Why the Future of Influencer Marketing Will Be Organic Influencers

Influencer marketing is evolving, with traditional big names losing out to smaller, more trustworthy online identities.

By Megan DeGruttola • Nov. 17, 2019

Twitter Releases New Political Ad Policy Following Announcement of Ban on Political Ads

Twitter has released the details of its revised political ad policy, which aims to ban political ads entirely, but allow certain issues-based ads within specific parameters.

By Andrew Hutchinson • Nov. 16, 2019

A Guide to Facebook's Creator Studio

Facebook recently published a guide to its Creator Studio tool, looking at all the elements and functions available.

By Andrew Hutchinson • Nov. 16, 2019

Instagram Announces Global Expansion of Hidden Like Counts Test

After expanding its test of hidden like counts to US users this week, Instagram is now broadening the test to all regions.

By Andrew Hutchinson • Nov. 15, 2019

Facebook Publishes New Study into How Brands Can Build Connection with Younger Consumers

Facebook's latest research report looks at the key factors which help Millenials and Gen Z connect with brands.

By Andrew Hutchinson • Nov. 15, 2019

TikTok Tests Social Commerce Links in Videos

TikTok is testing out new ways for users to link to eCommerce URLs from their videos.

By Andrew Hutchinson • Nov. 15, 2019

7 Ways to Increase Engagement with Your Instagram Followers [Infographic]

Looking for ways to boost your Instagram performance? Some tips to consider in this infographic.

By Mark Walker-Ford • Nov. 15, 2019

Why Your Social Media Isn't Bringing You Any Clients

Approaching social media marketing without a defined strategy is a pathway to disappointment. Some tips from contributor Dhariana Lozano.

By Dhariana Lozano • Nov. 15, 2019

25 Fascinating Years of Digital Advertising [Infographic]

Digital advertising has evolved a lot since its beginnings in the 90s. Here's a look at some of the key milestones on the digital advertising shift.

By Nancy Kapoor • Nov. 15, 2019

7 Rules of Social Media Automation [Infographic]

Used well, automation can save you a heap of time, and help to maximize your digital marketing efforts. Here are some tips. 

By Melanie Tamble • Nov. 14, 2019

LinkedIn Brings Back Option to Invite Connections to Follow a Company Page

LinkedIn appears to be bringing back the capacity to invite connections to follow a company page.

By Andrew Hutchinson • Nov. 14, 2019

Snapchat Publishes New Insights into Snapchat User Buying Behavior [Infographic]

As we head into the holiday season, Snapchat has published some new data on how Snap users research and buy, and how to reach them via the app.

By Andrew Hutchinson • Nov. 14, 2019

Facebook Rolls Out Facebook Pay to the US, Expanding On-Platform Payments

Facebook is taking the next steps towards facilitating on-platform commerce with the roll-out of Facebook Pay to US users.

By Andrew Hutchinson • Nov. 13, 2019

Tips for Responding to Negative Reviews [Infographic]

Negative reviews happen, but how you respond to them will dictate their true impact. Check out these tips.

By Andrew Hutchinson • Nov. 13, 2019

How to Create Irresistible YouTube Thumbnail Images for Your Videos [Infographic]

Ensure your YouTube videos stand out and generate maximum attention by optimizing your thumbnail images. 

By Mark Walker-Ford • Nov. 12, 2019

A Guide to Starting That Task That You've Been Avoiding [Infographic]

Looking to improve your productivity heading into the holiday season and the new year? Check out these tips.

By Andrew Hutchinson • Nov. 12, 2019

Reddit for Social Media Marketing [Infographic]

Reddit could be a good consideration for your social media marketing outreach in 2020 - check out this infographic.

By Andrew Hutchinson • Nov. 12, 2019

Facebook Publishes New Report on Video Streaming Trends [Infographic]

Facebook's latest research report looks at how consumers are adopting video streaming services, and what they're looking for from streaming providers.

By Andrew Hutchinson • Nov. 12, 2019

How to Use Emojis and Symbols to Improve Your Marketing Strategy [Infographic]

Are you using emojis in your brand messaging? Here are some tips on the how and why of business emoji use.

By Mark Walker-Ford • Nov. 11, 2019

5 Key Elements of Effective Social Selling - and How to Implement Them in Your Approach

Here are a few commonly-used social selling concepts and terms that are good to know. By understanding them, you'll be able to better apply these social selling principles to your existing strategy.

By Julio Viskovich • Nov. 10, 2019

Twitter's Testing a New Option Which Would Enable You to Switch Accounts in Tweet Replies

Twitter is testing out a new option which would enable you to switch accounts within a tweet reply, facilitating easier tweet management. 

By Andrew Hutchinson • Nov. 9, 2019

10 Tips to Create a Winning Social Media Strategy [Infographic]

Some tips to help you build a more effective, rewarding social media marketing strategy.

By Mark Walker-Ford • Nov. 9, 2019

Holiday Shopping Habits: Millennials Vs Gen Z [Infographic]

Looking to maximize your appeal to younger shoppers this holiday season? Check out these insights.

By Andrew Hutchinson • Nov. 8, 2019

WhatsApp Launches Product Catalogs for Small Businesses

WhatsApp is launching a new option to help businesses better showcase their products via the WhatsApp Business app.

By Andrew Hutchinson • Nov. 8, 2019

How to Create Enticing Product Listings That Will Help You Sell More Online [Infographic]

Looking to improve your online product listings? Check out these tips.

By Mark Walker-Ford • Nov. 8, 2019