Here are 11 Digital Marketing Buzzwords to Know and Love in 2018

These aren't your typical buzzwords - read this article to beef up your digital marketing vocabulary with useful terms and definitions of the biggest digital marketing terms of 2018.

By Isabella Andersen • Jan. 19, 2018

7 Simple Ways to Optimize Your LinkedIn Profile

With a top-notch LinkedIn profile, you can attract opportunities and connect with like-minded people who can help accelerate your success.

By Virginia Bautista • Jan. 19, 2018

WhatsApp's Rolling Out New Business Tools via a Dedicated App

WhatsApp is launching its new business tools to help brands tap into its growing audience.

By Andrew Hutchinson • Jan. 19, 2018

How to Run Ads on Your Facebook Messenger Chatbot Without Driving Customers Away

With Messenger chatbots, you can deliver personalized marketing at scale. 

By Aaron Agius • Jan. 19, 2018

Facebook's Adding the Ability to Post to Stories from Desktop, Making Desktop Stories more Prominent

Facebook continues to push Facebook Stories in the hopes of making it a more significant posting option.

By Andrew Hutchinson • Jan. 19, 2018

How Brands are Using Social Media to Boost Customer Engagement

Here are some examples of brands that are winning at social media by using interesting, attention-grabbing methods which help generate engagement and build brand loyalty.

By Tabitha Jean Naylor • Jan. 18, 2018

Shutterstock Releases New Data on 2018 Visual Trends [Infographic]

Shutterstock has released a new report which looks at rising visual trends for 2018.

By Andrew Hutchinson • Jan. 18, 2018

Keeping the 'Social' in Social Media and Refining Your Approach in 2018

A key element of social media marketing success is understanding the basics of why people follow you, and how to use that to advantage.

By Lucy Rendler-Kaplan • Jan. 18, 2018

101 Reasons Why You Need to Embrace Live Chat [Infographic]

Live chat is becoming a more significant element in the purchase process - here are some stats which underline its growing relevance. 

By Irfan Ahmad • Jan. 18, 2018

How Influencer Content Has Put Fashion and Beauty Brands Ahead on Instagram

The use of influencer marketing is on the rise, particularly on Instagram. Check out these stats from Socialbakers.

By Alexandria McCulloch • Jan. 18, 2018

5 Things Every Brand Must Do to Survive and Thrive on Facebook in 2018

Here are some of the strategies your brand should consider implementing to help you stay on top of your Facebook game.

By Andrew Macarthy • Jan. 18, 2018

Facebook News Feed Armageddon Survival Guide: 6 Loopholes to Stay Alive

Contributor Larry Kim offers some tips to help lessen the impact of Facebook's coming News Feed changes.

By Larry Kim • Jan. 18, 2018

The Pros and Cons of Facebook's Coming News Feed Changes - from a Page Perspective

Facebook's coming News Feed changes have many social media managers panicked - but what will it actually mean?

By Andrew Hutchinson • Jan. 17, 2018

Mobile Marketing Tips for Small Business in 2018 [Infographic]

This new infographic outlines some key stats on the importance of mobile marketing, and tips on how to integrate better mobile functionality. 

By Andrew Hutchinson • Jan. 17, 2018

6 Effective Ways to Deal with Social Media Overwhelm

With so much to do, and so many platforms, social media can be overwhelming. Here are some tips on how to deal with social overwhelm.

By Dhariana Lozano • Jan. 17, 2018

What Marketers are Looking for on LinkedIn in 2018 [Infographic]

LinkedIn has published a new infographic which outlines what marketers are looking for from the platform in 2018. 

By Andrew Hutchinson • Jan. 17, 2018

Facebook Outlines What's Coming for Messenger, and Messenger Business, in 2018

Facebook's head of Messenger David Marcus has outlined his vision for 2018 - here's a look at what to expect. 

By Andrew Hutchinson • Jan. 17, 2018

99 Things to Tweet About (Besides Yourself) [Infographic]

Not sure what your business should tweet about? This infographic outlines a heap of ideas to consider.

By Mark Walker-Ford • Jan. 14, 2018

How to Install the Facebook Pixel on a Wordpress Website

Facebook Pixel can help you learn about your website visitors and improve your advertising campaigns - here's how to do it in a few simple steps on Wordpress.

By Nathan Mendenhall • Jan. 14, 2018

7 Ways Infographics Can Boost Your Business in 2018 [Infographic]

Infographics are very popular, and very shareable, making them a great way to boost your marketing efforts.

By Mark Walker-Ford • Jan. 13, 2018

6 Tips to Strengthen Your Personal Brand in 2018

Here, Lucy Render-Kaplan shares some key tips to help boost your personal branding efforts this year.

By Lucy Rendler-Kaplan • Jan. 13, 2018

What MoonPie's Social Strategies Can Teach Brands About Engaging With Fans

At more than 100-years-old and holding court on Twitter alongside heavyweights like Wendy's and Denny's, how does MoonPie keep fans engaged?

By Deborah Sweeney • Jan. 13, 2018

5 Ways to Maximize Twitter for Your Business in 2018

Looking to get more out of Twitter in 2018? Here are some tips. 

By Andrew Hutchinson • Jan. 12, 2018

10 Powerful Twitter Advanced Search Features [Infographic]

Become a Twitter Advanced Search pro and up your Twitter marketing game with these 10 powerful functions.

By Larry Kim • Jan. 12, 2018

Facebook Announces Another Music Partnership, Enabling Wider Music Sharing

Facebook has arranged another deal to better facilitate music sharing on its apps, this time with Global Music Rights.

By Andrew Hutchinson • Jan. 12, 2018