Social Marketing: Page 251

  • 5 Ways to Promote Your Small Business Online [Infographic]

    Once you've decided to start a small business, one of they key next steps is how to promote it. This infographic outlines five ways in which people can get the word about about their new venture.

    By • June 5, 2016

  • How To Create A Successful YouTube Channel [Infographic]

    YouTube is no longer just a website to share and watch videos on - it's an entire industry in and of itself, full of creators, careers and opportunities.

    By • June 3, 2016

  • The Growth of Programmatic Advertising on Social

    ​Seventy-two percent of the US display market will be programmatic by 2017, but how does social fit into the programmatic landscape?

    By • June 3, 2016

  • Snapchat Reaches 150 Million Daily Active Users, Surpassing Twitter

    Snapchat has reportedly reached 150 million daily active users, beating Twitter and underlining, again, why the digital marketing world is so enamored by 'Ghostface Chillah' and Co.

    By • June 3, 2016

  • Pinterest's Switching from 'Pin it' to 'Save' (And Why That's More Important Than You Think)

    Pinterest has announced that it's changing the name of it's 'Pin it' button to 'Save' - which seems minor, but it's kind of a big deal.

    By • June 2, 2016

  • 6 Steps to Launching an Effective Snapchat Takeover [Infographic]

    With more brands looking to get into Snapchat, influencer takeovers are becoming a popular and effective option. This infographic outlines the key details of running a Snapchat takeover.

    By • June 2, 2016

  • 3 Lessons for Neutralizing Negative Feedback and Improving Your Business's Online Reputation

    No one likes getting negative feedback, but there are some steps you can take to better handle such responses and avoid a social media crisis.

    By • June 2, 2016

  • 10 Ways to Boost Your Company Page on LinkedIn

    Your LinkedIn company page can be a great driver of leads for your business. But in order to maximize the potential of your page, you need to keep it updated - here are some tips on how to do just that.

    By • June 2, 2016

  • What Potential Employers Want to Know Most Is Not On Your Resume

    While resumes have long been the staple method for finding and hiring new employees, there are now more opportunities to showcase your skills, and for employers to find out about them.

    By • June 1, 2016

  • 10 of the Biggest Social Media Marketing Fails (And What You Can Learn From Them)

    While everyone approaches social media with the best intentions, mistakes can happen, and those mistakes can lead to significant disasters for brand PR. Here are some examples of major social media fails, and what social managers can learn from them.

    By • June 1, 2016

  • Instagram Officially Announces Business Profiles, Including New Analytics and Promotion Options

    Instagram has officially announced their new brand profiles, with a new range of analytics and ad options coming to all users soon.

    By • June 1, 2016

  • Pinterest's Looking to Take Product Discovery to Next Level with New Search Functionality

    Pinterest is experimenting with a new way to help Pinners discover relevant products on the platform.

    By • May 31, 2016

  • How to Tap Into the Power of a Social Workforce [Podcast]

    In a new podcast, Jorgen Sundberg speaks with Ed Terpening of Altimeter Group to examine the power of employee advocacy in social media, and how brands can implement their own advocacy plan.

    By • May 31, 2016

  • 5 Ways to Use Social Media for Market Research [Infographic]

    Social media is not only a great tool for outreach, it's also an amazing resource to determining who your target audience are, what they're interested in, and how you can best reach them.

    By • May 30, 2016

  • All The Social Ladies Podcast: Robin Seward

    In a new episode of thr All the Social Ladies podcast, Carrie Kerpen speaks with Robin Seward of Rita's Italian Ice to talk about how the brand utilizes social channels.

    By • May 30, 2016

  • 15 Things Smart, Social Savvy Business Marketers Never do on Facebook [Podcast]

    In a new 'Social Zoom Factor' podcast, Pam Moore looks at the things you should never do on Facebook, and how they can hurt your reputation.

    By • May 29, 2016

  • Social Media Strategy for Lead Generation [Infographic]

    This infographic highlights some of the key stats around using social media for lead generation, along with data-backed advice on how to make best use of the major platforms for this purpose.

    By • May 29, 2016

  • 16 Essential Tools to Help Streamline Your Workload This Summer

    With an ever-growing number of social media platforms and tasks to handle, it can be hard to manage everything within the available time you have. These tools can help organize and streamline your work process.

    By • May 28, 2016

  • How to Create and Use Facebook's Dark Posts

    Facebook dark posts enable you to create multiple versions of your Facebook ads and target them to specific audiences without those posts appearing on your actual Page.

    By • May 27, 2016

  • 6 Key Notes on Managing a Digital Crisis via Social Media

    When dealing with a data breach or similar crisis, it's important your brand adheres to an established communications plan. Here are some tips.

    By • May 27, 2016

  • 5 Ways to Maximize Your Reach Through Social Advocates

    There's a lot of talk in social media marketing circles these days about employee advocacy, but your employees aren't the only advocates you could be tapping into.

    By • May 27, 2016

  • Twitter Pulls Back from On-Platform Buying - Do Consumers Want to Buy on Social?

    Twitter's disbanded it's commerce team who were in charge of working on their on-platform 'Buy' buttons and commerce options. Does this mean social eCommerce is not as valuable as many had projected?

    By • May 26, 2016

  • 5 Reasons to Consider Podcasts in Your Marketing Plan

    While social media and newer digital channels continue to rise as marketing mediums, podcasts remain a lesser utilized, but highly valuable, avenue for outreach.

    By • May 24, 2016

  • The Impact of Digital Storytelling on Walmart's Reputation [Podcast]

    In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Chad Mitchell, the Senior Director of Digital Communications at Walmart.

    By • May 24, 2016

  • 3 Reasons Why No One Is Sharing Your Content

    Social shares have a ton of great benefits in addition to being a key way to measure content engagement. Here are three ways to ensure your content is as shareworthy as possible?

    By • May 23, 2016