Social Marketing: Page 187
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What Is Rising Social App Vero – and Should You Be on It?
Vero is the latest, hot new social app - but will it last, and should you be paying it any mind?
By Andrew Hutchinson • Feb. 28, 2018 -
SMT Expert
Here's How to Still See Posts from Your Favorite Pages After the Changes to Facebook's News Feed
Facebook is changing the News Feed to prioritize person-to-person engagement - but here's how you can control which Pages you see in your feed.
By Larry Kim • Feb. 28, 2018 -
Facebook Still Needs Publishers - As Demonstrated by Two New Updates
Facebook has unveiled two new initiatives this week which underline the importance of publishers to The Social Network.
By Andrew Hutchinson • Feb. 28, 2018 -
Facebook Adds New Messenger Business Tools as Part of Messenger Platform 2.3
Facebook's added some new Messenger business tools in the latest update of their Messenger platform.
By Andrew Hutchinson • Feb. 28, 2018 -
The Good, The Bad, and The Ugly of Nonprofit Fundraising on Facebook
Fundraising on Facebook has some significant advantages, but it may not be for all organizations, as explained in this post.
By Julia Campbell • Feb. 27, 2018 -
What the Snapchat Redesign Means for Marketers
If your brand maintains a presence on Snapchat, here’s what you can expect from your Snapchat marketing efforts moving forward.
By Albizu Garcia • Feb. 27, 2018 -
Pinterest Is Running a New Set of Educational Webinars to Help Marketers Boost their Performance
Pinterest is running a new series of educational webinars to help marketers better understand how to use their platform.
By Andrew Hutchinson • Feb. 27, 2018 -
Comparing The Differences Between Generation Z and Millennials [Infographic]
Are you using the right approach to reach your target audience? Check out these insights into two rising generations.
By Irfan Ahmad • Feb. 27, 2018 -
YouTube Adds New Live-Streaming Tools, Including Monetization Options
YouTube has announced a range of new live-streaming tools, which could elevate its live offering.
By Andrew Hutchinson • Feb. 27, 2018 -
Facebook Groups for Business: 10 Reasons to Add Them to Your Strategy [Infographic]
Have you considered utilizing Facebook groups within your digital marketing strategy? This infographic outlines why you should.
By Mark Walker-Ford • Feb. 26, 2018 -
Why Tougher FTC Regulations are a Good Thing for Social Media Marketing
The FTC has released a range of new guidelines on the use of sponsored posts in social media, which could change the way such content is used.
By Kristen Matthews • Feb. 25, 2018 -
A Guide to Creating Compelling and Engaging Social Media Posts [Infographic]
What are the key elements of compelling, engaging posts on social platforms? Micro Creatives provide some guidelines in this infographic.
By Irfan Ahmad • Feb. 24, 2018 -
Facebook's Removing a Range of Ad Metrics and Adding New Data Labels for Context
Facebook's looking to help advertisers get more out of Facebook ads by refining their metrics and adding new data labels.
By Andrew Hutchinson • Feb. 24, 2018 -
Influencer Marketing Stats Round-Up [Infographic]
With influencer marketing on the rise, this infographic takes a more granular look at some of the key trends in digital influence.
By Irfan Ahmad • Feb. 23, 2018 -
Snapchat's Redesign Criticism Continues, and May Have Broader Scale Impacts
Snapchat's redesign has seen more criticism, this time from a prominent user. And the impacts could be significant.
By Andrew Hutchinson • Feb. 23, 2018 -
LinkedIn Updates its Search Options with New Results Listings and Improved Layout
LinkedIn has updated its search tools, making it easier to find relevant professional connections and insights.
By Andrew Hutchinson • Feb. 23, 2018 -
SMT Expert
7 Questions to Ask (and Answer) Before Building a Social Media Strategy
Before you go about reaching out on social, you need a plan in place. these tips will help you build a more effective social marketing strategy.
By Dhariana Lozano • Feb. 23, 2018 -
SMT Expert
Why Pinterest Could be Hidden Social Media Marketing Gem for Your Brand
If you aren't already on Pinterest, it may be the exact move for your business to broaden your social media marketing scope in 2018, or offset potential traffic declines caused by Facebook.
By Tabitha Jean Naylor • Feb. 23, 2018 -
Social Networks and eCommerce [Infographic]
Social commerce is evolving, with a range of new options cropping up to enable a more streamlined shopping experience.
By Brad Friedman • Feb. 22, 2018 -
How to Choose the Best Digital Marketing Channel for Your Business [Infographic]
How do you choose the best digital marketing channel for your business objectives? Check out this guide.
By Mark Walker-Ford • Feb. 22, 2018 -
The Small Business Guide to Instagram Growth [Infographic]
Looking to add Instagram into your social media marketing approach this year? Check out these fundamental tips.
By Irfan Ahmad • Feb. 22, 2018 -
New Report Shows Facebook Usage is in Decline, Which May be Behind the Latest News Feed Shifts
A new report shows Facebook usage is declining, which may be why we're seeing The Social Network re-focus on personal engagement.
By Andrew Hutchinson • Feb. 22, 2018 -
Reddit Announces Improved Ad Options as it Looks to Boost Revenue Potential
Reddit has announced some new updates to its ad platform, providing enhanced targeting and reach options.
By Andrew Hutchinson • Feb. 22, 2018 -
Twitter Announces Changes to Platform and API Usage Rules to Crack Down on Misuse
Twitter's looking to stop people from mass-following and mass-retweeting through changes to their platform rules.
By Andrew Hutchinson • Feb. 22, 2018 -
Facebook's Making it Easier to Add People to Group Video Chats in Messenger
Facebook is adding a new option which streamlines the process of adding people to a video chat on Messenger.
By Andrew Hutchinson • Feb. 22, 2018