4 Essential Steps to Master Pinterest & Get 2x More Targeted Followers [Infographic]

Increase Pinterest engagement and drive more traffic to your website with these social media branding tips.

By Mark Walker-Ford • July 10, 2019

Pinterest Outlines Rising Pin Trends in Latest Report [Infographic]

Looking to maximize your Pinterest efforts? Here's a look at the latest Pin trends, which could help guide your thinking. 

By Andrew Hutchinson • June 29, 2019

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Pinterest Announces New Third-Party Partnerships to Expand its On-Platform Shopping Options

Pinterest has announced the expansion of its partner program in order to maximize its on-platform shopping potential.

By Andrew Hutchinson • June 18, 2019

Pinterest's Working on a New 'Complete the Look' Option to Help Users Find More Relevant Product Matches

Pinterest is adding a new contextual matching option to provide more relevant, related product matches to users.

By Andrew Hutchinson • June 16, 2019

Amazon Replicates Pinterest Lens with 'StyleSnap' Feature

Amazon has announced a new, in-app addition which replicates the functionality of Pinterest's Lens tool.

By Andrew Hutchinson • June 6, 2019

Pinterest Influencers Might Change the Social Media Game for Brands [Infographic]

If you're looking to tap into the rising world of Pins, this analysis of Pinterest influencers and their activity may help.

By Irfan Ahmad • June 4, 2019

Pinterest Launches New Windows 10 App to Improve Desktop Browsing

Pinterest has launched a new, integrated Windows 10 app to improve the desktop browsing experience.

By Andrew Hutchinson • May 31, 2019

Pinterest Celebrates Pride Month with New, Dedicated Features

Pinterest has announced a new feature for Pride Month 2019, which will turn all related searches into multi-colored text.

By Andrew Hutchinson • May 23, 2019

What Happened on Social Media in April: A Round-Up

April was the month of big decisions for the major social media companies, especially for Zuckerberg's gems Facebook and Instagram. 

By Anna Bredava • May 10, 2019

Pinterest Adds Conversion Optimization, New Video Ad Options

Pinterest has added some new ad options, including Conversion optimization and Promoted Video for Conversions.

By Andrew Hutchinson • April 12, 2019

Pinterest is Now Up to 265 Million Users, Added 51 Million Within the Last Year

Pinterest has released updated usage figures ahead of its IPO, showing solid, steady growth.

By Andrew Hutchinson • April 11, 2019

Pinterest Adds Former Walmart CTO as it Ramps Up eCommerce Push

Pinterest has hired former Walmart CTO Jeremy King as it continues to ramp up its eCommerce push ahead of an IPO.

By Andrew Hutchinson • March 22, 2019

Pinterest Expands Pinterest Ad Access to Four New Regions

Businesses in Germany, Austria, Spain and Italy will now be able to access Pinterest ads, expanding the app's revenue potential.

By Andrew Hutchinson • March 7, 2019

Google Announces New Shopping Ads on Google Images

Google is launching some new ad options to help brands reach users who are searching via Google Images.

By Andrew Hutchinson • March 7, 2019

Pinterest Adds More Ways for Businesses to Share and Promote their Products

Pinterest continues to expand its eCommerce tools with new product catalogs and personalized shopping recommendations.

By Andrew Hutchinson • March 5, 2019

Pinterest is Filing for an IPO - How Will That Change the Platform?

Pinterest is reportedly planning an IPO later this year, which could have a significant impact on the platform's focus moving forward.

By Andrew Hutchinson • Feb. 23, 2019

Pinterest Expands eCommerce Potential with Automated 'Shop the Look' Pins

Pinterest is expanding its on-platform shopping potential with the addition of automated 'Shop the Look' Pins, which will connect images with products for purchase.

By Andrew Hutchinson • Feb. 7, 2019

Pinterest Adds 'Skin Tone' Search Qualifier to Increase Discovery Personalization

Pinterest has added a new 'skin tone' option which will better enable users to find more relevant search results on the platform.

By Andrew Hutchinson • Jan. 29, 2019

Pinterest Releases Seasonal Insights Guide for 2019

Pinterest has released a new guide to help Pinners plan out their 2019 approach.

By Andrew Hutchinson • Jan. 3, 2019

The 2019 Social Media Image Optimization Guide [Infographic]

Make sure your social media visuals look their best with this updated guide to optimal social platform image dimensions. 

By Irfan Ahmad • Jan. 2, 2019

Pinterest Releases Report on the Top 100 Pin Trends for 2019

Pinterest has released a listing of the top 100 Pin Trends heading into 2019, which may help guide your Pin strategy.

By Andrew Hutchinson • Dec. 12, 2018

Pinterest's Recommendation Algorithms Are Improving, Which is Important to Note

Pinterest has outlined how its recommendation systems are evolving in a new research paper.

By Andrew Hutchinson • Dec. 1, 2018

2019: Year Of The Man On Pinterest

New fathers, fashion-conscious Millennials, and DIY home buyers now make up 30% of the total user base on a platform that loves to facilitate spending.

By Jeff Higgins • Nov. 28, 2018

7 Pinterest Marketing Mistakes You Should Avoid [Infographic]

Looking to get more out of Pinterest for your business? Avoid these common mistakes.

By Mark Walker-Ford • Nov. 27, 2018

Pinterest Launches Instagram-Style Single Pin Feed in 'Following' Tab

Pinterest has added a new, single Pin presentation format in it's 'Following' tab - which looks similar to Instagram.

By Andrew Hutchinson • Nov. 13, 2018