Social Marketing: Page 193
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Facebook's Adding the Ability to Post to Stories from Desktop, Making Desktop Stories more Prominent
Facebook continues to push Facebook Stories in the hopes of making it a more significant posting option.
By Andrew Hutchinson • Jan. 19, 2018 -
SMT Expert
Keeping the 'Social' in Social Media and Refining Your Approach in 2018
A key element of social media marketing success is understanding the basics of why people follow you, and how to use that to advantage.
By Lucy Rendler-Kaplan • Jan. 18, 2018 -
How Influencer Content Has Put Fashion and Beauty Brands Ahead on Instagram
The use of influencer marketing is on the rise, particularly on Instagram. Check out these stats from Socialbakers.
By Alexandria McCulloch • Jan. 18, 2018 -
5 Things Every Brand Must Do to Survive and Thrive on Facebook in 2018
Here are some of the strategies your brand should consider implementing to help you stay on top of your Facebook game.
By Andrew Macarthy • Jan. 18, 2018 -
Shutterstock Releases New Data on 2018 Visual Trends [Infographic]
Shutterstock has released a new report which looks at rising visual trends for 2018.
By Andrew Hutchinson • Jan. 18, 2018 -
SMT Expert
Facebook News Feed Armageddon Survival Guide: 6 Loopholes to Stay Alive
Contributor Larry Kim offers some tips to help lessen the impact of Facebook's coming News Feed changes.
By Larry Kim • Jan. 18, 2018 -
SMT Expert
How Brands are Using Social Media to Boost Customer Engagement
Here are some examples of brands that are winning at social media by using interesting, attention-grabbing methods which help generate engagement and build brand loyalty.
By Tabitha Jean Naylor • Jan. 18, 2018 -
101 Reasons Why You Need to Embrace Live Chat [Infographic]
Live chat is becoming a more significant element in the purchase process - here are some stats which underline its growing relevance.
By Irfan Ahmad • Jan. 18, 2018 -
Facebook Outlines What's Coming for Messenger, and Messenger Business, in 2018
Facebook's head of Messenger David Marcus has outlined his vision for 2018 - here's a look at what to expect.
By Andrew Hutchinson • Jan. 17, 2018 -
What Marketers are Looking for on LinkedIn in 2018 [Infographic]
LinkedIn has published a new infographic which outlines what marketers are looking for from the platform in 2018.
By Andrew Hutchinson • Jan. 17, 2018 -
SMT Expert
6 Effective Ways to Deal with Social Media Overwhelm
With so much to do, and so many platforms, social media can be overwhelming. Here are some tips on how to deal with social overwhelm.
By Dhariana Lozano • Jan. 17, 2018 -
Mobile Marketing Tips for Small Business in 2018 [Infographic]
This new infographic outlines some key stats on the importance of mobile marketing, and tips on how to integrate better mobile functionality.
By Andrew Hutchinson • Jan. 17, 2018 -
The Pros and Cons of Facebook's Coming News Feed Changes - from a Page Perspective
Facebook's coming News Feed changes have many social media managers panicked - but what will it actually mean?
By Andrew Hutchinson • Jan. 17, 2018 -
SMT Expert
How to Install the Facebook Pixel on a Wordpress Website
Facebook Pixel can help you learn about your website visitors and improve your advertising campaigns - here's how to do it in a few simple steps on Wordpress.
By Nathan Mendenhall • Jan. 14, 2018 -
99 Things to Tweet About (Besides Yourself) [Infographic]
Not sure what your business should tweet about? This infographic outlines a heap of ideas to consider.
By Mark Walker-Ford • Jan. 14, 2018 -
SMT Expert
What MoonPie's Social Strategies Can Teach Brands About Engaging With Fans
At more than 100-years-old and holding court on Twitter alongside heavyweights like Wendy's and Denny's, how does MoonPie keep fans engaged?
By Deborah Sweeney • Jan. 13, 2018 -
7 Ways Infographics Can Boost Your Business in 2018 [Infographic]
Infographics are very popular, and very shareable, making them a great way to boost your marketing efforts.
By Mark Walker-Ford • Jan. 13, 2018 -
SMT Expert
6 Tips to Strengthen Your Personal Brand in 2018
Here, Lucy Render-Kaplan shares some key tips to help boost your personal branding efforts this year.
By Lucy Rendler-Kaplan • Jan. 13, 2018 -
5 Ways to Maximize Twitter for Your Business in 2018
Looking to get more out of Twitter in 2018? Here are some tips.
By Andrew Hutchinson • Jan. 12, 2018 -
6 Facebook Ads to Keep Your Customers Engaged [Infographic]
Looking to stay top of mind with people who've already expressed an interest in your products? These Facebook ad types can help.
By Irfan Ahmad • Jan. 12, 2018 -
SMT Expert
10 Powerful Twitter Advanced Search Features [Infographic]
Become a Twitter Advanced Search pro and up your Twitter marketing game with these 10 powerful functions.
By Larry Kim • Jan. 12, 2018 -
Facebook Announces Another Music Partnership, Enabling Wider Music Sharing
Facebook has arranged another deal to better facilitate music sharing on its apps, this time with Global Music Rights.
By Andrew Hutchinson • Jan. 12, 2018 -
SMT Expert
4 Tools for Creating Buyer Personas and How To Use Them [Infographic]
This infographic highlights four tools you can use for creating buyer personas, along with tips on how to do so effectively.
By Bob Carver • Jan. 12, 2018 -
Text Is Not Dead: Facebook Video Tips for Bloggers
Here are some tips on how bloggers are using Facebook video to improve their performance and build more interest in their content.
By Becky Brooks • Jan. 12, 2018 -
Facebook Announces Coming News Feed Changes Which Will Reduce the Reach of Page Posts
Facebook's giving publishers a heads up - 'your reach is about to drop even further'.
By Andrew Hutchinson • Jan. 11, 2018