Why Businesses Can't Afford to Ignore Pinterest for Traffic and Engagement

If your brand isn’t using Pinterest to boost traffic and engagement, it's worth another look - here's why.

By Victoria Greene • Aug. 8, 2018

Snapchat Reports Decline in Users in Q2 Earnings Report

Snapchat has released its Q2 earnings report, showing better year-on-year revenue, but a decline in usage.

By Andrew Hutchinson • Aug. 7, 2018

Facebook Announces New Update for Pages, Adding Recommendation Tools and Connection Options

Facebook has announced a new update for Pages, which includes a range of new ways for brands to better promote their offerings, and connect with their audiences.

By Andrew Hutchinson • Aug. 7, 2018

11 Effective Content Marketing Tools to Demolish Your KPIs

With nearly seven thousand marketing tech solutions available,  finding the right tools isn't always easy. In this post, contributor Chad Pollitt shares some of his favorite content marketing tools.

By Chad Pollitt • Aug. 7, 2018

Facebook Previews New Data Projects Which Underline Just How Much Facebook Tracks

Facebook has outlined three new data research projects which serve as a reminder of just how much information Facebook tracks on its users.

By Andrew Hutchinson • Aug. 7, 2018

Reddit is Seeing Significantly Higher Engagement Rates Among Both Users and Advertisers

Reddit has reported seeing significantly higher engagement rates since its redesign last year, which is an important consideration for brands. 

By Andrew Hutchinson • Aug. 7, 2018

How to Use Social Polls to Boost Audience Engagement and Brand Awareness

Several social platforms now have in-built poll tools, which can be a great option to help boost your social marketing efforts.

By Tabitha Jean Naylor • Aug. 7, 2018

30 Very Important YouTube SEO Statistics [Infographic]

Looking to boost your YouTube channel? Here are some tips on how to improve your platform visibility. 

By Mark Walker-Ford • Aug. 6, 2018

9 Key Video Advertising Tips from Facebook

Facebook has provided a new set of video marketing tips to help optimize your Facebook and Instagram video campaigns.

By Andrew Hutchinson • Aug. 5, 2018

Facebook Tests Replacing 'Share' with 'Message' Option on News Feed Posts

Facebook looks to be testing a new post format which would replace the current 'Share' button with a 'Message' prompt.

By Andrew Hutchinson • Aug. 4, 2018

Facebook API Changes Mean You Can No Longer Auto Post Tweets to Facebook

You can no longer automatically post your tweets to Facebook, finally ending a major social media curse.

By Andrew Hutchinson • Aug. 3, 2018

Instagram Stories Two Years On [Infographic]

Instagram Stories has now been a part of the platform for two years - and has seen a heap of changes in that time.

By Andrew Hutchinson • Aug. 3, 2018

Hacking the Holidays with Mobile [Infographic]

Facebook has released a new infographic which looks at the growing influence of mobile shopping and social media in the holiday period. 

By Andrew Hutchinson • Aug. 3, 2018

Back-to-School Shopping Statistics to Boost Your Social Media Campaigns [Infographic]

As the busiest part of the back-to-school season begins, use these stats and insights to create an A+ back-to-school social media marketing campaign.

By Kyna Garrett • Aug. 2, 2018

New Report Looks at Best Influencer Marketing Strategies, and Platforms of Focus

CPC Strategy has released a new study which looks at the most effective influencer marketing approaches in social.

By Andrew Hutchinson • Aug. 2, 2018

Twitter Releases Major Events Calendar for August to Help with Strategic Planning

Twitter has released its latest major events calendar, highlighting all the key dates and events of note for August.

By Andrew Hutchinson • Aug. 2, 2018

WhatsApp's Making a New Business Push, Pointing to Significant Revenue Opportunities

Facebook-owned WhatsApp is adding a range of new business tools, presenting new opportunities for brands.

By Andrew Hutchinson • Aug. 2, 2018

How to Play by the Rules with Instagram Contests (Including Examples)

Instagram contests can be a great way to boost your performance on the platform - but you have to ensure you play by the rules.

By Dana Kilroy • Aug. 2, 2018

Facebook Releases New Report on the Benefits of Using Social in Combination with SEO

Facebook has released a new report which looks at the value of using social advertising to compliment your SEO efforts.

By Andrew Hutchinson • Aug. 1, 2018

Facebook Updates Video View Metrics to Provide More Clarity on Performance

Facebook has announced a range of updates to its video metrics in order to provide more detail on user behavior.

By Andrew Hutchinson • Aug. 1, 2018

Snapchat Continues Its Efforts to Boost Connection with Influencers Through Custom Sticker Packs

Snapchat has introduced another tool to boost connection with platform influencers as it seeks to keep them around on the platform.

By Andrew Hutchinson • Aug. 1, 2018

LinkedIn Adds Microsoft's Machine Learning Tools to Improve Content Detection Process

LinkedIn is adding in Microsoft's machine learning tools to boost its capacity to detect potentially offensive content.

By Andrew Hutchinson • July 31, 2018

An Analysis of Beauty Brands on Instagram [Infographic]

How are beauty brands making the most of Instagram? Here's a study of more than 29k posts from 75 US Instagram beauty accounts.

By Adina Jipa • July 31, 2018

Facebook May Be Looking to Add a New 'Talent Show' Singing Contest Option

Facebook is working on a new 'Talent Show' option, which would enable users to record their own versions of popular songs for assessment.

By Andrew Hutchinson • July 30, 2018

A Quick Guide to IGTV [Infographic]

Thinking about starting your own IGTV channel? Check out this overview of Instagram's latest addition.

By Irfan Ahmad • July 29, 2018