Social Media Updates: Page 303
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LinkedIn Making All Groups Private & Launching Standalone App
As of October 14, LinkedIn will make Groups private and will also be launching a standalone app. Read more about the changes coming to LinkedIn's platform.
By Pete Schauer • Oct. 10, 2015 -
When Should I Post on Twitter and Facebook? [INFOGRAPHIC]
For Twitter, the best time for click-throughs seems to be Monday to Thursday between 1 and 3 pm. Avoid tweeting after 8 pm most nights, though on Friday click-throughs fall after 3 pm. Twitter traffic is up between 9 am and 3 pm, but it also means that your tweets will have more tweets to compete with.
By Sarah Snow • Oct. 10, 2015 -
Twitter Conducts Research into the Importance of the Platform to NHL Fans [Infographic]
While much of the focus in the sporting fan community has been focused on the return of the NFL, the build-up to the new NBA season and the MLB post-season, there's also another major North American sport of major focus for social media audiences - the National Hockey League (NHL). The Twitter Canada team recently surveyed 1,000 Canadian hockey fans to get a handle on how they use the platform to connect and engage with the sport.
By Andrew Hutchinson • Oct. 10, 2015 -
6 Experts Reveal How to Easily Get More Facebook Traffic
Ever wanted to ask an expert how to kill it on Facebook and turn social traffic into red hot leads? Or learn the tricks the "pros" use to amplify their content and put it in front of the right people? These were questions we were dying to ask, so when the opportunity to talk to some well known industry experts came our way we couldn't resist.
By Rob Lons • Oct. 10, 2015 -
Scream Queens Presents Good Idea/Bad Idea Use of Social Media
Fox's new show Scream Queens follows a sorority as a costumed villain (The Red Devil) picks them off one by one. Amongst the various characters, the show utilizes one in particular to address common uses and miss-uses of social media today.
By Samantha Stauf • Oct. 10, 2015 -
Taking Cues from Snapchat, Facebook Experiments with 'Team Frames'
Facebook has today unveiled a new 'Team Frames' option which gives users the chance to show their support for sporting teams with custom overlays for their profile pictures. It looks a lot like Snapchat's filters - and it might just be another big winner for Zuckerberg's social giant.
By Andrew Hutchinson • Oct. 9, 2015 -
Growing Majority of US Citizens Now Use Social Media - Up from 7% to 65% in Last Decade [Report]
According to the latest data from Pew Research, almost two-thirds of American adults now use social networking sites, up from a mere 7% when Pew Research started tracking social media usage back in 2005.
By Andrew Hutchinson • Oct. 9, 2015 -
SMT Expert
Try Facebook's New Carousel Link Posts
Facebook is always changing and updating features. This week I stumbled upon carousel link posts. Looks like the popular multi - image carousel format isn't just for ads anymore! Read on and I'll walk you through how to post your links with multiple images.
By Dhariana Lozano • Oct. 9, 2015 -
Facebook Unveils 'Reactions', a New Way for Users to Respond to Content
Last month, Facebook CEO Mark Zuckerberg sent shockwaves through the social media community when he announced that Facebook was working on way to enable people to respond to content beyond just Likes. Now, Facebook has unveiled that alternative, with Reactions to provide users with a whole new way to register emotional reactions to posts.
By Andrew Hutchinson • Oct. 8, 2015 -
6 Steps to Safer Social Media [Infographic]
Social networking has changed the way we communicate and connect across the globe. But sharing our personal lives online can also create new opportunities for identity theft and account hacking. This infographic highlights six ways to protect your account and your identity when using social media.
By Irfan Ahmad • Oct. 8, 2015 -
Facebook Gives Users the Ability to Draw on Photos with New Feature
Facebook is giving users the ability to hand draw their own additions to photos with a new features called 'Doodle'.
By Andrew Hutchinson • Oct. 7, 2015 -
Despite $13 Million Settlement, LinkedIn Is Being Overrun By Spam and Scams
What's happened to LinkedIn? The professional networking site used to be a spam-free zone but something's happened this year and LinkedIn is now a haven for spammers and scammers.
By Jennifer Jones • Oct. 7, 2015 -
Twitter Launches Moments, a New Way to Discover Tweet Content
Twitter has unveiled a new feature called Moments which will showcase real-time events and discussion on the platform.
