Social Media Updates: Page 305

  • How to Growth Hack Instagram in 48 Hours

    As an active travel blogger and social media manager, I actually felt ashamed at having such an awful Instagram account. Last Friday, I reached out to all my friends, and fellow bloggers in search of a little push in the right direction. I set myself a goal to reach 1000 Instagram followers in just one week. Fast forward 48 hours and I had already hit my target.

    By • Aug. 26, 2015

  • 5 Ways To Boost Your Social Channels Using Social Media Metrics

    How many Twitter followers do you have? How many Facebook fans does your page have? At the beginning these were the stats that we all wanted to know. Clearly, since then things have moved on and nowadays there are a wide variety of social media metrics that marketers, comms professionals and even customer service reps keep track of. But in the time poor world of modern business, collating and analysing this data can be time consuming, especially when you're trying to extract data from different sources and it's not always clear which metrics you need to be looking at.

    By • Aug. 26, 2015

  • Why You Need to Harness a Relationship with Hashtags

    Social media is used by everyone these days, and the entrepreneurs of today are starting their businesses in a culture of intense social media activity. Whichever social media platform you choose to use, you'll find that the one thing that they all have in common is the hashtag. The hashtag, a ubiquitous pound sign that's followed by a key word or phrase, is part of the social media language. Who better to use hashtags than entrepreneurs? We've put together a list of great reasons why as an entrepreneur you should use hashtags, and where to use them.

    By • Aug. 26, 2015

  • Facebook Upgrades Moments - But is it Actually a Facebook Experiment?

    Earlier this year, Facebook launched a new app called 'Moments' which scans through the images on your camera roll and automatically sorts them into sets based on locations, events, people and groups. The app has now got it's first upgrade - but is it actually just a Facebook experiment to capture more data?

    By • Aug. 25, 2015

  • 5 Ways the Amish Can Help You Jump-Start Your Twitter Following

    Upon first glance, Twitter followings and Amish craftsmen appear to have very little in common - putting them in the same sentence may even sound ludicrous. But, crazy as it sounds, the Amish way of life can actually offer a number of valuable insights into how you can jump-start your Twitter growth.

    By • Aug. 25, 2015

  • How to Get the Most Out of LinkedIn [INFOGRAPHIC]

    Why should you share content on LinkedIn? It connects more than 200 million professionals. And it is where business people go. It's demographic is older and wealthier than the other networks. Last but not least, it has a visitor-to-lead conversation rate that is 3X that of Facebook and Twitter.

    By • Aug. 25, 2015

  • How the Presidential Debates Captivate Social Networking

    A reported 24 million viewers tuned in to the GOP presidential debate in August, making it the highest-rated non-sport cable broadcast in history. The debate itself was co-sponsored by Facebook so it's no surprise that 7.5 million of its users liked, posted, commented, and shared content with each other 20 million times. When you add Twitter, Snapchat, and other social platforms to the mix, the number of social media engagements during the presidential debates skyrockets.

    By • Aug. 25, 2015

  • Bernie Sanders Supporters Use Facebook to Organize 100,000-Person March on Washington

    A Facebook-driven movement is organizing a march of 100,000 people on Washington on behalf of presidential candidate Bernie Sanders. As of today, the Facebook event has amassed 95,000 RSVPs. The movement demonstrates both the power of social media in modern political campaigns and the unconventional tactics the Sanders team has used to reach high numbers of supporters.

    By • Aug. 25, 2015

  • Twitter Now Blocking Accounts that Preserve Politicians' Deleted Tweets

    Twitter is now actively blocking accounts on the social network that had been preserving the deleted tweets of UK politicians, according to the article "Twitter blocks access to political transparency organisation Politwoops" in The Guardian. 31 accounts that preserved the deleted tweets of "politicians, diplomats, and embassies around the world," are being denied access.

    By • Aug. 24, 2015

  • When it Comes to Vine, Brands Still Have Catching up to do

    Ever since its launch in January 2013, Vine has had a significant impact in the way videos are recorded and shared online. These six-second clips seem to have taken the world by storm, especially among teens - but the numbers show that marketers are not yet realizing the full potential of the medium.

    By • Aug. 21, 2015
  • SMT Expert

    Facebook Finally Gives in and Allows Animated GIFs in Posts and Ads

    Facebook has decided to get with the rest of the Internet program and allow animated GIFs in ads and Page posts.

    By • Aug. 21, 2015

  • 5 Essential Social Media Metrics You Need to Know

    Social Media Marketers are a lucky bunch. Especially when it comes to analytics.

