Pinterest Expands Pinterest Ad Access to Four New Regions

Businesses in Germany, Austria, Spain and Italy will now be able to access Pinterest ads, expanding the app's revenue potential.

By Andrew Hutchinson • March 7, 2019

Instagram's Working on a New Way for Brands to Expand Influencer Campaigns

At an event in New York, Instagram outlined a range of coming additions for influencers, including a new ad option.

By Andrew Hutchinson • March 6, 2019

How to Use LinkedIn's Page Analytics Tools [Infographic]

LinkedIn has published a new guide to making best use of your LinkedIn company page analytics tools.

By Andrew Hutchinson • March 5, 2019

Pinterest Adds More Ways for Businesses to Share and Promote their Products

Pinterest continues to expand its eCommerce tools with new product catalogs and personalized shopping recommendations.

By Andrew Hutchinson • March 5, 2019

7 Ways to Generate More Social Media Traffic in 2019

Looking for ways to generate more traffic from social media? Contributor Larry Kim shares his tips in this post.

By Larry Kim • March 5, 2019

Social Media Calls to Action: 19 Words & Phrases to Generate More Engagement [Infographic]

Using the rights call to action, at the right time, can make a big difference in your social content performance.

By Mark Walker-Ford • March 3, 2019

How to Write the Perfect LinkedIn Update [Infographic]

LinkedIn has provided a new guide on how to create more engaging LinkedIn company page updates.

By Andrew Hutchinson • March 3, 2019

Facebook Launches Legal Action Against Companies Selling Fake Followers and Likes

The days of those selling social media followers and engagement may be numbered, with Facebook launching legal action in the US Federal Court.

By Andrew Hutchinson • March 2, 2019

LinkedIn Launches New Podcast, Expanding its Editorial Efforts

LinkedIn is launching a new podcast called 'Hello Monday' which will showcase stories of professional development.

By Andrew Hutchinson • March 2, 2019

7 Biggest Challenges of Social Media Management (#SMTLive Recap)

We caught up with 65+ social media managers around the world to talk about what it is like managing a brand's social media presence. Here, they share their biggest challenges on the job.

By Emma Wiltshire • March 1, 2019

Facebook for Small Business: How to Reduce Overwhelm and Increase Results

Facebook marketing can be overwhelming, but there are methods you can use to make better, more effective use of your on-platform time and effort.

By Pam Moore • Feb. 28, 2019

TikTok is Rising - But Will it Be a Relevant Platform for Brands?

Social video app TikTok is rising fast, and is already pitching ad opportunities. But will it be relevant for your business?

By Andrew Hutchinson • Feb. 28, 2019

Facebook Highlights Evolving Topics of Conversation in Latest 'Topics to Watch' Report

Facebook has released the latest version of its 'Topics to Watch' report, which highlights key subjects seeing an increase in discussion on the platform. 

By Andrew Hutchinson • Feb. 28, 2019

Twitter Releases Major Events Calendar for March, New Podcast to Help with Strategic Planning

Twitter has released its March major events calendar, and a new podcast, to help with your tweet strategy.

By Andrew Hutchinson • Feb. 28, 2019

Facebook Announces 'Facebook Showcase' Premium Video Advertising Option

Facebook has announced a new program which will enable advertisers to maximize their reach through popular Facebook Watch programs.

By Andrew Hutchinson • Feb. 27, 2019

LinkedIn Marketing in 15 Minutes a Day [Checklist]

What are the key things you need to do each day to maximize the value of your LinkedIn network? Check out this list.

By Melonie Dodaro • Feb. 27, 2019

15 Essential Digital Marketing Tools for an Internet Marketer [Infographic]

There are many digital marketing tools out there, but using the right ones for you will save time and money. Here's a list of 15 digital marketing tools that will help serve your audience better.

By Cent Muruganandam • Feb. 27, 2019

5 Tools to Help Improve Your Instagram Video Marketing Approach

Video is huge right now on social media - and Instagram is no different. Here are five tools that will improve your Instagram video marketing strategy.

By Lilach Bullock • Feb. 27, 2019

Snapchat Launches Updated Snap Ads Education Courses for Marketers

Snapchat has updated its 'Snapchat Explore' platform education course to help marketers get a better understanding of its ad options.

By Andrew Hutchinson • Feb. 27, 2019

8 Stats Which Highlight the Need for More Graphic Content [Infographic]

Using effective visuals is key to maximizing your social media marketing performance - check out these stats.

By Bob Carver • Feb. 26, 2019

6 Tactics to Increase Your Instagram Stories Engagement

The Stories format is rising - here are some tips to help you incorporate Stories into your social media marketing approach. 

By Dhariana Lozano • Feb. 26, 2019

Survey Reveals How Consumers Really Judge Brand Authenticity (and Influencers)

What types of content drive the most consumer action on social? The team from Stackla recently conducted a survey on the effectiveness of different approaches.

By Megan DeGruttola • Feb. 25, 2019

Facebook's Migrating All Ad Campaigns to Campaign Budget Optimization [Infographic]

Facebook will soon be migrating all ad campaigns to its Campaign Budget Optimization process - here's an overview of the change.

By Andrew Hutchinson • Feb. 24, 2019

How to Create a Social Media Content Strategy

If you don't have an effective social media marketing plan, you won't see optimal results. Here are some key, fundamental planning tips.

By Nathan Mendenhall • Feb. 23, 2019

New Report Looks at Social Platform Performance Benchmarks by Industry

What qualifies as good social platform performance in 2019? Check out this new report from the team at Rival IQ.

By Andrew Hutchinson • Feb. 22, 2019