Social Marketing: Page 248

  • How Glassdoor Enables Employer Transparency [Podcast]

    In a new podcast, contributor Jorgen Sundberg speaks with Diarmuid Russell, Head of International at Glassdoor, to discuss company transparency and the new ways in which employees and potential employees are discussion your business and culture online.

    By • May 19, 2016

  • Facebook Releases Data on Usage Trends Over Summer [Infographic]

    Facebook has released a new infographic which looks at how usage trends on the platform change over Summer - worth consideration for those looking to maximize their seasonal outreach efforts.

    By • May 18, 2016

  • All The Social Ladies Podcast: Laurie Satran

    In a new episode of the 'All the Social Ladies' Podcast, Carrie Kerpen speaks with Laurie Satran, the Social Media Strategy Manager at STARR Restaurants.

    By • May 17, 2016

  • Using Visual User-Generated Content to Strengthen Your Brand

    User generated content can be a valuable piece of your marketing puzzle, especially in social media circles. Here are some tips on how to implement a UGC campaign.

    By • May 17, 2016

  • How Social Media Can Boost (or Bust) Recruiting [Infographic]

    One of the hot trends in recruiting right now is using social media to reach candidates. This infographic looks at how businesses can use social platforms to attract new candidates.

    By • May 17, 2016

  • Choosing the Best Social Network For Your Business

    How do you determine which social network is the best for for your brand? In this post, contributor Travis Huff offers sme key considerations.

    By • May 17, 2016

  • The Potential of Social Media for B2B in 2016 [Infographic]

    Think social media's only for B2C brands? Think again. This infographic outlines the opportunities for B2B marketers in social.

    By • May 16, 2016

  • How Podcasting is Changing the Media Landscape

    Have you ever considered a podcast as part of your marketing efforts? The numbers show appetite for podcasts has remained strong, which may make it an ideal vehicle for your messaging.

    By • May 16, 2016

  • All The Social Ladies Podcast: Kelly Cook

    In a new All the Social Ladies Podcast, Carrie Kerpen speaks with Kelly Cook, CMO of Kmart.

    By • May 16, 2016

  • 10 Free Content Creation Apps You Need Now

    Here's a listing of 10 free tools that can simplify and enhance your content creation efforts.

    By • May 15, 2016

  • 5 Awesome Facebook Video Ideas Your Business Should Try

    Are you creating, or looking to create, video content for your marketing campaigns? If so, here are some ideas to get you thinking.

    By • May 13, 2016

  • Video Consumption on Twitter has Grown 220x in Last 12 Months [Infographic]

    Twitter's released a range of new data insights, including some amazing stats around video consumption on the platform, which they've built into this new infographic.

    By • May 13, 2016

  • 7 Steps You Need to Take Before Paying for Social Media Ads

    It doesn't matter what your motivation for investing in paid social ads might be, what is important is ensuring you get the best possible return on your investment.

    By • May 12, 2016

  • Twitter Releases New Data on the Value of Influencers [Infographic]

    Twitter has released a new report into the growing power that influencers have on the network, with an infographic breaking down the detail of their findings.

    By • May 11, 2016

  • 6 Reasons Why You Should Consider Facebook's 'Instant Articles'

    Facebook recently opened up their Instant Articles platform to all users - so should you consider it?

    By • May 11, 2016

  • How Does Employee Advocacy Work? [Podcast]

    What is employee advocacy - how does it work and what are the do's and don'ts? Jorgen Sundberg spoke with Glenn Gaudet of GaggleAMP to find out.

    By • May 10, 2016

  • How to Prove Your Social Media Efforts Affect Business Goals

    How do you link social media marketing success to the key performance indicators of your business? Here are three ways to prove that your social media efforts are impacting affect your bottom line.

    By • May 10, 2016

  • How to Locate the Best Times to Post on Facebook to Improve Reach and Response

    There's a heap of advice and research on best times to post on Facebook, but the truth is it's all relative to your audience. Here's how you can determine the best times to reach your target markets, more specifically.

    By • May 9, 2016

  • Driving Your Social Media Campaigns with Competitive Insight

    If you're not already monitoring your competition, you're probably falling behind the competition. In this post, Brett Relander outlines several tools and processes you can use to gain competitive insight.

    By • May 9, 2016

  • All The Social Ladies Podcast: Whitney Johnson

    In a new episode of the 'All the Social Ladies' podcast, Carrie Kerpen speaks with Whitney Johnson, author of the critically acclaimed book "Disrupt Yourself; Putting The Power Of Disruptive Innovation To Work".

    By • May 9, 2016

  • 6 Elements of a High Converting Lead Magnet

    Want to generate new prospects, clients and sales from your social media efforts? Then you need to be using a lead magnet - here are some tips.

    By • May 7, 2016

  • Social Media Trends You Need To Know In 2016 [Infographic]

    This infographic from Hootsuite highlights five key social media trends that will impact your business in 2016.

    By • May 7, 2016

  • You Can't Buy Brand Advocates or Social Media Friends [Podcast]

    In a new episode of The Social Zoom Factor podcast, Pam Moore discusses strategies and tips which can be used to build loyal tribes of advocates and social media friends.

    By • May 6, 2016

  • 7 Social Media Snags That Can Sink Your Boat (and How to Avoid Them)

    For brands who are new to social media, navigating the uncharted digital waters can seem daunting - even treacherous. To sidestep the biggest social media no-nos, follow this failsafe map on your way to success.

    By • May 5, 2016

  • How Insurance Companies Can Use Social Media [Podcast]

    In a new podcast, Jorgen Sundberg speaks to Keith Lewis of Zurich Insurance to learn how social media can be effective in such a highly regulated and traditional industry.

    By • May 5, 2016