Social Media Updates: Page 304

  • Business Insider Makes Bold Publishing Move

    The social content model has long been the same: publish enticing snippets of your content on social platforms, lure people to click, and drive traffic back to your site, where the money is to be made. And for a long time, this content model has worked. But lately, we're seeing an evolution in the move towards "distributed publishing," and Business Insider is the latest high profile company to experiment with it.

    By • Sept. 2, 2015

  • My Mom Went Viral: A Protest Song Gets an Unexpected Bump

    A few months ago, my mother sent me a link to a YouTube video and told me to look for her among members of the choir. I watched the video. In it, folk singer Tony Turner sings a protest song against the Conservative government of Canadian Prime Minister Stephen Harper. The song is called "Harperman." It's a sendup of the misadventures of Stephen Harper and most of the choir members are from a Unitarian Church.

    By • Sept. 2, 2015

  • 8 Social Media Villains and How to Deal With Them [INFOGRAPHIC]

    Lately social networks like Twitter and Reddit have put restrictions in place to combat pernicious trolling on their sites. Still, some users are just, well, a little annoying, and not worthy of being banned. And, maybe one type of troll requires different action than another. You might be wondering, should you respond, ignore, or boot?

    By • Sept. 2, 2015

  • LinkedIn Improves On-Platform Messaging Functionality

    LinkedIn has unveiled a new and improved messaging interface for the platform, with a cleaner, more intuitive design and improved features.

    By • Sept. 2, 2015

  • Instagram Upgrades Direct Messaging Functionality with New Features

    Instagram has updated their messaging element, announcing a range of updates to Instagram Direct. The new functions will help users streamline the messaging and sharing process amongst friends and groups.

    By • Sept. 2, 2015

  • Google Has a New Logo - Its First Major Refresh in 16 Years

    For the first time in 16 years, Google is giving its iconic logo a refresh. Taking on a more rounded, simplistic look, the new logo looks similar in design to the font used in the recently unveiled logo for Google's new parent company Alphabet.

    By • Sept. 1, 2015

  • 12 Twitter Tools to Take Control of Your Online Reputation

    Twitter is an obvious choice if you're looking to get control of your search results - it ranks well on its own and can be a powerful resource for increasing the engagement of your original content. But there's a big difference between using Twitter like an average user and using Twitter like a pro to impact search results.

    By • Sept. 1, 2015

  • How to Advertise on Instagram

    Instagram ads are finally here and live for the majority of advertisers. We've had access for a couple of days so wanted to share how to create Instagram ads and share some things to look out for.

    By • Sept. 1, 2015

  • Why Do Some Infographic Designs Get More Shares On Pinterest? [Infographic]

    As the leading image curation site on the web, there's no doubt that Pinterest is a great platform to source a wide range of infographic templates and designs - but what makes an infographic design popular on Pinterest?

    By • Aug. 31, 2015

  • The Secret Economics That Rule Social Media Marketing

    Ever wonder why companies jump in to advertise on new social media platforms before it has been established that they are going to be viable? Do you worry (or hope) that TV advertising will be completely replaced by social media marketing?

    By • Aug. 31, 2015

  • Goodbye Google Hangouts, Hello Blab.IM!

    Brian Fanz discusses the pros and cons of Blab and why he finds it preferable to Google Hangouts: "When it comes down to it Google Hangouts were amazing but the technology didn't change and Google didn't care about the community, which means I have no allegiance or reason to advocate for the platform anymore now that I've found a better solution."

    By • Aug. 31, 2015

  • Australia's 'Operation Fortitude' Farce: How Social Media Sparked a Successful Protest in Melbourne

    M. W. Hunt / Shutterstock.com

    By • Aug. 31, 2015

  • I Tried a Blab and I Liked It

    For those who don't yet know, Blab.im (available as an iOS app or on Chrome desktop only) is the newest of the live-streaming apps, with the twist that up to four people can stream at the same time, in little boxes that are reminiscent of The Brady Bunch. Viewers can watch, comment, Tweet, and even jump in to the video feed if one of the speakers gives up their seat.

