How Digital Has Transformed the Creative Landscape [Infographic]

Digital platforms have changed the way we interact, the way we communicate - and subsequently, the way businesses can reach us.

By Andrew Hutchinson • Nov. 30, 2018

Twitter Releases Major Events Calendar for December to Help with Strategic Planning

Twitter has released its latest major events calendar, covering all the key dates to keep in mind for December 2018.

By Andrew Hutchinson • Nov. 29, 2018

The Biggest Graphic Design Trends of 2019 [Infographic]

Looking to stay on trend with your content and creative elements? Check out this listing of design trends set to dominate in 2019.

By Irfan Ahmad • Nov. 28, 2018

7 Pinterest Marketing Mistakes You Should Avoid [Infographic]

Looking to get more out of Pinterest for your business? Avoid these common mistakes.

By Mark Walker-Ford • Nov. 27, 2018

How to Use Snapchat for Business in 2019 [Infographic]

Are you considering adding Snapchat into your 2019 social media marketing strategy? Check out this listing of key stats and platform notes.

By Irfan Ahmad • Nov. 27, 2018

Facebook Highlights Rising Topics of Conversation in its Latest 'Topics to Watch' Report

Facebook has released the latest version of its ‘Topics to Watch’ report, which highlights the key topics seeing significant increases in mention volume.

By Andrew Hutchinson • Nov. 27, 2018

Carving Up the Content Turkey [Infographic]

LinkedIn has provided a new infographic which outlines a range of ways in which you can re-purpose your content to maximize the value of your efforts.

By Andrew Hutchinson • Nov. 27, 2018

The Influential Role of Content in Sales Enablement

In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Tamara Schenk from CSO Insights.

By Bernie Borges • Nov. 27, 2018

The Past, Present and Future of SEO - Journey Over the Past 27 Years [Infographic]

SEO has changed a lot in the past 27 years. This infographic looks at how the process has evolved over time, helping to inform your own strategic search approach.

By Nancy Kapoor • Nov. 21, 2018

Google Launches New Social Post Options to Promote Business Reviews and Offers

Google has released a new set of templates to help businesses showcase customer reviews and promotions on social. 

By Andrew Hutchinson • Nov. 21, 2018

Facebook Rolls Out News Feed Algorithm Update to Disincentivize Controversial Content

Facebook CEO Mark Zuckerberg has announced a new News Feed Algorithm update aimed at disincentivizing sensationalist content.

By Andrew Hutchinson • Nov. 16, 2018

6 essential ways to boost your Instagram growth

Develop your community and gain visibility on Instagram through quality content, audience interaction and more.

Nov. 15, 2018

How to Take a Blog from Good to Great in 8 Steps [Infographic]

Looking to give your content efforts a boost? Check out these strategic creation tips. 

By Irfan Ahmad • Nov. 15, 2018

10 Web Design Trends That Will Take Charge in 2019 [Infographic]

Thinking of giving your website a refresh for 2019? Check out this list of rising web design trends.

By Mark Walker-Ford • Nov. 15, 2018

Holiday Marketing Trends and Research [Infographic]

How are marketing teams preparing to tackle the 2018 holiday season? Check out this new report on key trends.

By Andrew Hutchinson • Nov. 15, 2018

Turning Your Employees Into Social Media Advocates

Why should you use employee advocacy? How do you incentivize advocates and what challenges may arise?  Here are a few highlights shared during our most recent #SMTLive Twitter chat.

By Emma Wiltshire • Nov. 14, 2018

YouTube Adds New VR Options to Expand Creative Opportunities

YouTube has added some new tools to help VR creators build more immersive experiences.

By Andrew Hutchinson • Nov. 14, 2018

How to Use Social Media to Build Thought Leadership

An effective thought leadership strategy can deliver big results for your business - here are some key tips to help.

By Elijah Masek-Kelly • Nov. 14, 2018

How to Position High Level Employees as Trusted Thought Leaders

In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Xenia Muntean, CEO of Planable.

By Bernie Borges • Nov. 14, 2018

How to Create a 3D Photo on Facebook

Find out how to use the new Facebook 3D photo option and learn whether or not the feature can be used for digital marketing on Facebook Business Pages.

By Nathan Mendenhall • Nov. 12, 2018

The Real Benefits of User Generated Content

User generated content (UGC) is a modern-day digital word-of-mouth situation that benefits both brands and consumers. It's a win-win scenario and a marketing tactic that great brands can incredibly benefit from.

By Emma Wiltshire • Nov. 9, 2018

Coke Spices Up UK Holiday Campaign On Social

The updated "Holidays are Coming" campaign focuses, for the first time, on Coke Zero and includes a push on Snapchat.

By Erica Sweeney • Nov. 8, 2018

4 Ways Social Media Videos Can Benefit Your Business

We compiled this list during an #SMTLive Twitter chat. Here are four marketing goals you can reach through the use of social media video content. 

By Emma Wiltshire • Nov. 7, 2018

How to Create Effective Facebook Video Ads

Video ads on Facebook are a great way to include more text in your ads. Here's a guide on how to easily create video ads.

By Mitt Ray • Nov. 6, 2018

AB InBev cozies up to craft brewers in IGTV push

The brewing giant aims to demonstrate how it helps smaller beer makers amid declining sales.

By Emma Wiltshire , Robert Williams • Nov. 5, 2018