Instagram's User Growth is Slowing, According to a New Report from eMarketer

A new report from eMarketer suggests that Instagram's growth will drop to single digits for the first time in 2020.

By Andrew Hutchinson • Jan. 4, 2020

Top 10 Instagram Stats for 2020 [Infographic]

Looking to put more emphasis on Instagram in 2020? Check out this collection of key Insta stats from the team at Hootsuite.

By Andrew Hutchinson • Jan. 2, 2020

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

How to Get Verified on Facebook and Instagram

Facebook has provided an updated overview of how to apply for profile verification on Facebook and Instagram.

By Andrew Hutchinson • Dec. 22, 2019

Instagram Provides New Age Restriction Options for Business and Creator Accounts

Instagram is rolling out new age restriction options for business and creator accounts, enabling administrators to stop younger users from following.

By Andrew Hutchinson • Dec. 20, 2019

Facebook Expands Brand Collabs Manager to Include Instagram Creators

Facebook is opening up its Brand Collabs Manager tool, which facilitates content partnerships between brands and creators, to also now include Instagram users.

By Andrew Hutchinson • Dec. 19, 2019

New Report Looks at Which Tools and Creation Apps are Most Popular Among Instagram Influencers

HypeAuditor has conducted a new survey to find out which tools and creation apps are most popular among Instagram influencers.

By Andrew Hutchinson • Dec. 19, 2019

Instagram Officially Launches New Layout Mode for Stories

After months of testing, Instagram has now officially launched its new Layout options for Stories frames.

By Andrew Hutchinson • Dec. 18, 2019

New Report Looks at the Growth of Influencer Marketing on Instagram

A new report from data analytics company Klear looks at the evolution of influencer marketing on Instagram.

By Andrew Hutchinson • Dec. 18, 2019

Instagram Expands Anti-Bullying Warnings to Potentially Offensive Captions

After seeing success with its prompts on potentially offensive post comments, Instagram is now expanding the same system to post captions. 

By Andrew Hutchinson • Dec. 17, 2019

Instagram Expands Third-Party Fact-Checking on Questionable Content to All Regions

Instagram will expand its program of fact-checking questionable posts, as part of a broader effort to stem the flow of misinformation.

By Andrew Hutchinson • Dec. 17, 2019

22 Instagram Stats You Need to Know in 2020 [Infographic]

Looking to make better use of Instagram in 2020? Check out this collection of stats and usage insights. 

By Andrew Hutchinson • Dec. 17, 2019

Instagram Begins Rolling Out Collaborative Group Stories Option

Instagram is rolling out a new group Stories feature, which enables users and their friends to collaborate on a private Story. 

By Andrew Hutchinson • Dec. 13, 2019

Instagram's Working on a New 'Poses' Mode for Stories

Instagram is looking to add yet another Stories camera mode, this time with 'Poses', which creates stop-motion clips of a series of images.

By Andrew Hutchinson • Dec. 12, 2019

Instagram Now Testing New Layout Options for Instagram Stories Frames

Instagram is now testing its new layout mode for Stories, providing a range of ways in which to present images within your Stories frame.

By Andrew Hutchinson • Dec. 11, 2019

Instagram Publishes New Guides for Parents and Teens on Safe Use of the App

Instagram has published two new guides to help parents and teens better understand how to manage the potential psychological impacts of using the app. 

By Andrew Hutchinson • Dec. 6, 2019

Instagram Adds Age Checks for New Accounts, New Options to Restrict Messaging

Instagram is adding a new process to age check people when signing up, and new controls over messaging contacts.

By Andrew Hutchinson • Dec. 5, 2019

20 Predictions for Social Media Marketing in 2020

Where is the social media sector headed in the next year? Here are 20 predictions to help in your consideration and planning.

By Andrew Hutchinson • Dec. 3, 2019

2019 Instagram Updates Marketers Should Know [Infographic]

A round up of the most important features launched this year to keep in mind while planning your 2020 strategy.

By Aaron Brooks • Dec. 2, 2019

Instagram Is Testing a New Display Layout for IGTV Content

Instagram is testing out a new format for IGTV which would include larger, scrollable tiles for each video, and categories to help sort your content lists.

By Andrew Hutchinson • Nov. 20, 2019

Instagram Publishes New List of Popular Gifts Based on On-Platform Trends

Instagram has provided a new listing of popular gifts based on some of the key hashtag trends on the platform in 2019.

By Andrew Hutchinson • Nov. 19, 2019

New Report Looks at the Rise of Virtual Influencers on Instagram

Virtual influencers - computer-generated characters with their own personas - are on the rise on Instagram.

By Andrew Hutchinson • Nov. 19, 2019

Instagram Announces Global Expansion of Hidden Like Counts Test

After expanding its test of hidden like counts to US users this week, Instagram is now broadening the test to all regions.

By Andrew Hutchinson • Nov. 15, 2019

7 Ways to Increase Engagement with Your Instagram Followers [Infographic]

Looking for ways to boost your Instagram performance? Some tips to consider in this infographic.

By Mark Walker-Ford • Nov. 15, 2019

Instagram Goes After TikTok with New 'Reels' Mode

Instagram is launching a new feature called 'Reels' which seeks to replicate the key elements of rising app TikTok.

By Andrew Hutchinson • Nov. 13, 2019

Instagram Will Begin Hiding Total Like Counts for US Users from Next Week

Instagram chief Adam Mosseri has announced that it will extend its testing of hiding total like counts to US users from next week.

By Andrew Hutchinson • Nov. 9, 2019