Would People Pay to Read Your Tweets? Considering the Potential of 'Super Followers' on Twitter

Twitter is developing a new tweet subscriber option, but people thinking they can make it rich by doing what they always have may need to re-assess.

By Andrew Hutchinson • Feb. 26, 2021

Social Media Size Guide Update 2021 [Infographic]

Using the right image dimensions will ensure your content looks its best on each platform.

By Melanie Tamble • Feb. 25, 2021

People Were More Actively Deleting their Past Tweets in 2020, According to New Report [Infographic]

People were more actively deleting their tweets in 2020, with significant rises in the middle of the year, according to new stats from Tweet Deleter.

By Andrew Hutchinson • Feb. 24, 2021

TikTok Launches its Self-Serve Ad Platform in Canada

TikTok is making its self-serve ad platform available to all businesses in Canada in the latest expansion of its ad tools.

By Andrew Hutchinson • Feb. 24, 2021

Facebook Rolls Out Shops to Businesses in the UK and Canada

Facebook is expanding its Shops offering to users in the UK and Canada.

By Andrew Hutchinson • Feb. 23, 2021

Snapchat Shares New Insights on Video Engagement Levels Within the App [Infographic]

Snapchat has published the results of a new study into video content response within the app.

By Andrew Hutchinson • Feb. 23, 2021

LinkedIn Adds New Tools for Company Pages, Including Content Recommendation and Lead Gathering Options

LinkedIn has added some new tools for company pages, facilitating employee advocacy, audience data gathering and promotion. 

By Andrew Hutchinson • Feb. 23, 2021

Twitter Publishes New Trends Report, Highlighting Rising Topics of Focus on the Platform

Twitter has published a new, 33-page trends report, which highlights a range of rising topics based on overall tweet engagement.

By Andrew Hutchinson • Feb. 22, 2021

Snapchat Announces 2021 Partner Summit

Snapchat has announced that its third annual Partner Summit will be held on May 20th.

By Andrew Hutchinson • Feb. 22, 2021

Google Lifts Political Ad Ban Following Pause After Capitol Siege

Google will allow political ad campaigns on its platforms once again, following a pause in the wake of last month's Capitol siege.

By Andrew Hutchinson • Feb. 22, 2021

YouTube Adds New Comparative Data Tools in YouTube Studio, and Info on Other Channels Your Audience Watches

YouTube has added some new analytics options to help improve channel performance.

By Andrew Hutchinson • Feb. 22, 2021

Crafting Facebook Ads 5 Days Ahead of Major Seasonal Launch

How do you compete during the most important e-commerce weeks, when everyone else is throwing all their efforts into maximizing those opportunities too?

Feb. 22, 2021

15 TikTok Tips to Maximize Your Branded Content Efforts [Infographic]

Are you considering adding TikTok into your digital marketing mix? Check out these tips.

By John Bohan • Feb. 21, 2021

Facebook Shares New Insights into the Impacts of COVID-19 on SMBs

Facebook has published the latest version of its State of Small Business report, looking at the impact of the pandemic on SMBs.

By Andrew Hutchinson • Feb. 19, 2021

Snapchat Publishes New Data on the Rising Effectiveness of 6-Second Ads

Snapchat has published a new study which underlines the rising effectiveness of shorter video ads.

By Andrew Hutchinson • Feb. 18, 2021

Snapchat Shares New Insights into Gen Z Consumption and Engagement Trends

Snapchat has published a new, 60-page report which provides a range of insights into the evolving behaviors and habits of Snapchat users.

By Andrew Hutchinson • Feb. 18, 2021

Facebook Shares New Insights into How to Maximize the Reach of Your Video Content

Facebook has shared some new insights into how its algorithms determine the relative reach and distribution of video uploads.

By Andrew Hutchinson • Feb. 17, 2021

YouTube Says That its TikTok-Like 'Shorts' Feature will be Expanded to US Users Next Month

YouTube has confirmed that its TikTok clone, called 'Shorts', will see a full expansion to US users 'in the coming weeks'.

By Andrew Hutchinson • Feb. 17, 2021

Twitter Launches Live Test of Voice Recordings in DMs

Twitter is launching a test of voice DMs in Brazil, India and Japan, a new way to connect via message.

By Andrew Hutchinson • Feb. 17, 2021

The Top 6 Social Media Trends of 2021 [Infographic]

Ensure your social media marketing approach is in line with the latest trends with this overview.

By Andrew Hutchinson • Feb. 17, 2021

YouTube Launches New 'Shorts Report' to Promote Key Short Video Trends

YouTube has launched a new Shorts Report, which it will use to highlight key trends in its new, TikTok-like offering.

By Andrew Hutchinson • Feb. 16, 2021

LinkedIn Publishes New Guide to Account Based Marketing

LinkedIn has published a new guide to account-based marketing and how businesses can use LinkedIn in their ABM approach. 

By Andrew Hutchinson • Feb. 16, 2021

TikTok Launches New Seller University as it Looks to Expand its eCommerce Push

TikTok continues its eCommerce push with a new 'Seller University' platform to help brands sell products in their videos.

By Andrew Hutchinson • Feb. 16, 2021

Facebook Is Looking to Reduce Political Content – What Will That Mean for Facebook Marketing?

Facebook recently announced that it's launching a new test that will de-emphasize political content. What will that mean for marketers?

By Andrew Hutchinson • Feb. 16, 2021

Snapchat Says That 59 Million People Used its AR Tools During the Super Bowl

Snapchat has shared some insights into the usage of its AR tools during Super Bowl LV.

By Andrew Hutchinson • Feb. 16, 2021