Facebook Publishes New Marketing Insights Around Ramadan

Facebook has provided a new collection of insights to help marketers looking to connect with audiences around Ramadan. 

By Andrew Hutchinson • April 18, 2020

Pinterest Outlines Rising Trends Amid COVID-19 Lockdowns

Pinterest has published a new listing of rising trends amid rising use in the COVID-19 lockdowns.

By Andrew Hutchinson • April 17, 2020

Twitter Shares Key Video Best Practices to Maximize Engagement

Twitter has released a new set of insights into how Twitter users are engaging with video content, and what that means for video advertisers.

By Andrew Hutchinson • April 17, 2020

Pinterest Expands Partner Program to Help More Brands Maximize Their Pin Efforts

Pinterest has expanded its marketing partners program, with new additions available to provide assistance with on-platform advertising, eCommerce and creative. 

By Andrew Hutchinson • April 17, 2020

Snapchat Provides Tips for Creating Effective AR Experiences as Lens Usage Increases

With  a 37% increase in Snaps being sent with a Lens AR experience, Snapchat has provided some tips to help brands create their own AR promotions.

By Andrew Hutchinson • April 17, 2020

Twitter Publishes New Research on What Consumers Want to See from Brands During COVID-19

Twitter recently conducted a user survey to find out more about what they want, and expect, from brands in their communications during the COVID-19 pandemic. 

By Andrew Hutchinson • April 16, 2020

Instagram Adds Gift Card, Ordering and Fundraising Tools to Help Businesses Impacted by COVID-19

Instagram has added a new set of Stories stickers to help small businesses raise funds and maintain operations amid the COVID-19 lockdowns.

By Andrew Hutchinson • April 16, 2020

Snapchat Launches New COVID-19 Business Resource Center to Assist Marketers With Campaigns

Snapchat has launched a new set of business resources to assist marketers during the COVID-19 pandemic.

By Andrew Hutchinson • April 16, 2020

Facebook Adds New Metrics to its Ad Library Listings to Improve Transparency

Facebook has added some new data points to its Ad Library listings to improve transparency and insight.

By Andrew Hutchinson • April 16, 2020

With Social Media Usage Up, and Advertisers Pausing Spend, Now May be a Good Time to Maximize Reach

With more people spending more time online, and advertisers increasingly reducing ad spend, there are new opportunities for reach.

By Andrew Hutchinson • April 15, 2020

YouTube Makes its 'Video Builder' Custom Video Creation Tool Available to More Businesses

YouTube is expanding access to its 'Video Builder' tool, which enables users to create good-looking video content based on templates, still images and stock music clips. 

By Andrew Hutchinson • April 15, 2020

Facebook Publishes New Guide on How Advertisers Should Adjust Their Ad Approaches During COVID-19

Facebook has published a new guide on the key considerations advertisers need to take into account when measuring campaign performance amid the COVID-19 pandemic.

By Andrew Hutchinson • April 15, 2020

5 Digital Marketing Trends to Focus On During the COVID-19 Pandemic [Infographic]

Here's a look at some of the key digital marketing trends for 2020, which are worth focusing on amid the COVID-19 lockdowns around the world.

By Nancy Kapoor • April 14, 2020

Would People Pay to Use Social Media Platforms to Avoid Data-Sharing? [Infographic]

Would you be willing to pay a monthly social subscription for social media platforms in order to stop them using your data for advertising purposes?

By Andrew Hutchinson • April 14, 2020

Twitter Provides Effective Poll Tips in Its Latest 'Good Copy, Bad Copy' Update

Twitter has provided some tips for more effective Twitter polls in its latest 'Good Copy, Bad Copy' session.

By Andrew Hutchinson • April 14, 2020

Facebook Publishes New Guide on How to Maintain Connection With Audiences Amid the COVID-19 Pandemic

Facebook has released a new guide of key tips and notes on how to maintain connection with audiences amid the COVID-19 pandemic.

By Andrew Hutchinson • April 11, 2020

Shutterstock Provides Free Images, Videos and Guides to Assist SMBs Impacted by COVID-19

Visual content archive Shutterstock has launched a new resource hub for COVID-19, including a selection of free visuals for use by SMBs.

By Andrew Hutchinson • April 11, 2020

Facebook Provides New Templates to Help Brands Communicate Key Messages During COVID-19 Shutdowns

Facebook has provided a new set of templates to help businesses communicate key messages amid the COVID-19 shutdowns.

By Andrew Hutchinson • April 11, 2020

Twitter Updates Data Sharing Policy, Which Will See More User Data Provided for Advertising Purposes

Twitter has announced a change to its data sharing policy which will see it provide more user insight for ad targeting, and no way to opt out for most users.

By Andrew Hutchinson • April 9, 2020

LinkedIn Events is Now Available to All Pages to Assist with Connectivity Amid the COVID-19 Lockdowns

LinkedIn recently made its new LinkedIn Events option available to all company pages to help businesses stay connected amid the COVID-19 lockdowns.

By Andrew Hutchinson • April 8, 2020

The Importance of Personal Branding on Social Media in 2020 [Infographic]

Looking to maximize your personal branding efforts in 2020? Check out these tips.

By Andrew Hutchinson • April 7, 2020

14 Visual Content Stats to Guide Your Marketing Strategy in 2020 [Infographic]

Visuals are key to standing out, and grabbing attention in social feeds. Check out these stats.

By Mark Walker-Ford • April 6, 2020

Using Influencer Marketing for Positive Change: A Conversation With Lyft

How does Lyft use influencer marketing and initiatives focused on making real social impact, to maximize its brand awareness and market share? Here are some insights into the company's approach. 

By Brent Scott • April 5, 2020

Snapchat Provides Tips for Brands Looking to Connect With Their Audiences Amid the COVID-19 Pandemic

Snapchat has outlined a range of tips on how brands can adjust their messaging during the COVID-19 pandemic.

By Andrew Hutchinson • April 4, 2020

Twitter Provides New Guide on Effective Use of Social Media Data

Twitter has published a new guide on how brands can make best use of social media data to inform strategic decisions.

By Andrew Hutchinson • April 2, 2020