographic]

Looking for ways to generate more leads in 2019? Check out these tips.

By Mark Walker-Ford • Jan. 18, 2019

New Report Looks at the Growth of Influencer Marketing on Instagram

A new report underlines just how significant influencer marketing has become on Instagram, as well as the rise of micro-influencers.

By Andrew Hutchinson • Jan. 17, 2019

Facebook Adds New Option to Create Dynamic Ads in Multiple Languages

Facebook has added a new option which enables businesses to create Dynamic Ads for multiple languages and regions.

By Andrew Hutchinson • Jan. 17, 2019

15 Facebook Marketing Groups to Join in 2019

These Facebook groups can help keep you up to date with the latest news and shifts within the digital marketing sector.

By Larry Kim • Jan. 16, 2019

4 Tips to Help You Keep Up with the Constant Changes in Social Media

Social media is always changing - here are some key tips to help ensure you remain up to date, and are able to act on such shifts.

By Rachel Strella • Jan. 16, 2019

YouTube Provides More Detail on Profanity Regulations in Relation to Ads in Content

YouTube has provided more insight into how it categorizes content which includes profanity in relation to how it shows ads.

By Andrew Hutchinson • Jan. 16, 2019

Brand Humanization: Transparency vs Authenticity

What's the difference between 'transparency' and 'authenticity', and why does it matter? Take a listen to Pam Moore's latest podcast.

By Pam Moore • Jan. 16, 2019

How do Micro-Influencers View Brand Partnerships? [Report]

With micro-influencers on the rise, this report sought feedback from a range of smaller creators to get some insight into how they collaborate with businesses.

By Ismael El-Qudsi • Jan. 16, 2019

Video on Social: What Marketers Say vs What They Do [Infographic]

It's undeniable that video is becoming a must on social media. However, how marketers think they're approaching it, and what they're actually doing, are two different stories.

By Becky Brooks • Jan. 15, 2019

4 Easy to Use Tools to Help You Create Effective, Engaging Video Content

Tap into the growth of video in 2019 with these tools and tips.

By Lilach Bullock • Jan. 15, 2019

40+ Video Marketing Statistics for 2019 [Infographic]

Is video part of your 2019 social media marketing strategy? These stats may prompt you to give it some extra thought.

By Irfan Ahmad • Jan. 14, 2019

8 Types of Social Media Posts that Your Business Should Avoid [Infographic]

There are certain things you need to avoid posting on social, or you'll risk losing your audience.

By Mark Walker-Ford • Jan. 13, 2019

6 Common, Budget-Killing Facebook Ad Errors (and How to Correct Them)

While most common Facebook ads mistakes are relatively easy to correct, financially, a handful of them could cost you and your business big time.

By Nathan Resnick • Jan. 12, 2019

Twitter's Chronological Timeline is Back, Which Provides a Range of Potential Benefits

Twitter's new option to switch to a 'Most recent' feed has a range of potential benefits, as explained by contributor Lucy Rendler-Kaplan.

By Lucy Rendler-Kaplan • Jan. 11, 2019

4 Ways to Use Instagram Highlights in Your Social Media Marketing Efforts

Ensure you're maximizing the value of your Instagram Stories by also utilizing your Stories Highlights. Here are some tips on how to do it.

By Phoebe Bain • Jan. 11, 2019