4 Things You Need from Your Buyer Before You Can Sell to Them [Podcast]

In a new Social Zoom Factor podcast, Pam Moore looks at some key elements you need to keep in mind in your customer interactions.

By Pam Moore • May 27, 2017

Instagram Adds Links in DMs, New Image Sharing Options and New Objectives for Stories Ads

Instagram has added some new features to their direct messaging option, and new objectives for Stories ads

By Andrew Hutchinson • May 26, 2017

Facebook Releases New Data on UK Facebook Usage Trends in Summer [Infographic]

Facebook has released a new infographic outlining how British users change their Facebook behavior in summer.

By Andrew Hutchinson • May 26, 2017

5 Ways CEOs Can Heat Up Their Summer Social Media Strategy

Contributor Deborah Sweeney provides some key tips on how CEOs can up their social game this summer.

By Deborah Sweeney • May 26, 2017

Pinterest Introduces Autoplay Video Ads, New Opportunities for Video Ad Exposure

Pinterest is adding autoplay video ads, while also expanding the opportunities for exposure through their video ad offerings.

By Andrew Hutchinson • May 25, 2017

Facebook, Twitter and Snapchat Continue to Make Moves into TV-Like Content

With all the social networks trying to make TV shows, it's important to keep tabs on the digital TV shift.

By Andrew Hutchinson • May 25, 2017

Snapchat Adds Collaborative Stories, Which Could Help Boost Exposure Through the App

Snapchat users can now invite friends to contribute to their stories, and even friends of friends within a geographic radius.

By Andrew Hutchinson • May 24, 2017

Twitter's Rolling Out New Ads Which Promote Engagement via DMs and Bots

Twitter's staying in touch with the bot trend by adding in new ads which promote bot engagement.

By Andrew Hutchinson • May 24, 2017

The Growth of Food-Related Content on Pinterest [Infographic]

Pinterest has released a new infographic outlining the growth of food-related Pins.

By Andrew Hutchinson • May 24, 2017

Facebook Image Search is Getting Better at Finding Relevant Results - Which Could Help Boost Your Platform Strategy

Facebook's advanced image recognition capacity provides a new way to research and connect with relevant audiences.

By Andrew Hutchinson • May 23, 2017

New Research Shows Consumers Prefer Help Over Witty Comebacks

Research by Sprout Social shows that while witty comebacks might get attention, they might not necessarily get you more customers.

By Andrew Hutchinson • May 23, 2017

How 6 Millennial Entrepreneurs Got Their First Clients

Your path towards building your own business starts with just one, single client.

By Lena Elkins • May 23, 2017

The Transformation of Selling through Digital Enablement [Podcast]

In a new 'Social Business Engine' podcast, Bernie Borges speaks with Charlene Li, Principal Analyst at Altimeter.

By Bernie Borges • May 22, 2017

Facebook Releases New Report into Digital Transformation in the Auto Industry [Infographic]

Facebook has released a new report which looks at how digital platforms are changing the car buying process.

By Andrew Hutchinson • May 21, 2017

3 Awesome Reasons Why Businesses Need Social Media

Still on the fence about social media marketing? Here are three ways social can help boost your marketing efforts.

By Jennifer Hanford • May 21, 2017

104 Reasons Why You Need to Advertise on Mobile [Infographic]

This new infographic from Website Builder provides an overview of the vast potential of mobile marketing and advertising.

By Bob Hutchins • May 20, 2017

Pinterest Introduces New Pin-Level Stats to Help Maximize Pins

Pinterest is adding new, Pin-level stats to help provide more understanding of your on-platform performance.

By Andrew Hutchinson • May 19, 2017

4 Steps You Can Follow to Generate Leads on Facebook [Infographic]

This infographic provides an essential overview on the steps required to generate leads from your Facebook efforts.

By Bob Hutchins • May 19, 2017

5 Reasons Why You Need LinkedIn for Your Business

Contributor Karen Yankovich outlines five reasons why LinkedIn is a critical business platform.

By Karen Yankovich • May 18, 2017

9 Tips on How to Find the Winning Formula for Your Social Media Posts

Success in social is largely about finding your brand voice - here are some tips on how to do just that.

By nathan oulman • May 18, 2017

5 Ways Effective Monitoring Can Improve Your Social Media Support Efforts

Social media monitoring is a key component in maximizing customer satisfaction in the modern, connected age.

By Joei Chan • May 17, 2017

Pinterest Adding Visually-Matched Ad Content to Search Results, Expanding Opportunities

Pinterest is adding another element to it's visual discovery options, adding visually similar Promoted Pins to search results.

By Andrew Hutchinson • May 17, 2017

How to Use BuzzFeed-Style Quizzes for Social Media Marketing

Quizzes can be a great way to generate more engagement with your content, and connection with your audience.

By Dana Kilroy • May 17, 2017

7 Selling Techniques for Social Media [Infographic]

This new infographic from Healthy Business Builder outlines seven key selling techniques for social media.

By Irfan Ahmad • May 17, 2017

A Brief History of Facebook's Acquisitions on it's Journey to Perfection [Infographic]

This infographic looks at Facebook's various acquisitions over the years, and how each has contributed to the platform's current suite of products.

By Jay Taylor • May 17, 2017