Instagram's Testing Video Tagging, Another Sharing Option

Instagram is testing a new video tagging option, which would give users another way to boost the potential reach of their content.

By Andrew Hutchinson • Sept. 11, 2018

LinkedIn Makes its Dynamic Ads Available in its Self-Serve Option

LinkedIn has announced that it's personalized 'Dynamic Ads' are now available in Campaign Manager, opening the option up to more advertisers.

By Andrew Hutchinson • Sept. 11, 2018

LinkedIn Launches 'New LinkedIn Groups Experience'

LinkedIn is rolling out its new Groups experience, which aims to re-ignite the platform's once vibrant groups offering.

By Andrew Hutchinson • Sept. 11, 2018

Facebook Adds New Placement Controls for Video Ads, Improving Brand Safety

Facebook is giving advertisers more control over their video ad placements to avoid similar concerns to YouTube ads.

By Andrew Hutchinson • Sept. 11, 2018

Pinterest Announces New Milestone of 250 Million Users

Pinterest has announced a new user milestone of 250 million monthly actives, underlining the platform's growing potential.

By Andrew Hutchinson • Sept. 11, 2018

Telling Your Story with Instagram Stories

What are the benefits of Instagram Stories? How do you create stand-out Stories? How do you reach a large audience? Our friends on #SMTLive try and answer these questions.

By Emma Wiltshire • Sept. 11, 2018

A Guide for SEO for Your YouTube Videos [Infographic]

If you're looking to maximize your use of YouTube, you need to take YouTube-specific SEO into account.

By Irfan Ahmad • Sept. 10, 2018

7 Research-Backed Notes on How Brands Can Build Trust on Social Media

Social media marketing changes so rapidly, and what you’ve been doing up till now may not be the approach you should take moving forward.

By Elaine Fogel • Sept. 9, 2018

Twitter Rolls Out Audio-Only Live-Streams on Twitter and Periscope

Twitter is rolling out new audio only live-streams, providing new opportunities to connect with audiences.

By Andrew Hutchinson • Sept. 8, 2018

Snap Inc. Announces New Webinars to Provide Insights into How to Use its Ad Tools

Snapchat is running a series of webinars to help advertisers get a better understanding of how to use its ad tools.

By Andrew Hutchinson • Sept. 8, 2018

Facebook Renames its Immersive 'Canvas' Ads and Provides New Engagement Options

Facebook is renaming and refreshing its immersive Canvas ad option, which may make it a more relevant consideration for brands.

By Andrew Hutchinson • Sept. 8, 2018

Stop Boosting Facebook Posts - Do This Instead

Boosting Facebook posts is not necessarily the best way to drive true business value for your brand - here's another option to consider.

By Nathan Mendenhall • Sept. 7, 2018

Twitter Brings 'Bookmarks' to Desktop, Providing Access Across Devices

Twitter is bringing its tweet 'Bookmarks' feature to the web version, which will enable you to view your bookmarks across devices.

By Andrew Hutchinson • Sept. 7, 2018

Facebook Updates Travel Ads to Help Airlines Reach More Prospective Customers

Facebook has updated its Travel Ads offering with a new airline specific addition to help target prospective passengers.

By Andrew Hutchinson • Sept. 7, 2018

4 Critical Elements to Effective Social Selling on LinkedIn

Looking to boost your LinkedIn social selling efforts? Check out this guide from contributor and LinkedIn expert Melonie Dodaro.

By Melonie Dodaro • Sept. 7, 2018

A Guide For Effective Social Media Automation [Infographic]

Automation, used well, can be an effective and strategic way to maximize your social media marketing strategy.

By Irfan Ahmad • Sept. 6, 2018

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has released its latest update of trending topics among its users, highlighting key topics of interest to help plan your marketing strategies.

By Andrew Hutchinson • Sept. 6, 2018

5 of the Best Social Media Management Tools to Help Streamline Your Efforts

Here is a list of five social media management tools that can help improve your social marketing efforts.

By Mitt Ray • Sept. 6, 2018

New Study Shows Growing Number of People Taking Extended Breaks from Facebook Use

A new report from Pew Research shows that an increasing number of people are taking breaks from, or even deleting, Facebook.

By Andrew Hutchinson • Sept. 6, 2018

The Social Media Universe 2018 [Infographic]

As social media usage continues to rise, it's interesting to take a step back and look at the broader landscape, and how it's expanding.

By Irfan Ahmad • Sept. 5, 2018

4 Ways to Make Best Use of Cover Images on Your Social Media Profiles

The cover images on your social profiles are prime real estate, which you should use to optimal advantage. 

By Tabitha Jean Naylor • Sept. 5, 2018

Instagram's Looking to Launch a Standalone App for Online Shopping

Instagram is reportedly looking to launch a separate app to facilitate shopping from brands you follow, which could open up a range of new opportunities.

By Andrew Hutchinson • Sept. 5, 2018

8 User Experience Tips to Improve Your Landing Page Conversion Rate [Infographic]

Make sure your landing pages are optimized for conversion with these tips.

By Mark Walker-Ford • Sept. 4, 2018

How to Use Social Media to Improve Your SEO and Rank Higher on Google [Infographic]

How can social media platforms improve your SEO efforts? Check out this infographic.

By Mark Walker-Ford • Sept. 2, 2018

Twitter's Testing a New Layout for Replies, Focused on Improving Engagement

Twitter's testing out a new way to show tweet replies, and indicate when users are active.

By Andrew Hutchinson • Sept. 1, 2018