Twitter's Data-Friendly 'Twitter Lite' is Now Available in More Regions

Twitter is making its data-friendly 'Lite' version available in a heap more markets, expanding the platform's audience potential.

By Andrew Hutchinson • Aug. 14, 2018

The Top 10 LinkedIn Company Pages of 2018 [Infographic]

LinkedIn has announced the winners of its top company pages 2018 competition, with each providing pointers on how to boost your platform performance.

By Andrew Hutchinson • Aug. 14, 2018

The Science of Sharing on Social Media [Infographic]

Which content type sees the most shares on social, and who, specifically, is sharing it? Check out this infographic.

By Irfan Ahmad • Aug. 14, 2018

8 Fascinating Facts of Social Media Usage in 2018 [Infographic]

Social media usage continues to grow - check out these stats on the rising reliance on social media.

By Nancy Kapoor • Aug. 12, 2018

Facebook Adds New Authorization Process for Page Managers

Facebook is adding new authorization requirements for managers of large Pages.

By Andrew Hutchinson • Aug. 11, 2018

5 Ways That Facebook Groups Can Help Marketers Thrive

Facebook groups offer brands an alternative method to offset traffic losses associated with News Feed reach declines - here are some tips on how to use them.

By Larry Kim • Aug. 10, 2018

Facebook Announces New Ad Restrictions, Outlines 'Free Speech' Policy

Facebook has announced new restrictions on ads relating to bail bonds and addiction treatment, while also offering new insight into its policies on free expression.

By Andrew Hutchinson • Aug. 10, 2018

Facebook Provides Tips on How to Enhance Audience Connection

Facebook has provided some new tips on how publishers can build better connection with their audiences - but many of the lessons apply to all brands.

By Andrew Hutchinson • Aug. 10, 2018

LinkedIn Reaches 575 Million Members

LinkedIn now has more than 575 million members worldwide, expanding opportunities through the app.

By Andrew Hutchinson • Aug. 9, 2018

How to Drive More Event Engagement Using Social Media

Social media can be a great compliment for event marketing - here are some key tips from contributor Dhariana Lozano.

By Dhariana Lozano • Aug. 9, 2018

The #1 Reason Why Your Social Media Efforts are Providing Zero Return on Investment in 2018

Not seeing any bottom-line impact from your social marketing efforts? Contributor Pam Moore provides some key advice in a new podcast.

By Pam Moore • Aug. 9, 2018

Why Businesses Can't Afford to Ignore Pinterest for Traffic and Engagement

If your brand isn’t using Pinterest to boost traffic and engagement, it's worth another look - here's why.

By Victoria Greene • Aug. 8, 2018

Pinterest Rolls Out Max Width Video Ads to All Businesses

Pinterest has announced that its new, max width video ads are now available to all businesses.

By Andrew Hutchinson • Aug. 8, 2018

10 Pinterest Statistics Every Marketer Should Know [Infographic]

Pinterest drives significantly more purchase behavior than other social platforms. Have you considered where pins may fit into your social marketing strategy?

By Irfan Ahmad • Aug. 8, 2018

Snapchat Reports Decline in Users in Q2 Earnings Report

Snapchat has released its Q2 earnings report, showing better year-on-year revenue, but a decline in usage.

By Andrew Hutchinson • Aug. 7, 2018

11 Effective Content Marketing Tools to Demolish Your KPIs

With nearly seven thousand marketing tech solutions available,  finding the right tools isn't always easy. In this post, contributor Chad Pollitt shares some of his favorite content marketing tools.

By Chad Pollitt • Aug. 7, 2018

Facebook Previews New Data Projects Which Underline Just How Much Facebook Tracks

Facebook has outlined three new data research projects which serve as a reminder of just how much information Facebook tracks on its users.

By Andrew Hutchinson • Aug. 7, 2018

Reddit is Seeing Significantly Higher Engagement Rates Among Both Users and Advertisers

Reddit has reported seeing significantly higher engagement rates since its redesign last year, which is an important consideration for brands. 

By Andrew Hutchinson • Aug. 7, 2018

Facebook Announces New Update for Pages, Adding Recommendation Tools and Connection Options

Facebook has announced a new update for Pages, which includes a range of new ways for brands to better promote their offerings, and connect with their audiences.

By Andrew Hutchinson • Aug. 7, 2018

How to Use Social Polls to Boost Audience Engagement and Brand Awareness

Several social platforms now have in-built poll tools, which can be a great option to help boost your social marketing efforts.

By Tabitha Jean Naylor • Aug. 7, 2018

30 Very Important YouTube SEO Statistics [Infographic]

Looking to boost your YouTube channel? Here are some tips on how to improve your platform visibility. 

By Mark Walker-Ford • Aug. 6, 2018

9 Key Video Advertising Tips from Facebook

Facebook has provided a new set of video marketing tips to help optimize your Facebook and Instagram video campaigns.

By Andrew Hutchinson • Aug. 5, 2018

Facebook Tests Replacing 'Share' with 'Message' Option on News Feed Posts

Facebook looks to be testing a new post format which would replace the current 'Share' button with a 'Message' prompt.

By Andrew Hutchinson • Aug. 4, 2018

Facebook API Changes Mean You Can No Longer Auto Post Tweets to Facebook

You can no longer automatically post your tweets to Facebook, finally ending a major social media curse.

By Andrew Hutchinson • Aug. 3, 2018

Instagram Stories Two Years On [Infographic]

Instagram Stories has now been a part of the platform for two years - and has seen a heap of changes in that time.

By Andrew Hutchinson • Aug. 3, 2018