Facebook Adds Scheduling for Stories, New Ad and Business Discovery Options

Facebook has launched some new business tools, including Stories scheduling.

By Andrew Hutchinson • April 15, 2021

Instagram Provides Tips on How Brands Can Utilize UGC [Infographic]

Instagram has provided some tips on how brands can make best use of user-generated content on the platform.

By Andrew Hutchinson • April 14, 2021

Facebook Provides Tips on Effective Brand Performance Measurement in Latest 'Social Skills' Video

Facebook has published the latest video in its 'Social Skills' social media marketing insights and education series.

By Andrew Hutchinson • April 14, 2021

A Business Guide to Pinterest [Infographic]

Looking to get a better understanding of the marketing opportunities on Pinterest? Check out this graphic.

By David Eaves • April 14, 2021

Facebook Shares New Insights into Social Media and Online Shopping Activity During Ramadan

Facebook has published a new guide for marketers looking to connect with audiences during Ramadan.

By Andrew Hutchinson • April 14, 2021

TikTok Shares New Ad Strategy Tips, Based on Responses from 25,000 Users

TikTok has provides some new ad tips, based on a new, 25k respondent research report.

By Andrew Hutchinson • April 13, 2021

TikTok Previews Coming Ad and Product Display Options

TikTok has previewed some coming ad options in a new presentation to advertisers.

By Andrew Hutchinson • April 13, 2021

20 Content Marketing Stats Every Marketer and Business Owner Should Know [Infographic]

Content remains a key element of any effective digital marketing strategy - check out these stats.

By Mark Walker-Ford • April 12, 2021

LinkedIn Launches New Ads Guide to Help Marketers Plan their Campaigns

LinkedIn has launched a handy new reference guide for its various ad options.

By Andrew Hutchinson • April 12, 2021

Twitter Announces New Office in Ghana to Expand Global Footprint

Twitter has announced that it's establishing a new team in Ghana as it looks to expand its presence in the African region.

By Andrew Hutchinson • April 12, 2021

TikTok Provides Insights on How Older Users are Engaging on the Platform

While the majority of TikTok's audience skews on the younger side, older users are becoming increasingly active on the platform. With this increase in data, TikTok has released new insights on how older users are engaging on the platform.

By Andrew Hutchinson • April 12, 2021

How Video is Influencing Consumer Decision-Making in 2021 [Infographic]

The team at Animoto recently surveyed 580 consumers to find out where they're browsing, and what's impacting their purchase decisions on social media.

By Jess Rozario-Ospino • April 9, 2021

An Overview of Reddit's Potential for Brands [Infographic]

Have you considered Reddit for your marketing efforts? This infographic lays out some key usage insights and ad tips.

By Andrew Hutchinson • April 9, 2021

Facebook Provides Audience Connection Tips in Latest 'Social Skills' Video

Facebook's latest 'Social Skills' video looks at how to learn from your audience in order to adapt your social marketing strategy.

By Andrew Hutchinson • April 9, 2021

Facebook Shares New Insights into the Impacts of COVID-19 on SMBs

Facebook has published the latest version of its State of Small Business report, which looks at the impact of COVID-19 on SMBs.

By Andrew Hutchinson • April 8, 2021

New Research Provides Further Insight into the Potential Impact of Apple's Coming IDFA Update

A new report from Apps Flyer suggests that the impacts of the upcoming IDFA prompt on iOS won't be as bad as anticipated.

By Andrew Hutchinson • April 8, 2021

TikTok Announces New Partnership with LiveRamp to Help Advertisers Better Target Their Campaigns

TikTok has announced a new partnership with LiveRamp which will provide more data targeting tools for advertisers.

By Andrew Hutchinson • April 7, 2021

New Data Reveals the Latest Social Media Usage Trends, Including the Rise of Reddit, TikTok and Snapchat

The latest data from Pew Research shows that Facebook remains the key social app of choice, while younger users are flocking to Snapchat and TikTok.

By Andrew Hutchinson • April 7, 2021

Twitter Re-Brands its Ad Options to Simplify its Promotional Offerings

Twitter has recategorized its ad options to make it easier for marketers to identify the right options for their promotions.

By Andrew Hutchinson • April 7, 2021

Pinterest Announces Creator Fund to Support Creators, Launches 'Creator Code' to Encourage Positive Interaction

Pinterest is looking to build a better support system for creators on the platform through two new initiatives.

By Andrew Hutchinson • April 7, 2021

Reddit Launches New 'Ads Formula' Education Platform for Marketers

Reddit has launched a new advertiser education platform to help businesses make the most of their on-platform campaigns.

By Andrew Hutchinson • April 6, 2021

Building Brand Reputation on Social Audio Apps like Clubhouse

While the rise of Clubhouse presents new opportunities for brands to reach new audiences, it doesn't come without challenges.

By Michael Brito • April 6, 2021

Google Launches Video Ad Experiments to Help Refine Marketing Approaches

Google's adding a new video experiments element in Google Ads which will enable brands to test and compare different approaches.

By Andrew Hutchinson • April 6, 2021

How SMBs are Tackling Social Media Marketing [Infographic]

A new survey of over 400 entrepreneurs looks at how they're managing their social media marketing efforts.

By Andrew Hutchinson • April 5, 2021

TikTok Launches New Video Editor to Help Brands Create More Native-Looking TikTok Clips

TikTok has launched a new video editor tool which will help brands create more native-looking TikTok clips.

By Andrew Hutchinson • April 5, 2021