Marketing to Millennials: What You Need to Know About This Prized Market Segment

Brands are keen to connect with Millennials, and for good reason. Here are some insights on how to do it.

By Joei Chan • Nov. 14, 2018

40 Facts About How Color Psychology Can Boost Your Website Conversions [Infographic]

Have you considered the colors you use in your marketing efforts, and the impact they can have on user behavior?

By Alexander Slichnyi • Nov. 13, 2018

New Report Highlights Key Instagram Stories Tips, Based on Analysis of 15k Stories

Social analytics company Delmondo has teamed up with Buffer to put together the biggest report on Instagram Stories performance to date.

By Andrew Hutchinson • Nov. 13, 2018

Facebook Adds YouTube App to Portal Smart Speaker Device

Facebook has added YouTube access to its Portal smart speaker, which could help make the unit a more attractive option.

By Andrew Hutchinson • Nov. 13, 2018

Pinterest Launches Instagram-Style Single Pin Feed in 'Following' Tab

Pinterest has added a new, single Pin presentation format in it's 'Following' tab - which looks similar to Instagram.

By Andrew Hutchinson • Nov. 13, 2018

Facebook Releases New Report into Travel Booking Trends Online [Infographic]

Facebook has released a new report into evolving travel discovery habits, with notes on how travel marketers can maximize their opportunities.

By Andrew Hutchinson • Nov. 13, 2018

Twitter CEO Jack Dorsey Addresses Possibility of an Edit Function at Event in India

Twitter CEO Jack Dorsey has once again raised hopes that an edit tweets function might be possible in the near future.

By Andrew Hutchinson • Nov. 13, 2018

How to Create a 3D Photo on Facebook

Find out how to use the new Facebook 3D photo option and learn whether or not the feature can be used for digital marketing on Facebook Business Pages.

By Nathan Mendenhall • Nov. 12, 2018

How Much Does a Social Media Influencer Cost? [Infographic]

What is the price of a social media influencer? Learn more about the types of influencers you can collaborate with and use in your social media marketing strategy.

By Mark Walker-Ford • Nov. 12, 2018

2018 Social Selling Study: How Brands Engage with Leads on Social Media

Social selling is a buzzword for sure; but how many brands are using it and what is it's ROI? We conducted a study across 6 industries to find out. 

By Aleh Barysevich • Nov. 12, 2018

7 Ways to Use Pinterest to Drive Business Results [Infographic]

Pinterest is one of the most underrated platforms. This infographic outlines some of the major benefits of using Pinterest in your social media strategy. 

By Emma Wiltshire • Nov. 9, 2018

Facebook, MTV Stream Ad Council's IGTV Series on Women in Science

Each episode of #wcwSTEM profiles a female role model in technical fields like engineering and research.

By Robert Williams • Nov. 9, 2018

18 Quick Social Media Marketing Tips for Beginners [Infographic]

A guide to help new businesses launch their social media presence and strategy.

By Mark Walker-Ford • Nov. 9, 2018

Coke Spices Up UK Holiday Campaign On Social

The updated "Holidays are Coming" campaign focuses, for the first time, on Coke Zero and includes a push on Snapchat.

By Erica Sweeney • Nov. 8, 2018

How to Set Your 2019 Social Media Advertising Budget

When creating a social media strategy, how much should you invest in a social media advertising budget? Read on to learn how to set your budget for 2019.

By Nathan Mendenhall • Nov. 8, 2018

How to Create Effective Facebook Video Ads

Video ads on Facebook are a great way to include more text in your ads. Here's a guide on how to easily create video ads.

By Mitt Ray • Nov. 6, 2018

Comic Dive: Instagram Turns Heads

As Snapchat continues to lose users, fickle digital natives are moving to a familiar platform instead.

By John Hazard and Lisa Burdige • Nov. 6, 2018

26 Marketing Strategies to Expand Your Business in 2019 [Infographic]

Here are some tips to help you plan your 2019 digital marketing plan of attack.

By Mark Walker-Ford • Nov. 5, 2018

Which Social Media Platform Your Business Should Choose - and Why [Infographic]

Which social media platform is right for your business? This infographic provides a range of insights to help determine the best fit.

By Irfan Ahmad • Nov. 4, 2018

Pinterest Rolls-Out New Carousel Ad Format, Providing Expanded Brand Opportunities

Pinterest is rolling out a new carousel ad format - just in time for your holiday campaigns.

By Andrew Hutchinson • Nov. 2, 2018

Facebook Updates Pixel Data Sharing Process, Announces Advanced Instagram Analytics Beta

Facebook has announced two analytics updates, both designed to provide more transparency into how your online efforts impact offline results.

By Andrew Hutchinson • Nov. 2, 2018

Instagram Rolls Out New Option to Share IGTV Content in Stories, Begins Testing 'Promoted Stories'

Instagram is adding a new way to share IGTV content, and is testing a new option to promote your Instagram Stories.

By Andrew Hutchinson • Nov. 2, 2018

WhatsApp's Planning to Roll Out Ads in WhatsApp Status

WhatsApp has confirmed that it will soon be bringing ads to WhatsApp Status, the app's variation of Stories.

By Andrew Hutchinson • Nov. 2, 2018

Facebook Publishes New Report on the Brand Potential of Stories

With Facebook looking to further align itself with Stories, the platform has released a new report which examines how Stories can benefit businesses.

By Andrew Hutchinson • Nov. 1, 2018

5 Social Listening Tools You Need to Know About

Improve your marketing strategy by leveraging social listening - check out the list for some of the best tools to help you get started.

By Lilach Bullock • Nov. 1, 2018