Social Media Updates: Page 304

  • Facebook's Rolling Out a Major Update to Profiles - Including Animated Profile Images

    Your Facebook profile is about to become a lot more... animated. In an official announcement, Facebook has outlined a raft of changes coming to profile layouts, including temporary profile images, a one-line bio and the ability to use animated GIFs as your profile image.

    By • Sept. 30, 2015

  • Edward Snowden Joins Twitter, Makes Jokes, Follows NSA

    Despite exposing the government's most precious secrets and illegal activities, being the subject of an international manhunt, getting called a traitor and accused of high treason, ending up exiled from his own country, and having to make his home in a foreign country hostile to his own interests, it's nice to know that Edward Snowden is keeping his sense of humor about him.

    By • Sept. 30, 2015

  • 3 Less Common Mobile Video Apps for Social Media Strategists

    While nobody is denying the power of YouTube or Instagram's video-sharing capabilities, there are other outlets-though substantially less popular or commonplace-worthy of not only being made mention, but actually being used to make real mobile video marketing happen. Still a bit lost? Here are three apps that deserve more credit than they're currently getting.

    By • Sept. 29, 2015

  • 9 Ways to Optimize Your LinkedIn Profile to Help Your Social Selling Efforts

    To get the most out of your LinkedIn marketing strategies and drive traffic to your business website, you may have to look at different ways to optimize your LinkedIn profile, as this would help more people to discover your business and promote it. Check out these 9 optimization strategies for your profile.

    By • Sept. 29, 2015

  • Facebook, Social Media, and the Persistence of Hoaxes

    Social media hoaxes are the 24-hour colds of the internet. You go to sleep with your Facebook feed healthy and hale, only to wake up and find it absolutely festooned (as the screenshot above demonstrates) with paranoid text posts claiming that Facebook will soon be charging its users to keep their content private.

    By • Sept. 29, 2015

  • Why Yik Yak Poses a Threat to College Campuses

    Social media has been used for years as means for brands to connect with their fans and show transparency, and for friends and family members to keep in touch with each other. The common denominator here is transparency-you know who the posts are coming from.With Yik Yak, it's a different story.

    By • Sept. 27, 2015

  • Best Days And Times To Post To Your LinkedIn Company Page

    By • Sept. 26, 2015

  • Facebook Takes Next Step Towards Becoming Publishing Powerhouse - Updates 'Notes'

    As flagged last month, Facebook has now officially announced an update to their 'Notes' blogging option on the site. And while the announcement, in itself, is nothing major, it forms another part of Facebook's wider plan to dominate online publishing.

    By • Sept. 25, 2015

  • The 5 Biggest Social Media Trends of 2015 [Infographic]

    There's been a lot written regarding the top social media trends for 2015. Fortunately, you won't have to scour through report after report to make smarter marketing decisions - this new infographic details everything you need to know.

    By • Sept. 25, 2015

  • Study of Facebook Comments Influence on Political Candidates

    A new study out of the University of Delaware shows that Facebook comments affect opinions about political candidates. When Facebook users see positive comments about a political candidate, they feel positively about them. And negative comments make them feel negatively about them.

    By • Sept. 24, 2015

  • Twitter Experimenting with Polls in Tweets

    Have you ever wanted to poll your Twitter audience to get a feel for their response to a certain query or dilemma? Well soon, you might be able to do just that, with Twitter confirming that it's experimenting with a new polls in tweets option.

    By • Sept. 24, 2015

  • The Pontiff Gets an Emoji: Social Media and the Pope's U.S. Visit

    Pope Francis is visiting the U.S., in case you haven't heard about it. What makes this visit different than previous visits to the United States by the Pope is a combination of these facts: We live in the era of social media, and this Pope is very enthusiastic about connecting with everyday people. This has lead to the strange situation of a world leader in a normally reclusive position being accessible on an unprecedented level.

