Social Marketing: Page 248
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Boosted Posts vs Other Facebook Ad Options - Do You Know the Difference? [Podcast]
In a new episode of The Social Zoom Factor podcast, Pam Moore discusses the pros and cons of Facebook's 'Boost Post' option.
By Pam Moore • July 5, 2016 -
4 Ways to Maximize the Marketing Potential of LinkedIn
Here are four sure-fire ways to make your LinkedIn business networking account do double duty as a brand engagement channel.
By Travis Huff • July 5, 2016 -
Pinterest Releases Report on Beauty Trends and Opportunities for Brands
Pinterest has released a new report which looks at how Pinners use the platform when looking for beauty-related products, with a heap of great insights.
By Andrew Hutchinson • July 3, 2016 -
Facebook Releases New Messenger Bot Features and Options to Improve Engagement
Facebook has announced a new set of tools to help improve interactions with Messenger Bots, including response prompts and media additions.
By Andrew Hutchinson • July 2, 2016 -
The 2016 Social Video Forecast [Infographic]
Whether or not your audience watches video is no longer a question - in 2016, we're simply interested in where the audience goes for video and what devices they use.
By Bob Hutchins • July 2, 2016 -
Building Your 2016 Content Strategy [Infographic]
This infographic from ZenContent outlines some key elements and considerations in developing a solid content marketing strategy.
By Irfan Ahmad • July 1, 2016 -
Facebook Live Commercial Breaks? Examining the Next Stage for Live-Streaming
What's the next evolution of live-streaming, and how is Facebook, in particular, going to monetize their Live offering?
By Andrew Hutchinson • July 1, 2016 -
Choosing Your Facebook Advertising Method
Not sure where to begin with Facebook advertising?
By Monica Lay • July 1, 2016 -
5 Inspiring Social Media Books to Read This Summer
Looking for a good social media read for the summer? Here are five top books on social media and content marketing to consider.
By Elizabeth Harmon • July 1, 2016 -
How Much Time Should You Spend on Social?
How much time should you be spending on social media marketing, and how should you allocate that time?
By Michael Patterson • June 30, 2016 -
How Will Facebook's Latest Algorithm Update Affect Marketers?
How will Facebook's latest algorithm change impact on marketers? Contributor Steve Baldwin provides his insights in this post.
By Stephen Baldwin • June 30, 2016 -
Facebook Advertising: 5 Things You Must Know Before Spending a Dime [Podcast]
In a new 'Social Zoom Factor' podcast, Pam Moore discusses the truth about Facebook advertising, and what people need to know to truly maximize their Facebook ad efforts.
By Pam Moore • June 30, 2016 -
5 Examples of Effective Instagram Contest Strategies
Instagram contests can be a great way to generate more followers and drive more engagement, Here are five Instagram contest ideas.
By Kevin Ho • June 29, 2016 -
Key Social Media Stats for 2016
We Are Social has created a Digital Yearbook for 2016, that provides key digital statistics for 232 countries around the world.
By Natascha Thomson • June 29, 2016 -
Reddit Is A Customer Research Gold Mine [Infographic]
With over 82 billion page views last year, Reddit is one of the most popular destinations for people to form communities around niche topics- those topics likely include conversations relevant to your business.
By Irfan Ahmad • June 29, 2016 -
7 Ways to to Find Your Own Best Results When Using Google
Before you jump straight to contacting the company at the top of your Google search results, take a closer look at whether they're a good fit for your brand.
By Randy Milanovic • June 29, 2016 -
Pinterest Announces New Discovery Tools, 'Shopping Bag' and the Expansion of Buyable Pins
Pinterest has announced a set of new features, including a new 'Shopping Bag' cart-type system, improved visual search and the extension of Buyable Pins.
By Andrew Hutchinson • June 28, 2016 -
Twitter Releases New Dashboard App to Simplify Business Use
Twitter has released a new Dashboard app to help users better keep track of relevant mentions, schedule tweets and monitor important analytics.
By Andrew Hutchinson • June 28, 2016 -
7 Ways Blogging Can Boost Your Business
When used properly, a blog can help increase awareness, showcase your expertise, answer customer queries and establish your business as the go-to brand in your niche.
By Travis Huff • June 28, 2016 -
All The Social Ladies Podcast: Caitlin Heikkila
In a new episode of the 'All the Social Ladies' Podcast, Carrie Kerpen speaks with Caitlin Heikkila, the former Social Media Manager for Allure.
By Carrie Kerpen • June 27, 2016 -
Fourth of July Inbound and Social Media Marketing Ideas
As the Fourth of July fast approaches, have you thought about what kind of original inbound and social media marketing tie-ins you could do with the holiday?
By Brad Friedman • June 26, 2016 -
Periscope's CEO Discusses Politics, Best Practices and the Future of Live-Streaming
Periscope founder and CEO Kayvon Beykpour sat down to discuss the future of the platform, and live-streaming more broadly, at this week's Cannes Lions event.
By Andrew Hutchinson • June 25, 2016 -
Men Use Social More After Becoming Dads [Infographic]
The majority of fathers use social media more once they become parents. This is just one of the data points from a new study into how Dads use social - this infographic breaks down the insights.
By Bob Hutchins • June 24, 2016 -
5 Tricks and Tools to Reclaim Your Social Media Marketing Game
Looking for some new ideas to help boost your social media engagement? Here are five tips and tools that can help.
By Jessica Davis • June 24, 2016 -
How to Boost Your Social Media Strategy with Conversational Research
Social listening is a great way to gain more insights into how your brand is being mentioned online, but you can take listening data even deeper than that.
By Sam Warren • June 24, 2016