Social Marketing: Page 166
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Twitter Introduces New Measures to Tackle Trolls and Bots on the Platform
Twitter is rolling out even more tools to detect bots and trolls, and is removing fake accounts at a higher rate than ever before.
By Andrew Hutchinson • June 27, 2018 -
Instagram Rolls Out Group Video Calls, New Explore Layout
Instagram is releasing its new group video calling option, along with an updated Explore layout and new AR tools.
By Andrew Hutchinson • June 27, 2018 -
SMT Expert
3 Companies Every Social Media Copywriter Can Learn From
Great social media content is a huge part of any successful marketing strategy, and to be successful on social media, brands need to write clear and clever copy.
By Tabitha Jean Naylor • June 26, 2018 -
8 Tips for Producing Amazing Vertical Video Content
With the arrival of IGTV, more creators will be turning to vertical video content. Here are some key tips to make the most of the form.
By Nick Cicero • June 26, 2018 -
LinkedIn Publishes Employee Advocacy Program Checklist
LinkedIn has published a new listing of employee advocacy program essentials to help get your strategy on track.
By Andrew Hutchinson • June 26, 2018 -
Oculus Launches Oculus TV, Which Could Help Advance Facebook's Broader Video Efforts
Facebook-owned Oculus has launched a new VR TV viewing app, which could help advance Facebook's original video content efforts.
By Andrew Hutchinson • June 26, 2018 -
9 Ways to Avoid Facebook Ad Fatigue Among Your Target Audience
If you promote the same Facebook ad to the same group of people for an extended period of time, ad fatigue will almost certainly become an issue.
By Ben Heath • June 26, 2018 -
How to Build an Effective Social Media Strategy from Scratch
This guide will help you create an effective social media strategy which utilizes minimal time and effort.
By Aleh Barysevich • June 26, 2018 -
What the "Almost Facebook" Can Teach You About Creativity
In an era where we sometimes place an emphasis on more, when it comes tech, less is usually best.
By Allen Gannett • June 26, 2018 -
5 Metrics for Evaluating Influencers and Predicting ROI That Most Brands Aren't Using
With influencer marketing on the rise, so too is the need to ensure you're influencer efforts are effective. Here are some tips.
By Sorilbran Stone • June 25, 2018 -
A 3-Step Guide to Using LinkedIn's Video Sponsored Content
Here's a simple, three-step strategy to use LinkedIn video ads to increase traffic to your website and attract warm leads for your business.
By Brandon Windsor • June 25, 2018 -
Explainer Videos: The Next Smart Move for Your Business
Looking to get into video content, but not sure how to go about it? Explainer videos can be a great starting point - here are some key tips.
By Victor Blasco • June 24, 2018 -
2018 Summer Stats for Social Media Marketers [Infographic]
With Summer in full swing, here are the latest statistics and ideas to help you launch more effective summer social media advertising campaigns.
By Kyna Garrett • June 24, 2018 -
New Report Shows What Consumers are Seeking From Both Instagram Stories and the Main Feed
Instagram has released a new report which looks at what consumers are using both Instagram Stories and their main feed for, and how marketers can use that to advantage.
By Andrew Hutchinson • June 23, 2018 -
SMT Expert
7 IGTV Video Ideas You Can Steal for Your Brand or Business
Instagram's new long-form video hub is here, and it opens up a range of new digital marketing opportunities.
By Dhariana Lozano • June 22, 2018 -
Twitter Releases New Report on the Potential of Influencer Marketing
Twitter has published a new report which looks at the potential of influencer marketing via tweet.
By Andrew Hutchinson • June 22, 2018 -
Facebook Expands Auto-Translation Tools in Messenger, a Step Towards Cross-Border Commerce
Facebook is adding auto-translation tools within Messenger, which could open up the door for more cross-border business dealings.
By Andrew Hutchinson • June 22, 2018 -
Twitter Acquires Smyte to Help Reduce the Impact of Trolls and Bots
Twitter has acquired digital safety company Smyte, part of the platform's continued efforts to eliminate trolls, spam and abuse.
By Andrew Hutchinson • June 22, 2018 -
YouTube Announces New Monetization Tools for Creators as the Online Video Battle Heats Up
YouTube has announced a range of new monetization tools for creators, making it harder for Facebook to lure them away.
By Andrew Hutchinson • June 22, 2018 -
Facebook Adds More Cities to its 'Community Boost' Digital Education Tour
Facebook has added some new cities to its Community Boost small business education roadshow.
By Andrew Hutchinson • June 22, 2018 -
Instagram Now Has a Billion Monthly Active Users
Instagram has announced that it has crossed the billion active user threshold.
By Andrew Hutchinson • June 21, 2018 -
Brand Recall 101: How Your Brand Can Make a Lasting Impression [Infographic]
Looking to boost your brand reputation and recall? Check out these helpful tips.
By Irfan Ahmad • June 21, 2018 -
Facebook's Testing a New Way for Group Admins to Charge for Access to Exclusive Content
Facebook's testing a new option which would enable group admins to charge for access to exclusive content.
By Andrew Hutchinson • June 21, 2018 -
Facebook Releases Data on the Latest Trending Topics Among Users
Facebook has released its latest 'Topics to Watch' report, highlighting the key trending subjects across The Social Network.
By Andrew Hutchinson • June 21, 2018 -
Facebook Opens Up Facebook Watch to More Creators, Increasing Video Focus
Facebook has announced its next big video content push, with a range of new features and options design to boost the platform's appeal to creators.
By Andrew Hutchinson • June 20, 2018