    By • Sept. 24, 2015

  • Here's a Sneak Peek at Facebook's New Page Layout

    Facebook is on the move, making some quiet, but noticeable, changes to the layout of Pages, with an updated image structure and more prominent call to action buttons.

    By • Sept. 24, 2015

  • Facebook Introduces 360 Degree Videos

    Facebook has announced support for 360 degree videos in the News Feed, bringing forward the next era in video creation and marketing.

    By • Sept. 23, 2015

  • Fighting the Good Fight: Explaining Social ROI to the C-Suite

    ​Even though social media has evolved substantially over recent years, many working in the industry still struggle to analyze and measure the value of their work - particularly when it comes to explaining the benefits to executives. Explaining the impact that social can have on marketing, PR and customer service remains challenging as does proving ROI in a language that the C-suite can understand.

    By • Sept. 23, 2015

  • 3 Common Challenges (and Solutions) for Facebook for Business

    I often hear businesses comment, "Why is a compelling content strategy on Facebook important? Why can't I just share sales focused content exclusively?" Glad you asked.

    By • Sept. 23, 2015
  • SMT Expert

    3 Key Elements of a Successful Social Media Contest

    A contest is a great way to gain more followers, get your audience involved with your brand and an awesome opportunity to connect with your customers on a personal level. Here are three tips to running a successful contest.

    By • Sept. 23, 2015

  • Instagram Hits 400 Million Users

    Facebook-owned photo-sharing Instagram has reported that it now has 400 million users, a huge milestone for the network.

    By • Sept. 22, 2015

  • The 2015 State of Social Media Marketing [INFOGRAPHIC]

    Which networks are most popular? How can marketers use them to reach a wider audience? This infographic from JBH in collaboration with Smart Insights and Similarweb answers these questions and harnesses the latest trends for marketers.

    By • Sept. 22, 2015

  • 6 Steps to Optimize Any Social Profile for Maximum SEO Value

    Impacting search results isn't as simple as it used to be. There are no shortcuts to winning Google's heart but there are still 6 steps you should use to optimize your social profiles for maximum SEO value.

    By • Sept. 22, 2015

  • Instagram Analytics: The Metrics That Matter

    ​Instagram has quickly become the darling of the visual marketing space. The platform, focused on sharing moments of your life as they happen, is known for it's simple, singular focus on images. In fact, Instagram was so focused on images that up until the release of Instagram advertising, clickable links were only allowed in an accounts' profile.

    By • Sept. 22, 2015

  • Social Network Tipsheets for Any Organization to Keep on Hand

    These tipsheets can be helpful for social strategists and community managers who need helpful reminders for how to approach each social network, or they can be useful for organizations to keep on hand as their social media staff evolves and grows. I can't stress how important it is for organizations and freelancers to have a document on hand that provides solid guidelines for where to start with social strategy on each network, especially as networks pop up and fall off, and as mainstream social business needs change.

    By • Sept. 21, 2015

  • How To Take The Ultimate Seflie [Infographic]

    Who would have thought that selfies would become such a big deal? This infographic, produced by Zippi, provides some tips on how to take the ultimate selfie - and how to avoid those horrendous selfie fails.

    By • Sept. 19, 2015

  • Best Practices for Creating Budget-Friendly Branded Vine Videos

    Boasting 40 million registered users so far, Vine is delivering five pieces of fun and engaging video content to Twitter users each second. For brands that are already on Twitter, developing Vine-specific content is a natural next-step -- Vine videos can be seen directly in Twitter feeds and they drive much higher engagement since those videos are native to the Twitter platform.

    By • Sept. 18, 2015

  • Is Facebook a Good Place to Find Employees? [INFOGRAPHIC]

    If you are a recruiter, or if your company is recruiting, should you look for potential employees on Facebook? You might want to just because of Facebook's enormous membership base. It has certainly got LinkedIn beat when it comes to number of users. Indeed, 85% of Internet users have Facebook accounts.

    By • Sept. 18, 2015