Are You Wasting Money? How to Measure Content Marketing Success [Infographic]

Are you measuring the performance of your content marketing efforts with the right metrics? Check out this guide. 

By Mark Walker-Ford • April 6, 2018

How to Determine the Best Influencer marketing Approach for Your Brand

There are three ways you can tap into influencer marketing - but which is the best option for your business?

By Kristen Matthews • April 5, 2018

21 Data-Backed Tips for Writing Viral Blog Posts [Infographic]

This infographic from Backlinko outlines some key tips to help boost the performance of your posts. 

By Larry Kim • April 5, 2018

4 Brands That Have Nailed a Silly, Engaging Approach to Social

What do vegetables, pens, a dictionary, and toilet paper all have in common? They're ordinary household items with extraordinary presences in the social media landscape.

By Deborah Sweeney • April 4, 2018

6 Lies Content Marketers Tend to Tell

Content marketing is a booming business - but do the people who practice it stretch the truth when striving to win and retain clients? 

By Barry Feldman • April 4, 2018

Social Media Customer Service Secrets You Can Steal From These 3 Popular Brands

Social customer care is fast becoming a requirement for all brands - here are some examples of businesses that have excelled with their social customer service efforts. 

By Tabitha Jean Naylor • April 4, 2018

Facebook Adds 360 Photos and HD Videos to Messenger, Increasing Sharing Options

Facebook has added some new sharing options to Messenger, giving users more ways to connect within the app.

By Andrew Hutchinson • April 4, 2018

LinkedIn Adds Sponsored Video, Video for Company Pages

LinkedIn's rolling out two new video options - video for Sponsored Updates and video on company pages. 

By Andrew Hutchinson • March 29, 2018

Which Stories Option is Best for Your Brand? [Infographic]

Which social media Stories platform is best for your marketing focus? Check out this new infographic.

By Andrew Hutchinson • March 29, 2018

5 Digital Trends to Watch in Hospitality Marketing [Infographic]

Digital platforms have changed the process of holiday planning - here's an overview of some of the latest industry trends.

By Andrew Hutchinson • March 29, 2018

Facebook Expands Test of Local News and Events Section in News Feed

Facebook is expanding its test of a dedicated local news and events module within the News Feed, aimed at helping to boost civic participation.

By Andrew Hutchinson • March 29, 2018

5 Steps to Creating Awesome Content [Infographic]

Creating effective content can seem daunting, but there is a simple process framework you can follow to boost your efforts. 

By Irfan Ahmad • March 28, 2018

74 Attention-Grabbing Blog Titles That Actually Work [Infographic]

Catchy blog titles can inspire massive social sharing and clicks. Check out these attention-grabbing title formats.

By Larry Kim • March 27, 2018

Twitter Releases Major Events Calendar for April to Assist with Strategic Planning

Twitter has published its latest major events calendar to help digital marketers plan their campaigns.

By Andrew Hutchinson • March 27, 2018

YouTube Announces New Deal to Promote YouTube TV, Expanding Online Video Potential

YouTube has announced a new deal to promote YouTube TV, their next push to become a genuine TV alternative.

By Andrew Hutchinson • March 27, 2018

5 Ways to Scale eCommerce Remarketing

The average customer journey on an e-commerce site has significantly evolved over the last few years. The best way to adapt to these changes is to use remarketing strategies. 

By Shane Barker • March 26, 2018

New Report Looks at Instagram Usage Trends, and How Brands Can Tap Into Shifts

Mention has released a new study of some 115 million Instagram posts to work out the latest trends.

By Andrew Hutchinson • March 23, 2018

Instagram's Adding New Ways to Uncover Recent Posts, in Variance to the Current Algorithm

Don't like Instagram's algorithm-defined feed? Instagram hears you, and they're giving you new options to unearth more recent content.

By Andrew Hutchinson • March 23, 2018

Why Content is Important for SEO [Infographic]

Content is a key part of the SEO puzzle, and a growing number of businesses are now utilizing content to boost their search presence.

By Irfan Ahmad • March 22, 2018

Spring Cleaning for Digital Marketers: 4 Things Every Brand Should Do Now [Infographic]

Is your social strategy on the right track? Check out this list of tips to help optimize your approach. 

By Andrew Hutchinson • March 22, 2018

The Science Behind Virality [Infographic]

'Going viral' has become a key goal for social media marketers, but actually making it happen is difficult. Here are some of the common factors in viral content.

By Irfan Ahmad • March 21, 2018

LinkedIn Adds New Sticker and Text Options to Spruce Up Your Video Content

LinkedIn's adding some new tools which will enable users to add text and stickers to their on-platform videos.

By Andrew Hutchinson • March 21, 2018

Facebook Releases 'Topics to Watch' Report for February, Highlighting Key Trends

Facebook has released its latest listing of the topics seeing significant mention increases across their network. 

By Andrew Hutchinson • March 20, 2018

Facebook Adds New Monetization Opportunities for Creators, Tapping into the Platform's Strengths

Facebook's announced some new tools which will better enable creators to monetize their on-platform efforts.

By Andrew Hutchinson • March 20, 2018

The Rising Importance of Influencer Marketing – Statistics and Trends [Infographic]

Given the rise of social media algorithms, influencer marketing is becoming more important. This infographic looks at some of the latest stats and figures around influencer use. 

By Irfan Ahmad • March 18, 2018