    By • Aug. 31, 2015

  • 12 Secret Facebook Features Every Marketer Should Use [INFOGRAPHIC]

    The team at Post Planner created this great infographic that highlights some secret Facebook features that you can leverage to avoid being overwhelmed. Pam Dyer expands on their suggestions to help you master some hidden Facebook features that will help you gain new followers, create engagement, and increasing your profits.

    By • Aug. 29, 2015

  • The Law Of Averages: 5 Tools For Dominating Your Facebook Presence

    How many tools do you use for managing your Facebook marketing?When it comes to online advertising, the biggest misconception is that you can use a social media platform without tools and still drive an influencer level of traffic and engagement.This is simply not true for ninety-nine percent of us.When it comes to marketing, there's one theory that separates those who succeed and those who fail, and that is the law of averages.

    By • Aug. 29, 2015

  • The Great Twitter Debate: Stars or Hearts for Favorites?

    Reports are swirling that Twitter's traditional star icon for favorites will soon change to a heart. Is that a big deal? Does it matter either way? On closer inspection you might.

    By • Aug. 28, 2015

  • 5 Simple Social Media Strategies to Build Your Email List

    Social media continues to evolve into a fundamental tool for most business owners. If you aren't leveraging certain social media platforms in your marketing, then you are missing out on an opportunity to build your email list. This post will share 5 strategies that will help you convert your followers into qualified prospects.

    By • Aug. 28, 2015

  • The Social Premier League: Twitter Stars and Match Day Buzz

    With England's Premier League starting a few weeks ago and the rest of the major European leagues now under way, each week, for the next 6 or 7 months social media will be inundated with references to football. Football players and matches generate millions of social mentions every day with the Manchester United hashtag #mufc alone driving around 1 million mentions per week.

    By • Aug. 28, 2015

  • Twitter Flight 2015 is Coming - Sessions Highlight Areas of Focus for the Platform

    Twitter is now taking bookings for it's 2015 Flight mobile developer conference, to be held in October. Here's an overview of some of the key highlights from the initial program.

    By • Aug. 27, 2015

  • Facebook Reaches 1 Billion Users in a Single Day

    Facebook has set a new record for users - on Monday, 24th of August, 2015, The Social Network hosted over 1 billion users in a single day for the first time.

    By • Aug. 27, 2015

  • An Updated Guide to the Marketing in the Big 6 Social Networks

    Everyone likes to talk about "the Big 6" as if you could go into a job interview and say, "I'm proficient in the Big 6" and walk away with the job. But what does being proficient mean? What exactly do you have to understand about the Big 6? And is the Big 6 a static entity?

    By • Aug. 27, 2015

  • Everything You Need to Know About Snapchat Geofilters

    For many marketers, Snapchat is the next platform they need to figure out in order to reach the moving target that is the Millenial market. Snapchat's features put a huge emphasis on the now rather than the later. One of the features that exploits the "now mentality" is Geofilters.

    By • Aug. 27, 2015

  • Instagram Announces Support for Landscape and Portrait Format Content

    Instagram has announced that users will now be able to upload photos and video captured in landscape and portrait formats, a major change for the network.

    By • Aug. 27, 2015

  • How to Get Your First 1,000 Followers on Pinterest

    Yesterday, I wrote about why Pinterest in the best social network for ecommerce. Today, let's talk about how to get started on Pinterest. I've attached an infographic from Quick Sprout about getting your first follows onside.

    By • Aug. 27, 2015

  • Reason 257 Why You Need Social Media: Your Customers Are Passive-Aggressive Jerks

    Customers can be jerks, especially on social media. Here are a few real-life examples and suggestions for responding to similar scenarios.

    By • Aug. 27, 2015