Facebook Launches Reels on Facebook to US Users

Facebook looks to bring more users in on the short-form video movement. 

By Andrew Hutchinson • Sept. 29, 2021

YouTube Tests New Insights on Return Viewers, Adds More Metrics to the Mobile Version of YouTube Studio

The new data will help creators focus on content that drives channel growth.

By Andrew Hutchinson • Sept. 28, 2021

TikTok Announces New Advertising and Branded Content Partnership Options at TikTok World Event

The platform has announced a range of new and coming features, with a focus on creator partnerships and eCommerce.

By Andrew Hutchinson • Sept. 28, 2021

Snapchat Launches new Holiday Trends Guide to Assist with Your Strategic Planning

The guide includes a range of usage insights and ad tips to help guide your approach.

By Andrew Hutchinson • Sept. 27, 2021

Facebook Announces Season 2 of its 'Social Skills' Business Tips Video Series

The second season will feature insights from the social media managers behind Target, BarkBox and more.

By Andrew Hutchinson • Sept. 27, 2021

TikTok Reaches a Billion Active Users, the Latest Milestone for the App

The app continues its meteoric rise, now seeing the same levels of usage as Instagram. 

By Andrew Hutchinson • Sept. 27, 2021

Pinterest Announces Second 'Creators Festival' Event to Showcase Key Trends and Tips

Pinterest will announce new features, share new usage insights and more at the event.

By Andrew Hutchinson • Sept. 27, 2021

LinkedIn Outlines the Strength of its Reach and Ad Targeting Options [Infographic]

The infographic provides a full overview of LinkedIn's ad targeting tools, as well as its various display options.

By Andrew Hutchinson • Sept. 26, 2021

Pro Tips: Snapchat Shares Insights into Key Platform Marketing Approaches, and Trends Generating Results

Looking to maximize your Snapchat marketing strategy? Here are some tips and insights, direct from Snap's ad team. 

By Andrew Hutchinson • Sept. 26, 2021

Twitter Shares New Preview of Coming Spaces Recording Option

Recorded Spaces would provide more functionality for the option, which could help to lure more broadcasters.

By Andrew Hutchinson • Sept. 23, 2021

TikTok Shares New Research into How Users Respond to Ads on the Platform

The data shows how TikTok users respond to ads in the app, and highlight key notes on mental response and recall.

By Andrew Hutchinson • Sept. 23, 2021

Facebook Shares Insight into Content that it Looks to Limit in News Feeds

Facebook's Content Distribution Guidelines provide more insight into the types of posts and providers Facebook seeks to limit in News Feeds. 

By Andrew Hutchinson • Sept. 23, 2021

LinkedIn Launches Updated Lead Gen Forms Integration for Zapier, Providing New Automation Opportunities

The option will help streamline contact info collection from LinkedIn's Lead Generation forms.

By Andrew Hutchinson • Sept. 22, 2021

Facebook's Adding More Elements to its Organic Post Testing Tool to Help Optimize Performance

There are now more options to test your Facebook organic posts, which could help to provide more audience insight.

By Andrew Hutchinson • Sept. 22, 2021

TikTok Outlines Rising Opportunities for eCommerce, and the Unique Potential for Brands in the App

With the holiday season fast approaching, TikTok has outlined some key notes to help marketers make the most of its tools for promotion.

By Andrew Hutchinson • Sept. 22, 2021

Facebook Outlines Impacts of Apple's Data Tracking Update, Provides Tips on How Brands Can Improve Ad Performance

The new overview outlines the performance impacts Facebook's seeing, and how advertisers can mitigate data loss.

By Andrew Hutchinson • Sept. 22, 2021

TikTok Shares New Holiday Marketing Guide to Assist with Strategic Planning [Infographic]

The overview provides a range of key usage stats and planning tips for your holiday campaigns.

By Andrew Hutchinson • Sept. 21, 2021

Pinterest Shares New Insights into Trends Gaining Momentum on the Platform, and How Brands Can Tap into Key Shifts

The report looks at how Pinterest trends are evolving throughout the year, and how Pinterest's early predictions are looking.

By Andrew Hutchinson • Sept. 21, 2021

Twitter Expands Official Partner Program, Providing More Options to Assist with Your Tweet Marketing Efforts

Twitter's Partner Program helps connect more brands with official platform expertise and insights.

By Andrew Hutchinson • Sept. 21, 2021

TikTok Tests New Option to Pin Selected Video Clips to the Top of Your Profile

The option would enable users to better control how their content is displayed in the app.

By Andrew Hutchinson • Sept. 20, 2021

24 Infographic Design Tools to Help You Create Your Own Infographics [Infographic]

Infographics can be a great way to share information, and boost your online branding efforts.

By Mark Walker-Ford • Sept. 20, 2021

Survey Reveals That UGC Can Drive Improved Trust and Loyalty for eCommerce Brands

As online shopping soars, new data shows today’s consumers want brands to create more authentic and personalized commerce experiences for them.

By Megan DeGruttola • Sept. 19, 2021

Twitter's New Experiments are Failing to Gain Traction, Which Could Lead to Major Changes at the App

Twitter's moving fast, and trying not to break things in the process - but thus far, its big new experiments are not seeing major interest.

By Andrew Hutchinson • Sept. 16, 2021

Facebook Announces New Business Connection Tools, Including Click-to-Message Expansion

Facebook has announced a range of tools to help businesses establish more direct connection with prospective customers.

By Andrew Hutchinson • Sept. 16, 2021

Facebook Implements More Automated Ad Targeting to Counter Data Lost via Apple's ATT Update

The option could drive better results for many advertisers, but it will also impede some.

By Andrew Hutchinson • Sept. 15, 2021