The Latest

• 

  X Shares Its Vision for the Future of the App at Its First Client Council Meeting

  X is still developing its "everything app' roadmap.

  Social Media Updates

• 

  Snapchat’s Working on a New System That Would be Able to Provide a Valuation for Collectibles In-Stream

  Gotta' Catch 'Em All...

  Snapchat

• 

  Meta Adds Animated Avatar Stickers in WhatsApp

  Driving more avatar engagement is a key pathway towards Meta's metaverse vision. 

  Social Media Updates

• 

  X Announces Coming Community Features, Including Pinned Communities and Search

  X is looking to give Communities a boost as a means to spark more topical engagement.

  X (Twitter)

• 

  The Most-Viewed YouTube Videos of All-Time [Infographic]

  These will bring back some memories of trends past.

  Infographics

• 

  Meta Expands Its Paid Verification Program to Business Accounts

  Now, businesses will also be able to purchase a blue tick on Facebook and IG (and soon, WhatsApp too).

  Social Marketing

• 

  TikTok Officially Launches New In-Stream Labels for AI Generated Content

  The new labels will ensure users are aware when an image or video has been created or altered with AI.

  Social Media Updates

• 

  Meta Announces New Business Tools for WhatsApp as It Continues to Expand in India

  India is a key focus for Meta's business messaging push.

  Social Media Updates

• 

  TikTok Provides More Ad Metrics to Better Track the Performance of In-App Campaigns

  TikTok says that the majority of conversions generated by TikTok campaigns are not attributed to the app.

  TikTok

• 

  Could X Really Start Charging All Users? A Look at the Various Considerations

  Elon Musk has hinted at potentially charging everyone to use the app - but is that a realistic possibility?

  X (Twitter)

• 

  Reddit Publishes New Guide to Key Ads Best Practices

  Reddit's "Retail Advertising Handbook" includes a range of valuable tips and pointers.

  Social Marketing

• 

  TikTok Implements Self-Attributing Networks (SAN) to Improve Ad Performance Tracking

  TikTok's adding more measurement solutions to better attribute campaign performance.

  Social Marketing

• 

  3 Blog Post Templates to Help Maximize Reach and Resonance [Infographic]

  Some pointers to improve your web content performance.

  Content Marketing

• 

  Elon Musk Says That New, Lower Priced Tiers for X Premium Are Coming to Boost Take-Up

  Elon could also be considering paywalling the entire app.

  X (Twitter)

• 

  YouTube Adds New Clips Insights to Further Inform Content Strategy

  New insights for YouTube creators.

  Content Marketing

• 

  Elon Musk Says X Users Are Posting Fewer Posts Per Day Than People Had Been Tweeting

  Musk says users are posting around 200 million X updates per day, which is down from Twitter's 500 million tweets per day stat.

  X (Twitter)

• 

  The Next Iteration of Meta’s Ray-Ban Stories Glasses Are Close to Launch

  The next version of Meta's smart glasses will reportedly enable live-streaming to Facebook and Instagram.

  Social Media Updates

• 

  X Adds New Community Notes Navigation Module to Increase Awareness of Disputed Claims

  Community Notes is helping to dispel misinformation and false claims, but is it an effective solution?

  X (Twitter)

• 

  LinkedIn Offers New Coding Courses for Free, Providing Advanced Learning Opportunities

  Some new courses to help up your understanding of coding. 

  LinkedIn

• 

  Meta Provides Tips on How to Maximize Your Carousel Ads [Infographic]

  Some tips on how to maximize your carousel ads on Facebook and Instagram.

  Social Marketing

• 

  Instagram Expands Reels Gifts to Creators in More Regions

  In-stream gifting provides another way for creators to make money from their Reels clips.

  Social Media Updates

• 

  X Rolls Out ID Verification for X Premium Users

  ID verification could have a big impact in battling bots in the app.

  Social Media Updates

• 

  3 Steps to Turn a Reel into an Ad [Infographic]

  Some handy pointers on how to use Reels as a promotional option. 

  Social Marketing

• 

  X Faces Potential FTC Scrutiny Over Missing Ad Labels, While Creators Complain of Ad Revenue Share Errors

  The challenges keep coming for the X team. 

  X (Twitter)

• 

  Meta Announces New Ad Tools for the Holidays

  Some new ad considerations from Meta for your holiday push.

  Social Marketing

More stories