Social Marketing: Page 200


  • Facebook Is Adding New Custom Audience Options to Improve Ad Targeting

    Facebook is adding some new Custom Audience ad targeting options to help better focus your outreach efforts.

    By Oct. 17, 2017
  • How to Turn Twitter Followers into Loyal Repeat Customers [Infographic]

    Here's how you can build customer loyalty through your brand's Twitter account.

    By Oct. 15, 2017
  • SMT Expert

    4 Social Advertising Tactics You Aren't Using

    Technology is constantly evolving and there are a few social advertising tactics that are often overlooked. Here are 4 of my best tips.

    By Oct. 14, 2017
  • 25 Digital Marketing Blogs You Need to Follow [Infographic]

    Here are 25 marketing blogs you need to follow (including Social Media Today).

    By Oct. 14, 2017
  • 6 Ways to Improve ROI From Branding Campaigns on Social Media

    Here are 6 tactics that leverage attributable metrics to improve the ROI of your branding campaigns on social media.

    By Oct. 13, 2017
  • How to Create a System for LinkedIn Lead Generation

    Contributor, Melonie Dodaro shares her company LinkedIn Domination strategy that is structured to capture and win leads.

    By Oct. 13, 2017
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    Twitter
    Image attribution tooltip

    6 Free Twitter Management Tools for Marketers [Infographic]

    Here are six tools that can help you to build followers, schedule posts and generate engagement on Twitter.

    By Oct. 13, 2017
  • How to Host Your First Twitter Chat

    How do you run a Twitter chat? Here are 8 steps to help you get ready for your first chat.

    By Oct. 13, 2017
  • What You Need to Know About Facebook's New 'Dynamic Creative' Ads Tool

    This week, Facebook announced the release of the new dynamic creative tool. Here's what you need to know.

    By Jenny Rothenberg • Oct. 13, 2017
  • Stop Feeding the Beast: Why Micro-Influencers Matter More

    It’s time to re-think your approach to social marketing and shift your mindset towards smaller, but trusted, brand advocates.

    By Oct. 12, 2017
  • Brand Storytelling in a Nutshell: 10 Foundations of Success [Podcast]

    This episode of the Social Zoom Factor shares 10 key foundational elements to successful brand storytelling.

    By Oct. 12, 2017
  • A Small Business Guide to Facebook Video Marketing [Infographic]

    If your small business has yet to jump on board the Facebook video trend, then it’s safe to say you’re missing out on a serious opportunity. Here's what you need to know to get started.

    By Oct. 12, 2017
  • SMT Expert

    Why Going Viral Doesn't Guarantee Social Media Success [Infographic]

    Learn how going viral won’t necessarily benefit a company unless a strategy for coping with that sudden popularity is in place. 

    By Oct. 12, 2017
  • Mastering the Art of Generating Leads via Social Media [Infographic]

    In order to generate leads via social, you need to understand the key steps in the process.

    By Oct. 11, 2017
  • 12 Facebook Tips You Might Not Know About

    Here are some key ways you can use Facebook tools and ad options to best effect.

    By Oct. 11, 2017
  • Is Ethical Marketing Extinct?

    Contributor Melonie Dodaro outlines some common unethical marketing practices to avoid.

    By Oct. 11, 2017
  • Snapchat Adds Context Cards, a Significant Shift for the App

    Snapchat has added a new tool which will help users find more information about locations and events.

    By Oct. 11, 2017
  • SMT Expert

    6 Tips for Engaging Facebook Ad Creative

    Facebook Ads are a great way to drive business, however, you need to make sure your visuals are attractive and engaging.

    By Oct. 10, 2017
  • 4 Halloween Marketing Tips from Twitter

    Twitter released some tips to help you run a killer Halloween marketing strategy.

    By Oct. 10, 2017
  • Facebook Is Testing Out Image-Based Search for Related Products

    Facebook is testing out a new use for their advanced image recognition tools. 

    By Oct. 10, 2017
  • The Most Popular Quotes on Instagram [Infographic]

    Quote images are popular on Instagram - but are they relevant to your audience?

    By Oct. 10, 2017
  • 5 Ways to Increase Facebook Ad Reach Using Custom Audiences [Infographic]

    This infographic outlines five helpful ways you can utilize Facebook's Custom Audiences to expand your ad reach and improve your Facebook campaigns. 

    By Oct. 10, 2017
  • How to Make Time for Social Media [Podcast]

    In a new 'Social Zoom Factor' podcast, Pam Moore looks at how you can make time to focus on social media marketing.

    By Oct. 10, 2017
  • 11 Creative Ways To Use Twitter's New 280 Character Limit

    Here are some ideas on how to utilize Twitter's new 280 character limit.

    By Oct. 10, 2017
  • A Love Story: When Marketing and Sales Get Aligned [Podcast]

    In a new episode of 'Social Business Engine', Bernie Borges speaks with Dayle Hall, SVP of Marketing at Lithium Technologies, to discuss the “love story” between marketing and sales.

    By Oct. 9, 2017