Twitter's Acquisition Spree Could Point to Rising Internal Pressure, Particularly for CEO Jack Dorsey

Are Twitter's recent acquisitions a sign of growth, or indicators of internal pressure?

By Andrew Hutchinson • Jan. 31, 2021

Twitter Embraces Imperfection With Its Fresh New Look

Twitter's design team looks at the brand from the angle of their community, embracing the fun, weird, chaotic, imperfect beauty of human nature.

By Jette-Mari Anni , Emma Wiltshire • Jan. 28, 2021

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Twitter Takes a Unique Approach to Handling Misinformation with the Launch of Birdwatch

What we know about Birdwatch, Twitter's community-driven approach to handling misinformation.

By Jette-Mari Anni • Jan. 28, 2021

Twitter and NBCUniversal Explore New Ways to Meet the Demand for Premium Social Content

The two are expanding their work in advertising sales and content sharing as the pandemic drives up consumer appetites for formats like livestreaming.

By Peter Adams • Jan. 27, 2021

Twitter Announces Acquisition of Newsletter Platform, Revue

Twitter has acquired Revue, a service that helps anyone create and get paid for their newsletters.

By Emma Wiltshire , Jette-Mari Anni • Jan. 27, 2021

Twitter and Sprinklr Join Forces to Release 2021 Customer Care Report

Twitter and Sprinklr teamed up to build a thorough report on the current state of customer care. See best practices and industry insights to guide your customer care plans for 2021.

By Emma Wiltshire • Jan. 26, 2021

The Perfect Social Media Posting Schedule for Your Business in 2021 [Infographic]

Explore new benchmark data around the best times, days and frequency to post on social media. 

By Mark Walker-Ford • Jan. 26, 2021

Twitter Reminds Users of Upcoming Changes to Verification Policy

Twitter's new verification policy comes into effect this week, which means all currently verified profiles that don't comply will lose their blue tick.

By Andrew Hutchinson • Jan. 21, 2021

Twitter Shares Key Tips on How to Improve Your Twitter Ads Approach

Twitter has shared some new advice on how to maximize the performance of your Twitter ads.

By Andrew Hutchinson • Jan. 15, 2021

Twitter Shares Planning Guide for Your 2021 Tweet Strategy

Twitter has published a new planning guide to help map out your tweet strategy for 2021.

By Andrew Hutchinson • Jan. 14, 2021

Twitter Has Suspended More Than 70,000 Accounts Following the Capitol Riots

Twitter has conducted a mass action to suspend accounts primarily dedicated to sharing QAnon content. 

By Andrew Hutchinson • Jan. 11, 2021

Twitter Reports 75% Increase in Gaming-Related Tweets in 2020

Twitter has shared some new insights into the evolving gaming discussion via tweet, which saw a massive increase in 2020.

By Andrew Hutchinson • Jan. 11, 2021

Twitter Shares Fall, Parler Dropped by AWS and Further Responses in the Wake of Trump Bans

Twitter shares have taken a hit following the banning of US President Donald Trump as right-wing pundits look for alternatives.

By Andrew Hutchinson • Jan. 11, 2021

After Permanently Suspending Trump's Account, Twitter Needs to Establish Clearer Guidance on Rules

After the permanent suspension of Trump's account, Twitter, and other platforms, need to establish more definitive parameters.

By Andrew Hutchinson • Jan. 8, 2021

Optimal Posting Practices for Facebook, Twitter and LinkedIn in 2021

Looking to update your approach to the major social platforms? Here are some notes on best posting practices to keep in mind.

By Andrew Hutchinson • Jan. 7, 2021

President Trump Banned from Various Social Networks After US Capitol Riots

After a mob of Trump supporters invaded the US Capitol building in protest over the election results the major social platforms moved to cut off US President Donald Trump.

By Andrew Hutchinson • Jan. 7, 2021

Twitter Provides Tips on Establishing Brand Voice via Tweets

Twitter has provides some new pointers to help brands establish their tone of voice and approach on the platform.

By Andrew Hutchinson • Jan. 6, 2021

Twitter Acquires Podcast Listening App Breaker to Expand its Audio Focus

Twitter has acquired podcast listening and community app Breaker as it looks to build upon its new audio Spaces feature.

By Andrew Hutchinson • Jan. 4, 2021

Twitter Testing a New Way to Spark Engagement by Highlighting Things in Common with Other Users

Twitter is launching a new test which will show users topics, people in common, and other things that they have in common within the tweet composer. 

By Andrew Hutchinson • Dec. 17, 2020

Twitter Outlines Updated Verification Guidelines Ahead of the Re-Opening of Public Applications

Twitter has outlined its new verification guidelines ahead of its re-opening of public applications for the verification badge.

By Andrew Hutchinson • Dec. 17, 2020

Twitter Launches First Wave of Live Testing for its New Audio 'Spaces' Feature

Twitter has launched an early test version of its new audio 'Spaces' feature, which will enable users to create audio-only rooms.

By Andrew Hutchinson • Dec. 17, 2020

Twitter Reverts to Traditional Retweet Process After Switching it Up for the US Election

Twitter will revert back to its regular retweet process after implementing a change in the lead-up to the US election. 

By Andrew Hutchinson • Dec. 17, 2020

Twitter Updates its Efforts to Tackle COVID-19 Vaccine Misinformation

As COVID-19 vaccinations begin around the world, Twitter is updating its approach to combating vaccine misinformation to help ensure optimal take-up.

By Andrew Hutchinson • Dec. 16, 2020

Twitter Confirms the Shutdown of its Separate Periscope App in March 2021

Twitter has confirmed that it will shut down its separate Periscope live-streaming app in March.

By Andrew Hutchinson • Dec. 15, 2020

Twitter Signs New Hosting Deal with Amazon Web Services, Which Could Help Facilitate New Updates

Twitter has signed a new deal with Amazon Web Services (AWS) which should improve the speed and responsiveness of the platform.

By Andrew Hutchinson • Dec. 15, 2020