Social Media, Social Life: Teens Reveal Their Experiences [Infographic]

How are teens using social media? Take a look at this new research from Common Sense Media.

By Irfan Ahmad • Sept. 16, 2018

Stop Listening to Social Media Gurus and Build Your Own Digital and Social Marketing Plan

You can learn a lot from social media experts, but don't take everything they say as gospel, advises contributor Pam Moore.

By Pam Moore • Sept. 16, 2018

A Closer Look at Post-Click Engagement Rates in Platform Assessment [New Benchmark Data]

CTR isn't the only measure you should be looking at when assessing ad platforms - take a look at these new insights into post-click engagement rates.

By Chad Pollitt • Sept. 15, 2018

5 Creative Tips for Instagram Stories (from Facebook's Creative Shop Team)

Facebook's Creative Shop team has provided some lessons on some of the creative options available to users within Instagram Stories. 

By Andrew Hutchinson • Sept. 15, 2018

Twitter Will Now Highlight Live-Streams from Accounts You Follow at the Top of Your Timeline

Twitter will now show you in progress live-streams from accounts you follow right at the top of your timeline.

By Andrew Hutchinson • Sept. 14, 2018

YouTube Adds Vertical Video Ad Options, Moving with Usage Trends

YouTube is rolling out a new vertical video ad format, aligning with user behaviors.

By Andrew Hutchinson • Sept. 14, 2018

Snapchat Launches New Program Which Will Enable Publishers to Source User-Generated Content

Snapchat is launching a new initiative which will enable media publishers to create stories from user-submitted Snaps.

By Andrew Hutchinson • Sept. 14, 2018

5 Metrics to Monitor for Social Media Success

What are the key metrics you need to track in social media marketing? While there's no universal answer, contributor Lucy Rendler-Kaplan provides her insights in this post.

By Lucy Rendler-Kaplan • Sept. 13, 2018

5 Key Benefits of Word of Mouth [Infographic]

Word of mouth is the most powerful brand awareness method. How powerful is it? Check out this new report.

By Andrew Hutchinson • Sept. 13, 2018

An Update on Social Media Trends at the Midway Point of 2018 [Infographic]

How are your 2018 social media predictions looking? The team at Choozle followed up on where people thought we'd be at this stage

By Irfan Ahmad • Sept. 13, 2018

7 Ways to Grow Your Business Using Word-of-Mouth Marketing [Infographic]

Word of mouth can significantly amplify your marketing efforts - when used effectively. Here are some tips on how to do it.

By Mark Walker-Ford • Sept. 13, 2018

10 Types of Visual Content You Should Consider for Your Marketing Strategy [Infographic]

You need visuals to make your content stand out in busy social feeds - but which visuals should you be focusing on? Check out this graphic. 

By Mark Walker-Ford • Sept. 12, 2018

Facebook Provides New, Creative Ad Tools Ahead of the Upcoming Holiday Period

Facebook's adding some new ad tools for the holiday period, with themed templates and simplified video creation options.

By Andrew Hutchinson • Sept. 12, 2018

5 Creative Ways Big Brands are Using Twitter to Connect with Their Audiences

Looking for tweet inspiration for your platform strategy? Check out these examples of brands that are seeing success on Twitter.

By Mikey Dunn • Sept. 12, 2018

5 Ways to Use Facebook to Promote Your Organization's Giving Tuesday Campaign

How can you use Facebook to get your supporters and online community to actually raise money for you on Giving Tuesday, and beyond? Here are some tips.

By Julia Campbell • Sept. 12, 2018

Facebook Can Now Understand Text in Images, Advancing Image Recognition Capacity

Facebook has outlined its advanced image recognition tools in a new research report, which will open up a range of new opportunities.

By Andrew Hutchinson • Sept. 12, 2018

Pinterest Announces New Milestone of 250 Million Users

Pinterest has announced a new user milestone of 250 million monthly actives, underlining the platform's growing potential.

By Andrew Hutchinson • Sept. 11, 2018

Facebook Adds New Placement Controls for Video Ads, Improving Brand Safety

Facebook is giving advertisers more control over their video ad placements to avoid similar concerns to YouTube ads.

By Andrew Hutchinson • Sept. 11, 2018

LinkedIn Launches 'New LinkedIn Groups Experience'

LinkedIn is rolling out its new Groups experience, which aims to re-ignite the platform's once vibrant groups offering.

By Andrew Hutchinson • Sept. 11, 2018

Instagram's Testing Video Tagging, Another Sharing Option

Instagram is testing a new video tagging option, which would give users another way to boost the potential reach of their content.

By Andrew Hutchinson • Sept. 11, 2018

LinkedIn Makes its Dynamic Ads Available in its Self-Serve Option

LinkedIn has announced that it's personalized 'Dynamic Ads' are now available in Campaign Manager, opening the option up to more advertisers.

By Andrew Hutchinson • Sept. 11, 2018

Telling Your Story with Instagram Stories

What are the benefits of Instagram Stories? How do you create stand-out Stories? How do you reach a large audience? Our friends on #SMTLive try and answer these questions.

By Emma Wiltshire • Sept. 11, 2018

A Guide for SEO for Your YouTube Videos [Infographic]

If you're looking to maximize your use of YouTube, you need to take YouTube-specific SEO into account.

By Irfan Ahmad • Sept. 10, 2018

7 Research-Backed Notes on How Brands Can Build Trust on Social Media

Social media marketing changes so rapidly, and what you’ve been doing up till now may not be the approach you should take moving forward.

By Elaine Fogel • Sept. 9, 2018

Twitter Rolls Out Audio-Only Live-Streams on Twitter and Periscope

Twitter is rolling out new audio only live-streams, providing new opportunities to connect with audiences.

By Andrew Hutchinson • Sept. 8, 2018