Google Outlines New Algorithm Improvements to Improve the Accuracy of its Displayed Search Results

Google's launched some improvements for its Search snippets - which may be good for Google, but not so great for web managers.

By Andrew Hutchinson • Aug. 11, 2022

LinkedIn Tests New ‘Discover’ Feed, New Groups Elements in Order to Enhance Engagement

LinkedIn's testing its own take on algorithm-based content discovery.

By Andrew Hutchinson • Aug. 11, 2022

Meta Launches New B2B Advertising Audiences to Help Marketers Reach Key Decision Makers

The new audience segments will provide another way for B2B brands to reach key decision makers across Meta's apps.

By Andrew Hutchinson • Aug. 9, 2022

YouTube Adds New Prompts for Shorts Content, New Insights into Channel Recommendations

YouTube's new comment stickers will provide new ways for users to engage via Shorts.

By Andrew Hutchinson • Aug. 9, 2022

Pinterest Launches New Board Sticker to Help Drive More Pin Traffic

The option could help to drive more traffic to your Pins via upfront prompts in the Idea Pin display.

By Andrew Hutchinson • Aug. 8, 2022

TikTok Shares New Insights into How Gaming Marketers Can Connect with Audiences in the App

Some valuable new insights and tips from TikTok, both on promoting gaming content and tapping into the gaming discussion.

By Andrew Hutchinson • Aug. 4, 2022

YouTube Launches Updated Editing UI to Help Creators Move into Shorts, New Analytics Features

The new option will provide another way to lean into the short-form content trend.

By Andrew Hutchinson • Aug. 3, 2022

TikTok Shares Marketing Tips and Advice in New Video Overview

Looking to get a better handle on TikTok? This new video explainer, hosted by Francis Bourgeois, will help.

By Andrew Hutchinson • Aug. 3, 2022

14 Tips for Generating Results as a Social Media Content Creator [Infographic]

Some tips to get your social media content creation process on the right track.

By Mark Walker-Ford • Aug. 1, 2022

What to Post on LinkedIn: The 5 Content Types That Work Best [Infographic]

Stuck for post ideas? Here are some tips on what you should be posting to LinkedIn.

By Mark Walker-Ford • July 31, 2022

Reddit Shares Insights into Usage by Parents and Students [Infographic]

Reddit has presented its case for marketers looking to maximize their Back to School campaigns.

By Andrew Hutchinson • July 31, 2022

YouTube Shares New Insights into How to Use Shorts to Boost Your Channel Performance

YouTube has answered some common questions about its algorithms, and how it ranks Shorts content.

By Andrew Hutchinson • July 29, 2022

YouTube Adds a New Option to Cut Your Long Form Videos into Shorts

The process will make it much easier for more YouTubers to move into Shorts.

By Andrew Hutchinson • July 28, 2022

YouTube Launches Commercial Music Program for Creators, Expands Test of Disappearing Community Posts

The new program will enable creators to add popular tracks to their clips.

By Andrew Hutchinson • July 28, 2022

Meta Publishes New Guide on How to Get Started with Reels, and How to Improve Reels Performance

The guide covers the basics of Reels creation, along with some more advanced notes and tips.

By Andrew Hutchinson • July 26, 2022

TikTok Publishes New Guide on the Effective Use of Audio for Marketing Campaigns

The guide shares various case studies highlighting how brands have used audio in their TikTok campaigns.

By Andrew Hutchinson • July 26, 2022

TikTok Shares New Insights into Key Engagement and Retention Behaviors in the App [Infographic]

TikTok users are highly engaged, which may be a key point of note for your planning.

By Andrew Hutchinson • July 26, 2022

Twitter Shares New Insights into the Rise of Health and Wellness Discussion via Tweet [Infographic]

Twitter’s partnered with AdWeek to provide new insights into how the health and wellness conversation is growing.

By Andrew Hutchinson • July 26, 2022

20 Key Insights from TopRank's 2022 B2B Influencer Marketing Report [Infographic]

Looking for ways to improve your B2B marketing process? Check out these insights.

By Mark Walker-Ford • July 25, 2022

Meta Launches Music Revenue Sharing Program, Enabling Creators to Add Licensed Music to their Content

The program will provide more capacity to use popular songs in your clips.

By Andrew Hutchinson • July 25, 2022

8 Content Marketing Metrics You Should Actually Care About [Infographic]

Ensure you’re working towards the right content goals for your business with this listing.

By Andrew Hutchinson • July 24, 2022

LinkedIn Launches Native Carousel Posting Option

No more using the PDF workaround for your carousel posts.

By Andrew Hutchinson • July 21, 2022

Instagram Will Now Feed All Video Uploads into Reels, Adds New Creative Tools for Reels Content

All Reels, all video, everywhere.

By Andrew Hutchinson • July 21, 2022

LinkedIn Announces a New Expansion of its Creator Accelerator Program

LinkedIn launched the initial stage of the program last September.

By Andrew Hutchinson • July 20, 2022

Meta Launches New Small Business Support Program, Including Online and IRL Elements

The program offers the rare chance to speak directly with Meta representatives.

By Andrew Hutchinson • July 20, 2022