    By • Aug. 21, 2015

  • The Onus of Education - On the Importance of Teaching Kids About the Dangers of Social Media

    There's a video going round at the moment which shows how easy it is for a predator to lure young girls using social media. The message of this, and other experiments like it, needs to be communicated to all kids to ensure we're doing all we can to educate them of the potential dangers of online connectivity.

    By • Aug. 21, 2015

  • 10 Things to Immediately Stop & Start Doing on Twitter

    Like every social platform, there's a learning curve for how to use Twitter. But also like every social platform, there aren't any specific rules. The confluence of these two truths can be mind-boggling. Here is a compilation of some dos and don'ts that should help guide your Twitter strategy.

    By • Aug. 21, 2015

  • The Complete Guide To Holding A Facebook Live Hangout

    What I like about Facebook live Hangouts is that they're easy to set up. Right now, there's only one Facebook app that allows you to do this, 22Social. However, as live Hangouts becomes more popular, I'm sure more apps will integrate it, too. As an early adopter, I gave Facebook live Hangouts a try. And now, I got it down to a science.

    By • Aug. 20, 2015

  • Snapchat Doing Great, Still Not Profitable: The Weird Economics of Startups

    Yesterday Gawker's Sam Biddle published the article "Snapchat Lost a Ton of Money Last Year," which is based on leaked financial documents concerning Snapchat's financial health over the year 2014. The article isn't very good.

    By • Aug. 20, 2015

  • Pinterest and Instagram Users on the Rise - LinkedIn and Twitter, not so Much [Report]

    New data from Pew Research has found that the proportion of online Americans who use Pinterest and Instagram has doubled since Pew first started tracking social media platform adoption in 2012. Use of Facebook, LinkedIn and Twitter, on the other hand, is now starting to slow.

    By • Aug. 19, 2015

  • Facebook Testing New Profile Layout for Mobile Users

    The golden rule of Facebook is that 'change is constant'. In line with this, The Social Network is reportedly testing changes to the way profiles are displayed on mobile, to something that resembles another social network. Just a little bit.

    By • Aug. 19, 2015

  • YouTube versus Facebook - Which is Better for Your Business?

    YouTube has long been the leader in online video, but Facebook is moving fast, and may soon dominate the market. So which is better? This post looks at the pros and cons of each to help you decide which platform is better for your brand.

    By • Aug. 19, 2015

  • Facebook Looking to Revamp Notes, Become Long-form Blogging Player

    Facebook has confirmed that they're currently testing a new, upgraded blogging platform for the network - effectively a re-invigoration of Notes. Right now, a small selection of users have access to a range of new functions within Notes, including cover photos for posts, user-tagging functionality, photo re-sizing, links and hashtags.

    By • Aug. 18, 2015

  • Former Politician Caught Out on Social Media - A Lesson in Anonymity and Data Tracking

    A former Australian politician created an anonymous Twitter account to voice his extreme and offensive views, often targeting specific individuals, yet hiding under a cloak of anonymity. But he was found out - another lesson in the potential fallout of abusing online communications mediums.

    By • Aug. 18, 2015

  • Politics, Social Media, and the 2016 Presidential Election [INFOGRAPHIC]

    The Hill has a pair of recent articles about social media and the still-far-off 2016 presidential election. The first, "Trump towers over 2016 field in social media" by Caroline Kelly and Austin Yack, is a nuts and bolts ranking of the contenders based on their like and follower counts on Facebook, Twitter, and Instagram.

    By • Aug. 17, 2015
  • SMT Expert

    Should You Cut Google+ Out of Your Marketing Strategy?

    Google is in the headlines again after creating new parent company Alphabet, and its recent distancing of the company from lackluster social network Google+. YouTube accounts aren't forcibly linked to Plus anymore, and the new focus on 'stand-alone' companies within the Alphabet banner had many debating whether Plus would be left to live or die on its own merit.

    By • Aug. 15, 2015

  • 5 Rules for Posting Live Links on Twitter

    Posting live links on Twitter is one of the easiest tasks that you will ever have to engage in. You simply add the link to the Tweets. There is also technology available to help you out with the posting. Most people do not have the time to be so active on Twitter therefore posting is often a challenge, but lucjily there's technology available for you to schedule your posts. Follow these 5 tips on posting live links on Twitter.

    By • Aug. 15, 2015

  • Mobile Live Streaming for Business: Periscope and Meerkat

    With so many different live mobile video streaming services and apps out there, it's hard to know which one to use. That's why we've detailed the ups and downs of using Periscope and Meerkat in this post.

    By • Aug. 15, 2015