Want to Rank Higher on Google? 60 SEO Stats You Need to Know First [Infographic]

Looking to improve your search engine optimization strategy? Check out these key tips.

By Mark Walker-Ford • Feb. 24, 2018

A Guide to Creating Compelling and Engaging Social Media Posts [Infographic]

What are the key elements of compelling, engaging posts on social platforms? Micro Creatives provide some guidelines in this infographic.

By Irfan Ahmad • Feb. 24, 2018

Influencer Marketing Stats Round-Up [Infographic]

With influencer marketing on the rise, this infographic takes a more granular look at some of the key trends in digital influence.

By Irfan Ahmad • Feb. 23, 2018

It's Time for Social and Content Teams to Play Nice

Developing a relationship between your various marketing contributors is key to optimizing performance.

By Mike Pilarz • Feb. 22, 2018

The Anatomy of a Perfect Landing Page [Infographic]

Your landing pages can play a huge role in improving your site’s ROI. Here's an outline of the key elements you need to keep in mind.

By Nirav Dave • Feb. 21, 2018

8 Beginner Tips for Making Professional-Looking Videos [Infographic]

Are you looking to add video content to your digital marketing strategy in 2018? Here are some simple tips to keep in mind.

By Irfan Ahmad • Feb. 21, 2018

12 Digital Marketing Ideas for Small Businesses in 2018

Is your marketing strategy ready for 2018? In this post, contributor Isabella Andersen outlines 12 key digital marketing tips that'll give your business the boost it needs to succeed.

By Isabella Andersen • Feb. 21, 2018

How Personal Branding Complements Employer Brand Strategy [Podcast]

In a new episode of The Social Business Engine podcast, Bernie Borges speaks with John Graham of Merck to discuss the company's 'employee-centric' marketing strategy.

By Bernie Borges • Feb. 19, 2018

Why Copying Your Competitors is Ruining Your Content Marketing Strategy

Taking notes from your competitors can be helpful, but it can also work against you if not done in a strategic way.

By Vikas Agrawal • Feb. 19, 2018

Content Marketing for SEO [Infographic]

How important is content for SEO purposes? Take a look at this infographic.

By Irfan Ahmad • Feb. 17, 2018

What Can You Do to Best Manage the Coming Declines in Facebook Referral Traffic?

Facebook's algorithm's shifting in order to focus on on-platform interactions - so how can you best manage the coming referral traffic declines?

By Andrew Hutchinson • Feb. 16, 2018

Twitter Releases Major Events Calendar for March to Assist with Strategic Planning

Twitter has released its latest major events calendar, which lists all the key tweet-worthy dates of note in March 2018.

By Andrew Hutchinson • Feb. 16, 2018

The Influencer Marketing Revolution [Infographic]

Influencer marketing is on the rise - and for good reason. This infographic provides an overview of the process, and benefits, of working with influencers. 

By Irfan Ahmad • Feb. 16, 2018

How Long Does SEO Take? 8 Reasons Why You Should Commit Long-Term [Infographic]

How long should you expect it to take before your SEO efforts start showing results? There's a range of considerations to take into account, as outlined in this infographic.

By Mark Walker-Ford • Feb. 15, 2018

Pinterest Has Added a Range of New Custom Presentation Options for Pin Content

Pinterest has added some new ways to customize your Pin presentation, and to find relevant Pins more easily.

By Andrew Hutchinson • Feb. 15, 2018

How to Use Instagram to Market your Business in 2018

Learn how small and medium-sized businesses can use Instagram in 2018.

By Dana Kilroy • Feb. 15, 2018

15 Essential Tools to Kick-Start Your Content Marketing Strategy [Infographic]

Content curation can be a great compliment to your wider digital marketing efforts. Here's a list of great curation tools to consider.

By Mark Walker-Ford • Feb. 14, 2018

Google Announces AMP Stories and AMP for Gmail, Expanding Options

Google has announced two new additions to its Accelerated Mobile Pages offerings, expanding the options for the tool. 

By Andrew Hutchinson • Feb. 14, 2018

Celebrating Valentine's Day on Facebook and Twitter

Both Facebook and Twitter will see significant increases in Valentine's Day interactions - here's how you can tap into the trend.

By Andrew Hutchinson • Feb. 13, 2018

20+ Social Media Video Marketing Trends for 2018 [Infographic]

What are the key video marketing trends to be aware of this year? Check out this infographic from breadnbeyond.

By Mark Walker-Ford • Feb. 13, 2018

Snapchat Makes Snap Map Available on the Web, with Options to Embed Stories Content

Snapchat is making its Snap Map feature accessible via the web, with new embed options for publicly posted content.  

By Andrew Hutchinson • Feb. 13, 2018

Looking for an Alternative to Facebook? Consider LinkedIn

With publishers scrambling to replace their declining Facebook traffic, LinkedIn is seeing increased usage.

By Andrew Hutchinson • Feb. 13, 2018

Micro Influencers vs Macro Influencers

In this post, we look at the difference between micro and macro influencers, and which is likely to drive the best results for your business.

By Georgia Hatton • Feb. 13, 2018

A Social Media Posting Schedule All Newbies Should Steal [Infographic]

Wondering how to go about scheduling out your social posts to begin with? This guide from CoSchedule provides some guidance.

By Mark Walker-Ford • Feb. 12, 2018

Reaching Parents on Pinterest [Infographic]

Pinterest has published a new report which looks at how parents use the platform - and provides some interesting notes for consideration.

By Andrew Hutchinson • Feb. 11, 2018