Snapchat Launches 'Footprints' Report to Provide Insight into User Behaviors [Infographic]

Snapchat has launched a new data report which highlights user behaviors based on data tracked within the app.

By Andrew Hutchinson • July 20, 2018

Instagram Adds Active Status Notifiers to Fuel Real-Time Connection

Instagram has added new active status notifiers which will let users know when their connections are active in the app.

By Andrew Hutchinson • July 20, 2018

10 Social Media Pet Peeves That Can Hurt Your Professional Reputation

Here are some common social media marketing missteps that you need to avoid in your approach.

By Rachel Strella • July 19, 2018

7 Instagram Analytics Tools to Boost Your Platform Strategy

With the recent changes to the Instagram API, some Instagram analytics tools no longer work. Check this list of 7 tools Instagram analytics tools which worth trying in 2018.

By Adina Jipa • July 19, 2018

4 Reasons Why Facebook's New Ad Transparency Tools are Good for Marketers

Facebook recently launched a new tool which enables anyone to see the ads being run by any Page, at any time. And that could provide benefits for marketers.

By Jordan Julian • July 19, 2018

Double up Your ROI with the Help of Instagram and Snapchat [Infographic]

Both Snapchat and Instagram have grown to become key marketing considerations. This infographic provides an overview of how marketers can utilize both.

By Stephen Moyers • July 19, 2018

LinkedIn Adds Video Captions and New Content Sharing Tools

LinkedIn has added some new content sharing tools and options to help maximize your opportunities.

By Andrew Hutchinson • July 19, 2018

Instagram's Adding 'Reactions' Style Quick-Response Emojis to Instagram Stories

Instagram's testing a new emoji response tool for Instagram Stories, enabling quick engagement with posts.

By Andrew Hutchinson • July 19, 2018

Reddit's Adding Chat Rooms to Boost On-Platform Enagagement

Reddit is adding chat rooms to facilitate more real-time, on-platform discussion around specific topics and events.

By Andrew Hutchinson • July 19, 2018

Snapchat Provides New Access to Journalists to Boost Awareness of Snap Content

Snapchat will give journalists access to publicly posted Snaps as part of a new initiative to generate more exposure for the app.

By Andrew Hutchinson • July 18, 2018

5 Key Insights into Effective Instagram Stories Performance [Report]

Social analytics company Delmondo has released a new report on Instagram Stories performance, based on more than 5,000 posted Stories.

By Andrew Hutchinson • July 18, 2018

Snap Adds More Options for Exporting Spectacles Content

Now, you can re-use your Snap Spectacles content in more ways, with new export options available in both V1 and V2 of the device.

By Andrew Hutchinson • July 18, 2018

Fixing Twitter Verification 'Not a Top Priority' According to Product Chief

Twitter says that its profile verification process remains on hold after confusion over what the blue tick actually signifies.

By Andrew Hutchinson • July 18, 2018

9 Tips on How to Create Effective LinkedIn Video Ads [Infographic]

LinkedIn has provided some examples of effective video ads on its platform to help guide your LinkedIn video efforts.

By Andrew Hutchinson • July 18, 2018

Facebook Announces New Small Business Promotion Campaign to Highlight Benefits

Facebook's launched a new ad campaign which will promote local businesses, and highlight The Social Network's community benefit.

By Andrew Hutchinson • July 18, 2018

Facebook Outlines How it Tracks User Feedback for Algorithm Updates

Ever wondered how Facebook decides on its algorithm updates and platform changes? The Social Network recently provided insight into its process.

By Andrew Hutchinson • July 17, 2018

Facebook Makes it Easier to Create Ads on the Go with Ads Manager Enhancements

Facebook is adding some new tools to its Ads Manager app which will make it easier to create Facebook ads from your mobile device.

By Andrew Hutchinson • July 17, 2018

The 4 Digital Selling Skills Of The Successful Modern Seller

In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Kurt Shaver, the co-founder and Chief Sales Officer at Vengreso.

By Bernie Borges • July 17, 2018

A Social Media Analyst's Key Tips and Tools for Effective Social Listening

What does it take to run an effective social listening program? In this post, we ask a social analyst for her tips and recommended tools.

By Jeff Rum • July 17, 2018

5 Ways You Can Use Social Media Listening to Your Advantage

Here are some key tips to help improve your social media listening process - and why you should do so.

By Aleh Barysevich • July 17, 2018

How to Successfully Integrate Lifestyle Content into Your Social Media Strategy

Adding in 'lifestyle content' to broaden your social content mix can help boost connection with your audience.

By Dhariana Lozano • July 16, 2018

Redefining ROI: What Real Return Looks Like for Social

For years, marketers have tried to attribute social directly to sales, but industry standards and consumer data reveal that their true focus should be expanding awareness and consideration. 

By Darryl Villacorta • July 15, 2018

Facebook Tests New Info Labels for Branded Content Partnerships

Facebook is testing out new information labels for branded content collaborations, improving transparency for on platform ads.

By Andrew Hutchinson • July 14, 2018

Twitter Account Removals See Users Lose up to 70% of Their Following

Twitter's crackdown on inactive accounts has seen some of the larger Twitter profiles take big hits in their audience numbers.

By Andrew Hutchinson • July 14, 2018

15 Alarming Twitter Stats That Show Why People Unfollow You [Infographic]

What are the most common reasons why people tap 'unfollow' on Twitter? Check out this infographic

By Mark Walker-Ford • July 14, 2018