Social Marketing: Page 202
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Snapchat Increases Lead in Teen Usage According to New Report
A new report has shown that Snapchat is more popular than ever amongst US teens.
By Andrew Hutchinson • Oct. 17, 2017 -
10 Essential Holiday Marketing Tactics for 2017 [Infographic]
The holidays are coming - have you got your marketing strategy locked in?
By Andrew Hutchinson • Oct. 17, 2017 -
Facebook Is Adding New Custom Audience Options to Improve Ad Targeting
Facebook is adding some new Custom Audience ad targeting options to help better focus your outreach efforts.
By Andrew Hutchinson • Oct. 17, 2017 -
What is a 'Buyer Persona' and Why is it Important?
You can't expect to hit your target if you don't know what you're aiming for. Learn what buyer personas are and why they matter to every business.
By Amy Wright • Oct. 17, 2017 -
How to Turn Twitter Followers into Loyal Repeat Customers [Infographic]
Here's how you can build customer loyalty through your brand's Twitter account.
By Irfan Ahmad • Oct. 15, 2017 -
25 Digital Marketing Blogs You Need to Follow [Infographic]
Here are 25 marketing blogs you need to follow (including Social Media Today).
By Mark Walker-Ford • Oct. 14, 2017 -
SMT Expert
4 Social Advertising Tactics You Aren't Using
Technology is constantly evolving and there are a few social advertising tactics that are often overlooked. Here are 4 of my best tips.
By Nathan Mendenhall • Oct. 14, 2017 -
What You Need to Know About Facebook's New 'Dynamic Creative' Ads Tool
This week, Facebook announced the release of the new dynamic creative tool. Here's what you need to know.
By Jenny Rothenberg • Oct. 13, 2017 -
6 Ways to Improve ROI From Branding Campaigns on Social Media
Here are 6 tactics that leverage attributable metrics to improve the ROI of your branding campaigns on social media.
By Diana Mackie Wertz • Oct. 13, 2017 -
How to Create a System for LinkedIn Lead Generation
Contributor, Melonie Dodaro shares her company LinkedIn Domination strategy that is structured to capture and win leads.
By Melonie Dodaro • Oct. 13, 2017 -
How to Host Your First Twitter Chat
How do you run a Twitter chat? Here are 8 steps to help you get ready for your first chat.
By Emma Wiltshire • Oct. 13, 2017 -
6 Free Twitter Management Tools for Marketers [Infographic]
Here are six tools that can help you to build followers, schedule posts and generate engagement on Twitter.
By Mark Walker-Ford • Oct. 13, 2017 -
Stop Feeding the Beast: Why Micro-Influencers Matter More
It’s time to re-think your approach to social marketing and shift your mindset towards smaller, but trusted, brand advocates.
By Jenna Manula Linares • Oct. 12, 2017 -
Brand Storytelling in a Nutshell: 10 Foundations of Success [Podcast]
This episode of the Social Zoom Factor shares 10 key foundational elements to successful brand storytelling.
By Pam Moore • Oct. 12, 2017 -
SMT Expert
Why Going Viral Doesn't Guarantee Social Media Success [Infographic]
Learn how going viral won’t necessarily benefit a company unless a strategy for coping with that sudden popularity is in place.
By AJ Ghergich • Oct. 12, 2017 -
A Small Business Guide to Facebook Video Marketing [Infographic]
If your small business has yet to jump on board the Facebook video trend, then it’s safe to say you’re missing out on a serious opportunity. Here's what you need to know to get started.
By Marilyn Vinch • Oct. 12, 2017 -
Mastering the Art of Generating Leads via Social Media [Infographic]
In order to generate leads via social, you need to understand the key steps in the process.
By Irfan Ahmad • Oct. 11, 2017 -
Snapchat Adds Context Cards, a Significant Shift for the App
Snapchat has added a new tool which will help users find more information about locations and events.
By Andrew Hutchinson • Oct. 11, 2017 -
Is Ethical Marketing Extinct?
Contributor Melonie Dodaro outlines some common unethical marketing practices to avoid.
By Melonie Dodaro • Oct. 11, 2017 -
12 Facebook Tips You Might Not Know About
Here are some key ways you can use Facebook tools and ad options to best effect.
By Scott Sims • Oct. 11, 2017 -
4 Halloween Marketing Tips from Twitter
Twitter released some tips to help you run a killer Halloween marketing strategy.
By Andrew Hutchinson • Oct. 10, 2017 -
11 Creative Ways To Use Twitter's New 280 Character Limit
Here are some ideas on how to utilize Twitter's new 280 character limit.
By Ross Simmonds • Oct. 10, 2017 -
SMT Expert
6 Tips for Engaging Facebook Ad Creative
Facebook Ads are a great way to drive business, however, you need to make sure your visuals are attractive and engaging.
By Nathan Mendenhall • Oct. 10, 2017 -
Facebook Is Testing Out Image-Based Search for Related Products
Facebook is testing out a new use for their advanced image recognition tools.
By Andrew Hutchinson • Oct. 10, 2017 -
The Most Popular Quotes on Instagram [Infographic]
Quote images are popular on Instagram - but are they relevant to your audience?
By Irfan Ahmad • Oct. 10, 2017