By Andrew Hutchinson • Oct. 6, 2015 -
Politics on Social Media: Annoyance or Embrace?
The candidates will attempt to access prime time in your life. And down time too! Messaging and outreach, hyper-targeted right to your phone, tablet, desktop, whenever the candidates and their parties want to get your attention. How will you react? With a warm, passionate embrace, or an annoyed scowl aimed directly into the advanced technological components deep within your chosen device?
By Ralph Legnini • Oct. 6, 2015 -
Is Facebook Still a Valuable Service Tool for Business? [INFOGRAPHIC]
Paul Schulze has a fascinating post and infographic up on the Fanpage Karma blog analyzing whether or not Facebook is still a useful tool for businesses, titled, alarmingly, "Attention! Facebook is losing its footing - user posts decreasing." The only thing is, according to the Fanpage Karma blog's analysis, Schulze's alarm might be perfectly justified.
By Aaron Miles • Oct. 6, 2015 -
#TopTips to Improving Your Social Media Customer Service
Social media customer service is no longer a choice - it's an essential piece of your customer experience strategy. The challenge lies in the fact that social media is like a living, breathing entity, with its constantly evolving algorithms and consumer-driven trends. Building a successful social media customer service plan involves a number of considerations, such as the ones we discuss below.
By Amy Bennet • Oct. 6, 2015 -
Jack Dorsey Returns as CEO of Twitter. Will He Please Investors?
Twitter has named Jack Dorsey, one of the company's original co-founders, as permanent CEO of the service. Dorsey has been the interim CEO of Twitter since Dick Costelo stepped down three months ago.
By Carianne King • Oct. 5, 2015 -
Facebook's Small but Major Change to Their TV Ads
Facebook recently made a minor revision to their TV ads. Does the change impact and hint at the future of Facebook?
By Allison Solberg • Oct. 5, 2015 -
How to Write the Perfect Tweet
If you're still trying to figure what works and what doesn't work when composing a Tweet, it's understandable - it's not easy. However, there are a few tricks that work at least for now.
By Deontae Moore • Oct. 2, 2015 -
Twitter's 136-Page Handbook for Politicians
An NPR article recently reveals that Twitter "has a very special handbook just for people running for elected office. And it's 136 pages long."
By Sarah Snow • Oct. 2, 2015 -
Social Media's Role in Modern Charity
"In my experience, social media is only truly effective for fundraising when there is a disaster of incredible magnitude, or perhaps in a high-profile political campaign," writes HBR's Morra Aarons-Mele. "For every other cause, you create real action not by chasing the reassuring trending topics, but with old-fashioned organizing. You need a great idea, and you need the network in place to create the wildfire of discussion among diverse networks of online influencers."
By Brad Wayland • Oct. 1, 2015 -
Why Embracing Periscope Opens Up New Avenues for Your Brand
Twitter's livestreaming service, Periscope, is the talk of the social marketing world. Yes, it's another great point of presence for consumers to interact with the brands they love or are just finding out about, but Periscope has more powerful applications for brands and individuals than appear on the surface. Sure, it's awesome to be a supremely talented social marketer that's out there pitching Periscope or Meerkat, but why? Why should brands use it?
By Shawn M. Smith • Oct. 1, 2015 -
SMT Expert
A Quick Guide To Building a Thriving Social Media Community
For a brand, your community is the number one reason to join social media. Not only is your community made up of current and potential consumers, but it's also where you will find both brand advocates and brand ambassadors - people that can help amplify your messages to their networks ensuring your reach spreads way beyond that of your own connections.
By Lucy Rendler-Kaplan • Oct. 1, 2015 -
London Fashion Week Flexes Its Tech Appeal
How was social media and new technology utilized at this year's London Fashion Week events? Candida McCollam looks at how the major fashion houses are moving in-line with tech trends.
By Candida McCollam • Oct. 1, 2015 -
5 More Brands that Rock Pinterest for Moms
Millennial moms are increasingly focused on visual content, especially when it comes to social media. Because of this, Pinterest stands out to this audience as an easy way to find visual inspiration. Millennial moms are 61% more likely to use Pinterest than the average adult because it provides exactly what they want - new, creative, and inspirational content. Pinterest has also successfully tapped into buying habits of moms, as 43% of moms bought something because they saw it on Pinterest - a statistic that highlights Pinterest's marketing power.
By Amie Reardon • Sept. 30, 2015