Instagram Shares Advice on Switching Content Focus in the App

Thinking of changing things up? Some key considerations to keep in mind.

By Andrew Hutchinson • May 15, 2025

Meta Shares US Economic Impact Data as It Seeks To Boost Political Influence

The report includes state-by-state breakdowns of Meta's economic impact.

By Andrew Hutchinson • May 13, 2025

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

The Most Visited Websites in the World [Infographic]

Web usage trends provide an interesting window into consumer behaviors.

By Andrew Hutchinson • May 11, 2025

Meta Expands Access to Opportunity Score To Help Improve Campaign Performance

More opportunities to optimize your Facebook and IG campaigns. 

By Andrew Hutchinson • May 11, 2025

Meta Outlines Facebook, Instagram and Threads Ad Updates at NewFronts 2025

A range of new Meta ad updates to consider.

By Andrew Hutchinson • May 8, 2025

Edits Adds More Video Editing Tools, Including Text Animations and Filters

More creative options for your video clips.

By Andrew Hutchinson • May 8, 2025

Meta Shares Tips on How To Avoid Financial Scams Online

Meta's provided some new tips and pointers to help people avoid financial scams in its apps.

By Andrew Hutchinson • May 7, 2025

Instagram Launches First Official Use of Unlockable Reels

The option will enable you to lock your Reels with a secret code.

By Andrew Hutchinson • May 7, 2025

Meta Announces 2025 ‘Conversations’ Messaging Conference

Meta will share its latest messaging innovations, including new business elements.

By Andrew Hutchinson • May 6, 2025

Meta Outlines Various Ad Measurement Solutions

A handy overview of Meta's ad measurement solutions.

By Andrew Hutchinson • May 5, 2025

Meta’s AI Chatbot Reawakens Concerns About Data Tracking

Personalization generally comes at the cost of privacy. 

By Andrew Hutchinson • May 5, 2025

Meta Provides Guidance for Advertisers Based on Latest Engagement Trends

Some recommendations for your Meta promotions based on the latest engagement trends.

By Andrew Hutchinson • May 1, 2025

Meta Continues To Solidify Its Core Business in Q1

The latest performance update from Meta shows a rise in users and ad revenue.

By Andrew Hutchinson • April 30, 2025

Zuckerberg Discusses AI Bot Profiles and the Potential for AI Companionship

Zuckerberg has addressed the potential for AI bot profiles in social apps.

By Andrew Hutchinson • April 30, 2025

Threads Is Prompting Users to Cross-Post to Instagram

A new way to help cross-promote Threads.

By Andrew Hutchinson • April 28, 2025

Instagram May Soon Enable Custom Colors for Notes

Instagram is internally testing a new option to customize your inbox Notes.

By Andrew Hutchinson • April 28, 2025

Meta Updates Dynamic Labels for Advantage+ Catalog Ads

A new consideration for your Advantage+ ads.

By Andrew Hutchinson • April 24, 2025

Meta Hit With Another Big Fine in Europe Over DMA Breaches

Meta will be looking to push back against the latest EU penalty. 

By Andrew Hutchinson • April 23, 2025

Meta Verified Looks To Drive Take Up Among Brands With New Elements

Meta will start warning users not to trust non-verified profiles.

By Andrew Hutchinson • April 23, 2025

Meta Highlights Improving Performance of Its AI-Powered Ad Campaigns

Some new stats on the improving performance of Meta’s AI ad tools.

By Andrew Hutchinson • April 22, 2025

Instagram Launches Video Editing App

Edits is intended to be the platform's answer to CapCut.

By Andrew Hutchinson • April 22, 2025

A Guide to Reels Ads [Infographic]

Some handy pointers for your Reels promotions.

By Andrew Hutchinson • April 21, 2025

Instagram Implements Expanded AI Age Checking, New Parent Prompts

Expanded age checking from Meta as it looks to advance its AI age verification process.

By Andrew Hutchinson • April 21, 2025

Instagram Experiments With Collaborative Stories Feature

“Storylines” would enable users to add to a collective event Story.

By Andrew Hutchinson • April 20, 2025

Instagram Launches ‘Blend’ Reels Sharing Feature

A new way to encourage engagement around Reels content.

By Andrew Hutchinson • April 17, 2025