7 IGTV Video Ideas You Can Steal for Your Brand or Business

Instagram's new long-form video hub is here, and it opens up a range of new digital marketing opportunities. 

By Dhariana Lozano • June 22, 2018

Instagram Now Has a Billion Monthly Active Users

Instagram has announced that it has crossed the billion active user threshold.

By Andrew Hutchinson • June 21, 2018

Facebook's Testing a New Way for Group Admins to Charge for Access to Exclusive Content

Facebook's testing a new option which would enable group admins to charge for access to exclusive content.

By Andrew Hutchinson • June 21, 2018

Snapchat Announces New Additions to Snap Map, Including Weather Effects

Snapchat has added some new effects to Snap Map, representing real-world happenings.

By Andrew Hutchinson • June 21, 2018

Facebook's Reportedly Adding Autoplay Video Ads to Messenger

Facebook is reportedly testing out autoplay video ads within Facebook Messenger.

By Andrew Hutchinson • June 21, 2018

Facebook's Adding New Interactive Video Features, Including a HQ Trivia-Style Quiz Option

Facebook's adding a range of new interactive video tools, including a quiz option for both live and on-demand content.

By Andrew Hutchinson • June 20, 2018

Facebook Announces 'Brand Collabs Manager' Platform to Connect Influencers with Brands

Facebook has launched a new tool to connect influencers with brands, and facilitate new marketing opportunities. 

By Andrew Hutchinson • June 20, 2018

Instagram has Launched a New Long-Form Video Content App Called 'IGTV'

Instagram has launched a new, long-form video app, with a focus on influencer-generated content.

By Andrew Hutchinson • June 20, 2018

Brands are Taking a Stand Against Those Who Buy Followers - a New Shift in Influencer Marketing

Unilever has announced that it will no longer work with those who purchase social media followers, the start of another shift for influencer marketing. 

By Andrew Hutchinson • June 19, 2018

Snapchat Partners with Clio Awards to Recognize AR Advertising Campaigns

Snapchat has partnered with the Clio Awards to offer a new category recognizing excellence in AR-based ad campaigns. 

By Andrew Hutchinson • June 19, 2018

Facebook's Working on the Next Evolution of AR, Using Still Images

Facebook's developing the next stage of AR and VR tools, which will be better able to map still images.

By Andrew Hutchinson • June 19, 2018

Twitter Launches New Site to Provide Insights into How to Make Best Use of the Platform

Twitter has launched a new educational platform to help businesses get the most out of the platform's various tools. 

By Andrew Hutchinson • June 16, 2018

Facebook Announces 3D-180 Video - Another Step Towards VR Social

Facebook has launched a new form of immersive content for News Feeds, which combines 3D depth with 180-degree perspective.

By Andrew Hutchinson • June 16, 2018

Snapchat Launches 'SnapKit' Developer Platform to Expand In-App Functionality

Snapchat is giving developers access to their platform via SnapKit, which will enable Snapchat login and integration of Snap features, outside the app itself.

By Andrew Hutchinson • June 15, 2018

Instagram Tests New Video Stickers in Stories

Instagram is testing a new option which lets users add multiple images as stickers to a Story frame - including video stickers.

By Andrew Hutchinson • June 15, 2018

Reddit Launches Native Video Ads Which Will Autoplay In-Stream

Reddit is launching native video ads, the latest step in the platform's advancing monetization efforts.

By Andrew Hutchinson • June 15, 2018

New Report Highlights Declining Consumer Trust in Facebook as a News Source

Another new report has shown that consumer sentiment around Facebook is in decline, underlining the effects of the fake news scandal.  

By Andrew Hutchinson • June 15, 2018

Twitter Announces Major Updates for Content Discovery and Real-Time Alerts

Twitter is adding new ways to showcase happening events and discussions, with alerts appearing in timelines, in Explore and even via push notifications. 

By Andrew Hutchinson • June 14, 2018

LinkedIn Adds new 'Kudos' Feature to Acknowledge the Contributions of Connections

LinkedIn has added a new way to acknowledge the contribution of others, with its 'Kudos' graphic-based post type.

By Andrew Hutchinson • June 14, 2018

Facebook Adds New Data Security Provisions for Custom Audience Use

Facebook has added some new requirements for those using Custom Audiences in order to increase the platform's data security measures.

By Andrew Hutchinson • June 14, 2018

Facebook Launches New Initiative to Weed Out Questionable Traders

Facebook is launching a new program which aims to squeeze out questionable traders by restricting their ability to advertise, based on customer feedback.

By Andrew Hutchinson • June 13, 2018

Instagram Adds New Shopping Tags Within Instagram Stories

Instagram is adding shoppable tags to Instagram Stories, a major step towards boosting the monetization potential of the option. 

By Andrew Hutchinson • June 13, 2018

Snapchat Opens Up Lens Ads to More Businesses, Expands Monetization of Lens Games

Snapchat has added full Lens creation and campaign capability to Ads Manager, while they're also expanding their 'Snappables' games to brand sponsorships.

By Andrew Hutchinson • June 13, 2018

Twitter Opens Up its In-Stream Video Ads to All Advertisers Globally

Twitter is opening up its pre-roll video ads to all advertisers globally, expanding opportunities.

By Andrew Hutchinson • June 13, 2018

LinkedIn Adds Carousel Ads for Sponsored Content

LinkedIn has added a new carousel ad format for Sponsored Content, expanding its ad offerings.

By Andrew Hutchinson • June 13, 2018